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Digital Media Strategist - MX
Оценка ИИОтличная возможность для специалистов среднего уровня поработать с глобальными брендами (The North Face, Timberland). Компания предлагает сильную программу профессионального развития и современные бонусы, хотя требование 100% работы из офиса может подойти не всем.
Сложность вакансии
Оценка ИИРоль требует 1-2 года опыта и свободного владения английским языком. Процесс отбора включает тесты на когнитивные способности и знание Excel (сводные таблицы, ВПР), что повышает порог входа для кандидатов без сильных аналитических навыков.
Анализ зарплаты
Оценка ИИЗарплата в объявлении не указана (DOE - зависит от опыта), однако для позиции Digital Media Strategist в Мехико с опытом 1-2 года рыночные показатели составляют от 25,000 до 45,000 MXN в месяц. Предложение WITHIN, вероятно, находится в верхней части этого диапазона или выше, учитывая международный статус агентства и требования к английскому языку.
Сопроводительное письмо
I am writing to express my strong interest in the Digital Media Strategist position at WITHIN in Mexico City. With over two years of experience managing performance-driven campaigns across Facebook and Google Ads, I have developed a keen ability to translate complex data into actionable growth strategies. My background in optimizing integrated digital marketing campaigns aligns perfectly with WITHIN’s Performance Branding model, and I am eager to bring my analytical mindset to your diverse portfolio of iconic clients.
I am particularly impressed by WITHIN’s commitment to collapsing traditional marketing silos and your proactive integration of AI into daily workflows. Having consistently used Excel for advanced data analysis and KPI reporting, I am confident in my ability to deliver the high-level insights your clients expect. I look forward to the opportunity to discuss how my technical skills and passion for digital strategy can contribute to the continued success of your Mexico City team.
Составьте идеальное письмо к вакансии с ИИ-агентом
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Присоединяйтесь к команде WITHIN в Мехико и станьте экспертом в Performance Branding, работая с мировыми брендами!
Описание вакансии
About you: Are you interested in expanding a career in digital marketing? The WITHIN team is growing, and we’re hiring for Digital Media Strategists who are willing to take the lead across multiple digital marketing channels to meet goals at the intersection of performance and branding. This is a unique opportunity in a rapidly expanding company.
Responsibilities will include and are definitely not limited to:
- Working with a portfolio of clients
- Oversee the planning, execution, and optimization of integrated digital marketing campaigns across social media, search, and display channels
- Optimizing account performance using data insights, A/B testing, and consumer research
- Client communication (written & verbal)
- Working across multiple teams to design and execute marketing strategies that align with client goals and business objectives
- Producing meaningful marketing KPI dashboards and delivering cross channel performance reports with actionable insight
- Analyzing cross-channel performance data and extracting actionable insights
- Note, This is not a data scientist or analyst role, but the role does work regularly with data, including basic analyses & projections
- Implementing proprietary technology and best practices
- Delivering creative & copy recommendations to clients based on historical performance
Qualifications and Experience:
- At least 1–2 years of experience in Digital Marketing, preferably Facebook & Google Ads, is REQUIRED.
+ Please see here for our opening for the role that does not require any prior experience
- Bachelor’s Degree or equivalent experience
- General business acumen
- Desire to work in a deadline-oriented environment
- Interest in pursuing a career in performance oriented digital marketing
- Working knowledge of Excel (conditional statements, pivot tables and vlookups)
- Full professional proficiency (written and spoken) of the English Language
Our interview process includes, but is not limited to, the following:
- Cognitive Aptitude and Typing Test
- Logic assessment on Excel
We offer a competitive salary and benefits based on ability level, including:
- Base salary DOE
- Unlimited vacation policy
- Monthly phone/internet and food stipend
- Health insurance coverage
- Professional Development Program
- This is a fully in-office role based in Mexico City, Mexico. Candidates must be available to work on-site five days a week.
Note. Please submit your resume in English.
About WITHIN
WITHIN is the world's first Performance Branding company, partnering with some of the biggest brands in the world to drive business growth through innovative marketing strategies. Our integrated operating model collapses the traditional marketing silos between creative and media, performance and brand, and across media channels. With a full suite of offerings including media, creative, SEO, Lifecycle, Retail Media, Affiliate and Influencer, we’re able to work with our brand partners in an integrated fashion, allowing us to align marketing strategies back to core business objectives. Client teams at WITHIN are trained on how to always act as a trusted business partner, acting as a fiduciary to client needs above our own.
Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Ben and Jerry's and Jose Cuervo. Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems.
Check out some of our work!
We weave AI into everything we do, using the latest tech across all teams to innovate, work smarter, and make better decisions. Whether it’s in creative, operations, or anything else, AI helps us level up and do things at a whole new scale. We expect our people to use AI in their daily work, fully embracing it as a critical tool to help us succeed.
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Locations
- New York City: 43-01 22nd St, Suite 602, Queens, NY 11101, United States
- Bogotá: WeWork Av. Carrera 19 #100-45 Usaquén, Piso (Floor) 10, Bogotá, Distrito Capital de Bogotá 110111, Colombia
- Mexico City: Av. Insurgentes Sur 1082, Piso (Floor) 2, Oficina 2008, Ciudad de México, CDMX 03100, México
Создайте идеальное резюме с помощью ИИ-агента
Навыки
- Facebook Ads
- Google Ads
- Microsoft Excel
- Digital Marketing
- A/B Testing
- Data Analysis
- Performance Marketing
- KPI Dashboards
- Copywriting
Возможные вопросы на собеседовании
Проверка практических навыков работы с данными, которые заявлены как ключевые в описании.
Можете ли вы описать случай, когда использование сводных таблиц или функций VLOOKUP в Excel помогло вам выявить критическую проблему в рекламном аккаунте?
Вакансия требует опыта работы именно с этими инструментами.
Как вы распределяете бюджет между Google Ads и Facebook Ads для достижения баланса между узнаваемостью бренда и прямой конверсией?
Роль предполагает работу с клиентами и предоставление рекомендаций.
Как вы объясните клиенту необходимость изменения креативной стратегии на основе данных о низкой эффективности текущих объявлений?
Компания активно внедряет ИИ в рабочие процессы.
Как вы используете инструменты искусственного интеллекта в своей повседневной работе для повышения продуктивности или улучшения результатов кампаний?
Работа предполагает ведение нескольких клиентов одновременно в офисной среде.
Как вы приоритизируете задачи при работе с портфелем из нескольких клиентов в условиях жестких дедлайнов?
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