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Manager, Integrated Marketing

Оценка ИИ

Работа в известной глобальной компании с уникальным продуктом. Позиция предлагает отличные возможности для нетворкинга с крупными брендами и профессионального роста в сфере интегрированного маркетинга.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Роль требует баланса между креативностью и аналитическим мышлением. Основная сложность заключается в необходимости быстро создавать качественные презентации и работать с большими объемами данных в быстро меняющейся среде медиа-продаж.

Анализ зарплаты

Медиана115 000 $
Рынок90 000 $ – 140 000 $
Оценка ИИ

Указанная роль менеджера по интегрированному маркетингу в Нью-Йорке обычно оплачивается в диапазоне $95,000 - $135,000 в зависимости от опыта и размера компании. Данная позиция соответствует рыночным стандартам для медиа-индустрии в этом регионе.

Сопроводительное письмо

I am writing to express my strong interest in the Manager, Integrated Marketing position at AccuWeather. With over three years of experience in digital advertising and a proven track record of developing data-driven pitch materials, I am confident in my ability to translate AccuWeather’s unique weather insights into compelling narratives that drive revenue. My background in collaborating with sales teams to create multi-platform solutions aligns perfectly with your need for a strategic storyteller who can bridge the gap between complex data and actionable marketing ideas.

In my previous roles, I have successfully managed the end-to-end process of crafting persuasive proposals, from initial brainstorming to final presentation. I am particularly drawn to AccuWeather because of its intersection between real-world behavior and media, offering a unique canvas for creative advertising. I am eager to bring my expertise in PowerPoint, audience insights, and cross-functional collaboration to your team to help win new business and deliver impactful results for your diverse portfolio of clients.

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Составьте идеальное письмо к вакансии с ИИ-агентом

Составьте идеальное письмо к вакансии с ИИ-агентом

Откликнитесь в accuweather уже сейчас

Присоединяйтесь к AccuWeather и превращайте данные о погоде в инновационные маркетинговые стратегии для мировых брендов!

Описание вакансии

Who We Are

AccuWeather sits at the intersection of data, media, and real-world decision-making. Weather influences how people plan their days, what they buy, and how they spend their time – making it one of the most powerful and universal drivers of consumer behavior.

Because of this, we partner with brands across virtually every category, helping them show up in relevant, meaningful ways when it matters most. Backed by our Superior Accuracy™ and trusted by millions globally, AccuWeather combines scale, data, and insight to create impactful advertising solutions.

Who We Need & What You’ll Do

The Manager, Integrated Marketing will play a key role in shaping revenue-generating marketing strategy at AccuWeather, partnering closely with sales to develop smart, data-informed solutions for a wide range of advertisers.

In this role, you’ll spend your time developing campaign ideas, building compelling pitch materials, and collaborating with cross-functional teams to bring those ideas to life. You’ll work across a diverse set of industries and clients, using insights, creativity, and strategic thinking to craft programs that resonate.

We’re looking for a strategic, creative marketer who enjoys turning insights into ideas – and ideas into stories that help win business. If you thrive in a collaborative, fast-paced environment and like seeing your work come to life in the market, this role offers the opportunity to make a real impact.

Job Responsibilities

· Develop and lead strategic, multi-platform marketing solutions that drive revenue across AccuWeather’s ecosystem, with a strong emphasis on digital and video.

· Partner closely with sales to understand client goals and identify relevant, creative opportunities.

· Develop high-quality marketing materials including pitch decks, one-sheets, toolkits, and thought leadership content.

· Translate audience data, behavioral insights, and marketplace trends into compelling narratives that resonate with advertisers.

· Collaborate cross-functionally to bring ideas to life:

Work with product and editorial teams to create new revenue-generating ad experiences and content opportunities.

Partner with research, data science, and BI teams to transform insights into persuasive sales materials.

Align with strategy, pricing, and operations to ensure solutions are scalable, compliant, and executable.

· Manage multiple projects simultaneously, ensuring timelines, quality, and communication are consistently strong.

· Keep stakeholders informed on project progress and ensure internal resources are accurate and up to date.

What You Bring

· Bachelor’s degree in marketing or related field.

· 3+ years of experience in integrated marketing, media, digital advertising, or agency environments.

