CMO – iGaming

I am writing to express my strong interest in the CMO position for your iGaming product. With a proven track record of leading marketing strategies in the betting and gambling industry, I have successfully managed multi-channel teams and scaled products across both CIS and European markets. My expertise lies in optimizing the full funnel, from aggressive acquisition through affiliate and media buying channels to maximizing LTV through sophisticated CRM and retention tactics.

Throughout my career, I have maintained a rigorous focus on unit economics, consistently delivering high ROI and managing substantial budgets effectively. I am particularly drawn to this role because it involves an operating product with established foundations, allowing me to focus on strategic scaling and entering new GEOs. I am confident that my deep understanding of iGaming KPIs and my experience in building robust affiliate programs will contribute significantly to your team's continued success.