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Field Marketing Manager, ANZ
Glean — одна из самых инновационных ИИ-компаний в мире с отличной репутацией. Роль предлагает высокую степень автономности и возможность работать с передовыми технологиями, хотя требует частых поездок.
Сложность вакансии
Роль требует более 7 лет опыта в маркетинге на рынке ANZ и глубокого понимания экосистемы ИИ. Кандидату необходимо сочетать стратегическое планирование с операционным управлением мероприятиями и партнерствами.
Анализ зарплаты
Предлагаемая роль Field Marketing Manager в Сиднее соответствует рыночным стандартам для опытных специалистов (7+ лет) в технологическом секторе. Указанный диапазон отражает типичные зарплаты в SaaS-компаниях уровня Tier-1 в Австралии.
Сопроводительное письмо
I am writing to express my strong interest in the Field Marketing Manager, ANZ position at Glean. With over 7 years of experience in field marketing and event management within the Australian and New Zealand markets, I have a proven track record of driving brand awareness and building robust sales pipelines for high-growth technology companies. My background in executing complex regional campaigns and managing strategic partnerships with ecosystem leaders like AWS and Google Cloud aligns perfectly with Glean's ambitious GTM strategy.
I am particularly drawn to Glean's innovative approach to Work AI and its mission to redefine enterprise knowledge management. Having operated in fast-paced, growth-stage environments, I thrive in ambiguity and take pride in delivering measurable ROI through creative, high-impact events and roundtables. I am eager to bring my proactive mindset and deep understanding of the ANZ market to help Glean scale its presence and empower organizations with agentic AI capabilities.
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Описание вакансии
About Glean:
Glean is the Work AI platform that helps everyone work smarter with AI. What began as the industry’s most advanced enterprise search has evolved into a full-scale Work AI ecosystem, powering intelligent Search, an AI Assistant, and scalable AI agents on one secure, open platform. With over 100 enterprise SaaS connectors, flexible LLM choice, and robust APIs, Glean gives organizations the infrastructure to govern, scale, and customize AI across their entire business - without vendor lock-in or costly implementation cycles.
At its core, Glean is redefining how enterprises find, use, and act on knowledge. Its Enterprise Graph and Personal Knowledge Graph map the relationships between people, content, and activity, delivering deeply personalized, context-aware responses for every employee. This foundation powers Glean’s agentic capabilities - AI agents that automate real work across teams by accessing the industry’s broadest range of data: enterprise and world, structured and unstructured, historical and real-time. The result: measurable business impact through faster onboarding, hours of productivity gained each week, and smarter, safer decisions at every level.
Recognized by Fast Company as one of the World’s Most Innovative Companies (Top 10, 2025), by CNBC’s Disruptor 50, Bloomberg’s AI Startups to Watch (2026), Forbes AI 50, and Gartner’s Tech Innovators in Agentic AI, Glean continues to accelerate its global impact. With customers across 50+ industries and 1,000+ employees in more than 25 countries, we’re helping the world’s largest organizations make every employee AI-fluent, and turning the superintelligent enterprise from concept into reality.
If you’re excited to shape how the world works, you’ll help build systems used daily across Microsoft Teams, Zoom, ServiceNow, Zendesk, GitHub, and many more - deeply embedded where people get things done. You’ll ship agentic capabilities on an open, extensible stack, with the craft and care required for enterprise trust, as we bring Work AI to every employee, in every company.
About the Role:
Glean is seeking a Field Marketing Manager, ANZ, based out of Sydney, who will partner closely with our ANZ sales & marketing teams to support our regional marketing strategy in Australia and New Zealand. The ideal candidate will be responsible for driving brand awareness, engagement, and sales through field marketing initiatives. This role involves planning, executing, and managing regional/field marketing campaigns, events, webinars, roundtables and other activities that align with Glean’s overall marketing strategy. The Field Marketing Manager will work closely with the sales team, regional managers, and the extended marketing teams (design, web, social, digital, partner) to ensure successful implementation of marketing programs. Based in our Sydney office, this position will report to the Head of Field Marketing - APJ. The role must support all GTM activities which includes all products/solutions sold in ANZ.
You will:
- Planning and Execution: Plan, organize, and execute owned events, roundtables, conferences, webinars and other promotional activities to generate leads as well as drive sales pipeline and brand awareness for Glean.