· Strong storytelling ability with experience developing persuasive proposals and sales materials

· A strategic mindset with the ability to translate data and insights into actionable marketing ideas.

· Excellent communication and presentation skills.

· Highly organized with strong attention to detail and the ability to manage multiple priorities

· Collaborative, proactive, and solutions-oriented approach

· Proficient in Microsoft Office Suite, specifically PowerPoint (and design programs a plus).

Why AccuWeather

· Work on campaigns that span every category – from retail and CPG to travel, auto, and beyond – offering a level of variety and exposure that’s rare in today’s media.

· Use data and insights that reflect real-world behavior, helping brands connect with people in ways that feel timely and relevant.

· Be part of a trusted, global platform built on Superior Accuracy™, with a highly engaged audience.

· Collaborate with a cross-functional team in a dynamic and growing advertising business.

· See your ideas come to life and make a meaningful impact for both clients and the business.

About AccuWeather     

AccuWeather, recognized and documented as the mostaccurateand most used source of weather forecasts and warnings in the world,has saved over 12,000 lives, prevented injury to over100,000 people, and savedcompaniestens of billions of dollars through better planning and decision-making.   

Billions of people around the world rely on AccuWeather’s proven Superior Accuracy™ across our consumer digital platforms.AccuWeather.comis the #1 weather destination and one of the top 100most-visitedwebsites in the world, and our award-winning AccuWeather app delivers detailed real-time forecasts to millions of smartphones.   

AccuWeather forecasts also appear on digital signage, in 700 newspapers, are heard on over 400 radio stations, and viewed on 100 television stations. The AccuWeather Network and AccuWeather NOW® reach an audience of over 125 million on cable and streaming platforms including DirecTV, CharterCommunications - Spectrum, Verizon, Philo,FrndlyTV, Comcast’s Xfinity X1 and Xfinity Stream, Roku,Xumo,Rockbot, LG, and Amazon Freevee.   

AccuWeather For Business serves more than half of the Fortune 500 companies and thousands of other businesses and government agencies globally.   

Dr. Joel Myers, Founder and ExecutiveChairman, established AccuWeather in 1962 and is considered the “father of modern commercial meteorology.” Myers, a leading creative thinker and visionary, has been called “the most accurate man in weather” by The New York Times and has been recognized as one of the top entrepreneurs in American history by Entrepreneur’s Encyclopedia of Entrepreneurs.   

Commitment to Diversity & Inclusion   

AccuWeather is proud to be an Equal Opportunity/Affirmative Action Employer. We are committed to equal employment opportunity to all applicants and existing employees and we evaluate qualified applicants without regard to race, creed, color, national origin, sex (including pregnancy and gender identity/expression), sexual orientation, age, ancestry, physical or mental disability, marital status, political affiliation, religion, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.    

AccuWeather is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to human.resources@accuweather.com and let us know the nature of your request and your contact information.

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Создайте идеальное резюме с помощью ИИ-агента

Создайте идеальное резюме с помощью ИИ-агента

Навыки

  • Integrated Marketing
  • Digital Advertising
  • Storytelling
  • Microsoft PowerPoint
  • Market Research
  • Data Analysis
  • Project Management
  • Sales Support

Возможные вопросы на собеседовании

Проверка способности превращать сухие цифры в привлекательную историю для клиента.

Расскажите о случае, когда вам удалось превратить сложный набор данных в успешную рекламную концепцию. Какую логику вы использовали?

Оценка навыков взаимодействия с отделом продаж, у которого могут быть свои приоритеты.

Как вы подходите к работе с отделом продаж, если их запросы кажутся невыполнимыми или не соответствуют стратегии бренда?

Проверка технических навыков и эстетического вкуса в создании материалов.

Какие инструменты и приемы в PowerPoint вы считаете наиболее эффективными для создания визуально убедительного питч-дека?

Оценка умения работать в режиме многозадачности.

Как вы расставляете приоритеты, когда у вас одновременно несколько дедлайнов по разным кампаниям и клиентам?

Проверка понимания специфики продукта AccuWeather.

Как, по вашему мнению, данные о погоде могут быть наиболее эффективно использованы в кампаниях для ритейла или автопрома?

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