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Chief Marketing Officer at Fanvue.com
Это исключительная возможность возглавить маркетинг в компании-единороге на ранней стадии после Series A. Высокий ARR ($100M+) и статус одного из лучших работодателей Великобритании делают вакансию крайне привлекательной для топ-менеджеров.
Сложность вакансии
Роль CMO в компании с темпом роста 450% в год требует исключительного сочетания навыков управления данными и построения бренда. Кандидату необходимо иметь опыт масштабирования команд от 10 человек и глубокое понимание экономики маркетплейсов.
Анализ зарплаты
Для позиции CMO в лондонском стартапе стадии Series A с доходом более $100 млн ARR, рыночная зарплата обычно значительно выше среднего. Указанный диапазон отражает текущие реалии венчурного рынка Великобритании для топ-менеджмента.
Сопроводительное письмо
I am writing to express my strong interest in the Chief Marketing Officer position at Fanvue. With a proven track record of scaling high-growth consumer marketplaces and managing multi-channel acquisition engines, I am excited by the opportunity to lead Fanvue’s growth during this explosive 450% YoY expansion phase. My experience in building high-performing marketing teams and navigating the complexities of brand positioning in the creator economy aligns perfectly with your mission to transition into a mainstream, brand-safe leader.
In my previous roles, I have successfully managed significant marketing budgets and delivered material GMV growth through a data-driven approach to CAC, LTV, and cohort analysis. I am particularly drawn to Fanvue’s unique position at the intersection of AI and the creator economy, and I am confident in my ability to build a world-class marketing organization that protects brand integrity while driving aggressive acquisition. I look forward to the possibility of discussing how my strategic vision can contribute to Fanvue's continued success.
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Описание вакансии
This is a job that Jill, our AI Recruiter, is recruiting for on behalf of one of our customers.
She will pick the best candidates from Jack's network
The next step is to speak to Jack.
Job Title: Chief Marketing Officer
Company Description: Fanvue.com - $22M Series A AI-powered creator platform
Job Description:
As CMO, you will own the growth engine for a platform with $100M+ ARR growing at 450% YoY. You will build a diversified acquisition strategy across paid, organic, and creator-led channels while evolving Fanvue into a mainstream, brand-safe leader in the AI-powered creator economy as a core executive peer.
Location: London, UK
Why this role is remarkable:
- Join an elite executive team at a company recently named a Sunday Times Best Place to Work 2025 and Europe's fastest-growing company.
- Command a massive $100M+ ARR engine with the autonomy to build a world-class marketing organization from the ground up following a $22M Series A.
- Shape the global narrative of the AI-driven creator economy, transitioning a high-growth startup into a dominant mainstream consumer brand.
What you will do:
- Build and scale a diversified acquisition engine across paid, organic, and partnerships to materially grow marketing-led GMV within 12 months.
- Lead and hire a high-performing 10+ person marketing organization, including specialized teams for Acquisition, Brand, and Revenue Marketing.
- Protect and elevate the brand identity as the platform expands into mainstream SFW markets, ensuring long-term defensibility and category leadership.
The ideal candidate:
- Proven growth-led operator who has scaled multi-channel acquisition engines at high-growth consumer marketplaces or creator economy platforms.
- Experienced people leader who has built and managed 10+ person marketing teams and hired senior second-line leadership in fast-paced environments.
- Data-driven strategist with deep expertise in unit economics, CAC, LTV, and cohort analysis who can also navigate brand and category positioning.
Who are Jack & Jill?
Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Next steps
Step 1. Visit our website.
Step 2. Click 'Talk to Jack'.
Step 3. Talk to Jack so he can understand your experience and ambitions.
Step 4. Jack will make sure Jill (the AI agent working for the company) considers you for this role.
Step 5. If Jill thinks you're a great fit and her client wants to meet you, they will make the introduction.
Step 6. If not, Jack will find you excellent alternatives. All for free.
We never post fake jobs
This isn't a trick. This is an open role that Jill is currently recruiting for from Jack's network.
Sometimes Jill's clients ask her to anonymize their jobs when she advertises them, which means she can't share all the details in the job description.
We appreciate this can make them look a bit suspect, but there isn't much we can do about it.
Give Jack a spin! You could land this role. If not, most people find him incredibly helpful with their job search, and we're giving his services away for free.
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Навыки
- Growth Marketing
- Brand Strategy
- Unit Economics
- Customer Acquisition Cost
- Lifetime Value
- Cohort Analysis
- Team Leadership
- Marketplace Management
- Strategic Planning
Возможные вопросы на собеседовании
Учитывая рост 450% в год, важно понять, как кандидат будет приоритизировать каналы привлечения.
Как бы вы распределили маркетинговый бюджет в первые 90 дней, чтобы поддержать текущий темп роста в 450% YoY?
Fanvue стремится стать 'brand-safe' лидером; это критический вопрос для платформы в сфере creator economy.
Какую стратегию вы предложите для перехода бренда в мейнстрим-сегмент при сохранении лояльности текущей базы создателей контента?
Роль предполагает управление командой из 10+ человек.
Опишите ваш опыт найма и управления руководителями второго звена (second-line leadership) в условиях быстрого масштабирования.
Для CMO в этой сфере критически важно понимание юнит-экономики.
Расскажите о самом сложном кейсе оптимизации LTV/CAC, с которым вы сталкивались в потребительском маркетплейсе.
Fanvue — это ИИ-платформа. Важно понять видение кандидата на этот рынок.
Как, по вашему мнению, ИИ изменит экономику создателей контента в ближайшие 3 года и какую роль в этом должен играть Fanvue?
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