Customer Retention Manager

Описание вакансии

Customer Retention Manager

Full-time/Company: Crypto Fund Trader

CFT is a crypto prop firm with a fully in-house platform: 100% digital and built to help traders grow their trading careers. We're a young, agile team and your work will have a direct impact on customer loyalty, reactivation, recurring purchases and long-term relationships with our traders.

Responsibilities:

• Define and own the customer retention and reactivation strategy.
• Design lifecycle communications for onboarding, activation, inactivity and reactivation.
• Build and maintain automated retention flows and customer segmentation.
• Identify early signs of disengagement and create win-back campaigns.
• Personally contact selected high-value and reactivation-potential customers.
• Run A/B tests, measure performance and monitor retention, churn and LTV.
• Share customer insights with Marketing, Product and Support to improve experience.

Requirements:

• Experience in customer retention, CRM, lifecycle marketing or revenue-focused customer success.
• Proven ability to build segmentation strategies, automated flows and reactivation campaigns.
• Excellent written English and strong communication skills; fluent English required.
• Strong analytical skills and confidence using customer and campaign data.
• Ability to combine strategic planning with hands-on execution and work autonomously.
• Commercial empathy with a focus on retention and revenue rather than reactive support.

Nice to have:

• Spanish (highly valued).
• Experience in crypto, trading, fintech or similar industries.

Benefits:

• Full-time freelance contract with flexible hours.
• 100% remote work.
• A real product, fast-moving project and a young, flat team.
• Autonomy to shape the retention strategy and direct access to customer insights.
• Opportunity to build the customer retention function and processes from the ground up.
• Highly competitive compensation: $16k-30k/year (aligned with experience).

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