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datavant2
Страна
США
Зарплата
160 000 $ – 190 000 $
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DirectorУдалённоПолная занятость

Director, Product Marketing, Legal & Insurance

Оценка ИИ

Отличная вакансия в быстрорастущей HealthTech компании с прозрачным диапазоном компенсации и возможностью карьерного роста до руководства командой. Удаленный формат работы в США и высокая значимость роли делают это предложение очень привлекательным для опытных маркетологов.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Высокий уровень сложности обусловлен требованием 8-12 лет опыта в B2B SaaS или HealthTech, а также необходимостью глубокого понимания специфики юридических и страховых рынков в контексте медицинских данных. Роль предполагает полную ответственность за GTM-стратегию и позиционирование в качестве ведущего индивидуального контрибьютора.

Анализ зарплаты

Медиана175 000 $
Рынок155 000 $ – 210 000 $
Оценка ИИ

Предлагаемый диапазон $160,000 – $190,000 полностью соответствует рыночным стандартам для позиции Директора по продуктовому маркетингу в США, особенно в специализированных нишах вроде HealthTech. Верхняя граница диапазона является конкурентоспособной для опытных специалистов уровня Senior/Director.

Сопроводительное письмо

I am writing to express my strong interest in the Director of Product Marketing position for Legal & Insurance at Datavant. With over a decade of experience in B2B SaaS and a deep background in translating complex data solutions into compelling value propositions, I am eager to help Datavant further its mission of making health data secure and actionable. My expertise in crafting differentiated messaging and leading cross-functional GTM strategies aligns perfectly with your need for a senior leader to own the product narrative for this critical vertical.

Throughout my career, I have successfully bridged the gap between technical product capabilities and market-facing narratives that drive pipeline and customer adoption. I am particularly drawn to Datavant’s collaborative culture and the opportunity to serve as a strategic individual contributor with the potential to scale a team. I am confident that my experience in sales enablement and market intelligence will empower your commercial teams and solidify Datavant’s leadership in the healthcare data ecosystem.

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Присоединяйтесь к Datavant и возглавьте маркетинговую стратегию в сфере Legal & Insurance, создавая будущее обмена медицинскими данными!

Описание вакансии

Datavant is the data collaboration platform trusted for healthcare. Guided by our mission to make the world’s health data secure, accessible and actionable, we provide critical data solutions for organizations across the healthcare ecosystem - including providers, health plans, researchers, and life sciences companies. From fulfilling a single patient’s request for their medical records to powering the AI revolution in healthcare, Datavanters are building the future of how data is connected and used to improve health. 

By joining Datavant today, you’re stepping onto a driven and highly collaborative team that is passionate about creating transformative change in healthcare.

About the RoleThe Director, Product Marketing for Legal & Insurance will lead the development and execution of product marketing strategy across the vertical. This role defines the story of our products—what we build, why it matters, and how it drives value for our customers. The Director translates product strategy into compelling narratives, empowers commercial teams, and partners with Growth and Demand Gen to drive adoption, pipeline, and market impact. This is a senior individual contributor role with end-to-end ownership of product marketing. There may be future opportunities to take on people leadership as the team grows.

Key Responsibilities

  • Positioning & Messaging: Own the overarching product narrative and messaging framework; ensure consistency and differentiation across products, solutions, and channels.
  • GTM & Launch Strategy: Set the strategy for product launches and go-to-market plans (including high-level pricing advisory); lead cross-functional alignment across Product, Sales, and Marketing.
  • Sales Enablement: Create battlecards, talk tracks, competitive briefs, and onboarding programs to ensure Sales and Customer teams communicate with clarity and confidence.
  • Content Leadership: Develop high-impact content, including white papers, case studies, solution overviews, and thought leadership materials; ensure alignment to strategic priorities.
  • Campaign Partnership: Collaborate with Growth & Demand Gen to ensure product marketing strategy informs campaigns and drives measurable outcomes.
  • Market & Competitive Intelligence: Own insights into market trends, customer needs, and competitor positioning and pricing to shape product and marketing strategy.
  • Customer Advisory Board (CAB) Engagement: Partner with CX leadership to define customer storytelling, narrative strategy, and event messaging.
  • Leadership & Influence: Serve as a senior leader within Product, driving alignment and influencing cross-functional stakeholders across Marketing, Sales, and Customer Success.

What You Bring

  • 8-12+ years of product or solutions marketing experience in B2B SaaS, health tech, or data-driven industries, with at least 2–3 years in a leadership role.
  • Proven ability to craft differentiated messaging and translate complex technical concepts into business value for multiple audiences.
  • Strong cross-functional leadership and collaboration skills; experienced in influencing Product, Sales, and Marketing teams.
  • Exceptional storytelling and executive-level communication skills; comfortable presenting to leadership and external stakeholders.
  • Strategic thinker with the ability to balance long-term planning and hands-on execution.
  • Experience leading initiatives and influencing cross-functional teams; interest or potential to grow into people management over time.

We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.

At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services.

The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job.

The estimated total cash compensation range for this role is:

$160,000—$190,000 USD

To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion.

This job is not eligible for employment sponsorship.

Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here. Know Your Rights, explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay. 

At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren’t even able to see whether you’ve responded.) Responding is entirely optional and will not affect your application or hiring process in any way.

Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, by selecting the ‘Interview Accommodation Request’ category. You will need your requisition ID when submitting your request, you can find instructions for locating it here. Requests for reasonable accommodations will be reviewed on a case-by-case basis.

For more information about how we collect and use your data, please review our Privacy Policy.

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Навыки

  • Content Strategy
  • SaaS
  • B2B Marketing
  • Go-to-Market Strategy
  • Product Marketing
  • Sales Enablement
  • Market Intelligence
  • Competitive Analysis
  • Messaging & Positioning
  • HealthTech

Возможные вопросы на собеседовании

Проверка способности кандидата разрабатывать стратегии выхода на рынок для сложных продуктов.

Опишите ваш самый успешный запуск продукта в сфере B2B SaaS: как вы определяли целевую аудиторию и какие каналы принесли лучший результат?

Оценка навыков взаимодействия с отделом продаж и создания инструментов для закрытия сделок.

Как вы подходите к созданию 'battlecards' и конкурентных брифов, чтобы они действительно помогали отделу продаж в реальных переговорах?

Проверка умения работать с технически сложными продуктами и переводить их на язык бизнеса.

Приведите пример, когда вам нужно было объяснить сложную техническую концепцию (например, безопасность данных) нетехническому клиенту. Как вы построили повествование?

Оценка аналитических способностей и работы с рыночными данными.

Как вы собираете и используете конкурентную разведку для корректировки стратегии позиционирования продукта?

Проверка лидерских качеств и умения влиять на стейкхолдеров без прямого подчинения.

Расскажите о ситуации, когда вам нужно было убедить команду продукта изменить приоритеты на основе ваших маркетинговых исследований. Как вы этого добились?

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datavant2
Страна
США
Зарплата
160 000 $ – 190 000 $