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HeadГибридПолная занятость

Head of Growth Partnerships

Оценка ИИ

Отличная позиция в известном международном бренде с сильным социальным пакетом (страховка, скидки, поддержка детских садов). Роль предлагает высокую степень автономии и возможность влиять на ключевые бизнес-показатели компании в Великобритании.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Роль уровня Head требует не только глубокой экспертизы в партнерском маркетинге и Retail Media, но и навыков управления командой из 5 человек, а также ответственности за P&L. Высокая сложность обусловлена необходимостью совмещать стратегическое планирование с операционной эффективностью в быстрорастущем бизнесе.

Анализ зарплаты

Медиана95 000 £
Рынок80 000 £ – 125 000 £
Оценка ИИ

Зарплата для позиции Head of Growth в Лондоне обычно начинается от £85,000 и может достигать £120,000+ в зависимости от бонусов. Данная роль в HelloFresh соответствует рыночным ожиданиям для крупных технологических компаний.

Сопроводительное письмо

I am writing to express my strong interest in the Head of Growth Partnerships position at HelloFresh. With extensive experience in managing complex affiliate networks and driving retail media revenue, I have a proven track record of scaling growth channels through both data-driven strategy and creative relationship management. My background in leading cross-functional teams and negotiating high-stakes partnerships aligns perfectly with HelloFresh's ambitious goals for the UK market.

In my previous roles, I have successfully integrated automation and AI tools to streamline partnership operations, much like the efficiency-focused approach mentioned in your job description. I am particularly drawn to this role because of the unique intersection between traditional growth marketing and the burgeoning Retail Media space. I am confident that my analytical mindset and ability to build rapport with CPG brands will allow me to hit your revenue targets while fostering a high-performing team culture at the London Farm.

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Присоединяйтесь к HelloFresh и возглавьте стратегическое развитие партнерств в одном из самых успешных фудтех-проектов мира!

Описание вакансии

About the role

We’re looking for a sharp , curious and ambitious Head of Growth Partnerships to join our UK team. This role sits at the intersection of marketing and business development, overseeing how we drive growth through Affiliates & Partnerships and how we help other brands to grow through Retail Media channels. This role is an excellent opportunity for someone who is commercially astute and data obsessed, a strong negotiator and relationship builder and can apply strategy and creativity to identify opportunities that unlock scale.

What you’ll do

  • Own Growth Partnership Performance: Accountable for driving and overseeing performance across Affiliates, Partnerships and Retail Media channels, for both UK meal kit brands.
  • Execute channel strategies: Translate wider business strategy into a holistic Growth Partnership strategy, focusing on growth and efficiency, collaborating closely with relevant cross-functional senior stakeholders
  • Revenue Generation: You will lead our Retail Media revenue stream - managing everything from in-box sampling and flyers to online advertising. You’ll be responsible for hitting revenue targets by building great relationships with external brands.
  • Lead & Scale a High-Performing Team: Manage and develop a team of 5 people, sitting across three functions, offering strategic direction, mentorship and development support.
  • Drive Cross-Functional Impact: Collaborate with Brand, PR, Analytics, Discounts, and Global counterparts, working together on seasonal and ongoing campaigns.
  • Oversee strategic partners: Lead strategic conversations and relationships with local partners and key agencies in the UK market; running analysis and audits across the channels to drive impactful growth and partner efficiency.
  • Focus on operational efficiency: Utilise automation and AI tools to identify ways to make our processes more efficient, giving team more time to focus on value driving work.

What you’ll bring

  • You have significant experience in Growth Partnerships (e.g. Affiliates & Partnership), but more importantly, you can show how you’ve approached new challenges and learned new skills quickly.
  • You have experience managing a team and know how to get the best out of different personalities while keeping everyone aligned on a common goal.
  • Equipped with a deep knowledge of the global partnership/affiliate landscape, common tracking technologies and platforms
  • Ability to unlock doors with CPG brands and advertisers to scale our Retail Media business
  • A strong analytical thinker who can understand how to measure the success of a campaign and use those insights to make unlock scale and influence teams
  • A strong communicator who knows how to connect easily with different types of stakeholders

What you will get in return:

● 70% off HelloFresh or Green Chef boxes

● Company pension scheme

● Gym membership

● Bupa private medical insurance (including dental & family cover options)

● Mental health first aiders and an employee assistance programme

● Dog friendly office! (London site only)

● Nursery support scheme

● Cycle to work scheme

● Group Life Assurance

Location: The HelloFresh Farm, 60 Worship Street, EC2A 2EZ, London

Hybrid Working Policy

We offer a hybrid working policy for eligible roles, allowing flexibility to work from home and in the office. For more details on eligibility and how this applies to the role you're applying for, please consult with your recruiter.

Next steps: Your application will be reviewed and if successful, a member of the Talent Acquisition Team will be in touch within 2 weeks. To be considered for this role, you’ll need to have the independent right to work in the UK, as we're unfortunately unable to provide sponsorship at this time.

You are required to cooperate with HelloFresh in all health and safety matters. You are responsible for ensuring you take reasonable care of your own health, and safety as well as others who may be affected by the work activities you undertake. You must report incidents immediately and actively raise health and safety-related concerns to your Line Manager. As part of our commitment to maintaining a safe and secure environment, we will process Disclosure and Barring Service (DBS) checks to the successful individual. Failure to disclose relevant information at application or throughout the process could affect your employment with the company.

If you are currently a HelloFresh employee, please make sure you have discussed your application with your Line Manager.

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Навыки

  • Growth Marketing
  • Affiliate Marketing
  • Partnerships
  • Retail Media
  • Business Development
  • Negotiation
  • Data Analysis
  • Team Management
  • Stakeholder Management
  • Strategic Planning
  • Automation
  • AI Tools

Возможные вопросы на собеседовании

Проверка способности кандидата мыслить категориями прибыли и находить новые источники дохода.

Как бы вы подошли к масштабированию направления Retail Media в HelloFresh, учитывая специфику вложений в коробки (in-box sampling)?

Оценка аналитических способностей и понимания атрибуции в партнерском маркетинге.

Какие ключевые метрики (KPI) вы считаете наиболее важными для оценки эффективности долгосрочных партнерств, и как вы боретесь с фродом в аффилиат-каналах?

Проверка лидерских качеств и умения развивать сотрудников.

Опишите ваш подход к управлению командой, состоящей из разных функциональных направлений. Как вы обеспечиваете их синергию?

Оценка навыков ведения переговоров и работы с внешними брендами.

Расскажите о самом сложном партнерстве, которое вы заключили. С какими возражениями вы столкнулись и как их преодолели?

Проверка технологической грамотности и стремления к оптимизации.

Какие инструменты автоматизации или ИИ вы внедряли в свои рабочие процессы ранее для повышения эффективности маркетинговых операций?

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