+ Help build and execute the strategic plan to meet pipeline goals i.e. align GTM plans to budget.
+ Ensure end-to-end execution - Coordinate logistics > venue/F&B/Booth/Giveaways, vendor management, and lead + budget tracking per the events strategy and playbook.
+ Collaborate with the sales team to ensure alignment with company objectives.
+ Work closely with the product/content marketing/SME team to ensure alignment with overall brand strategy and messaging.
+ Lead strategic partnerships and co-marketing initiatives with technology ecosystem partners (AWS, Google Cloud) and channel partners.
- Campaign Management: Develop and execute targeted marketing campaigns to promote products and services.
+ Analyze and report on the effectiveness of marketing programs.
+ Work with the creative team to develop marketing collateral and promotional materials.
+ Track the field marketing budget, ensuring cost-effective use of resources i.e. track expenses and provide regular reports on budget status and ROI of marketing activities.
- Reporting and Analysis: Track, analyze, and report on the performance of marketing initiatives.
+ Use insights to refine and improve marketing strategies and tactics.
+ Prepare regular reports for senior management on the impact of field marketing efforts against 2 core FMM goals - $ pipeline generation and the ROI multiple.
- What gives you an edge?
+ A proactive, self-directed mindset - you take ownership, solve problems, and move programs forward with minimal oversight.
+ Creative, adaptable, and comfortable operating in ambiguity within a fast-moving environment.
+ Willingness to travel across ANZ for key events and field initiatives, as needed (up to 25%).
+ Familiarity with product-led go-to-market motions
+ Experience at a growth-stage tech/AI-native company
About you:
- 7+ years of experience in ANZ field marketing, event management, or a related role.
- Experienced in working on all marketing pillars – acquisition, expansion and foundational.
- Strong project + time management skills and ability to manage multiple initiatives.
- Proficiency in marketing software and tools (e.g., CRM, email marketing, analytics).
- Creative mindset to drive innovative event experiences.
- Results-oriented with a focus on achieving measurable outcomes - pipeline/revenue building.
Location:
- This is role is remote (must be located in Sydney)
Compensation & Benefits:
Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for variable compensation, equity, and benefits.
We are a diverse bunch of people and we want to continue to attract and retain a diverse range of people into our organization. We're committed to an inclusive and diverse company. We do not discriminate based on gender, ethnicity, sexual orientation, religion, civil or family status, age, disability, or race.
#LI- REMOTE
AI-First Mindset at Glean:
At Glean, AI fluency is core to how we work and we're committed to ensuring every new hire feels confident integrating AI into their everyday work. As part of the interview process, you'll complete a brief AI-focused exercise or discussion so we can understand how you think about, design, and use AI to drive impact in your role. Feel free to reference any tools, platforms, or workflows you use today — prior Glean experience isn't required.
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Навыки
- Field Marketing
- Event Management
- Campaign Management
- CRM
- Project Management
- Lead Generation
- Strategic Partnerships
- Budget Management
- ROI Analysis
- Digital Marketing
Возможные вопросы на собеседовании
Проверка опыта работы на конкретном рынке и понимания его специфики.
Опишите ваш опыт проведения маркетинговых кампаний в регионе ANZ: какие каналы и форматы мероприятий оказались наиболее эффективными для привлечения корпоративных клиентов?
Оценка способности кандидата работать с данными и отвечать за бизнес-результаты.
Как вы измеряете ROI полевых маркетинговых мероприятий и какие метрики, помимо генерации пайплайна, вы считаете ключевыми?
Проверка навыков управления партнерскими отношениями.
Расскажите о вашем опыте совместного маркетинга с такими партнерами, как AWS или Google Cloud. Как вы выстраивали взаимодействие для достижения общих целей?
Оценка гибкости и умения работать в условиях неопределенности, характерных для стартапов.
Приведите пример ситуации, когда вам приходилось адаптировать маркетинговую стратегию в условиях ограниченного времени или меняющихся приоритетов. Каков был результат?
Проверка ИИ-грамотности, которая является обязательной частью процесса найма в Glean.
Как вы используете инструменты ИИ в своей повседневной работе маркетолога для повышения продуктивности или улучшения качества кампаний?
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