- Страна
- США
- Зарплата
- 66 500 $
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на вакансии с ИИ

Media Buyer, Investments
Позиция в одной из крупнейших рекламных сетей мира с отличным пакетом льгот и прозрачной зарплатой. Работа с глобальными брендами в Нью-Йорке предоставляет отличные возможности для карьерного роста, хотя уровень зарплаты является фиксированным и средним для данного рынка.
Сложность вакансии
Роль требует среднего уровня опыта (1-3 года) и сильных математических способностей. Основная сложность заключается в необходимости одновременно управлять множеством проектов и вести переговоры в быстро меняющейся среде видеорекламы.
Анализ зарплаты
Предложенная зарплата в $66,500 находится в нижней части рыночного диапазона для медиабайера в Нью-Йорке, где средние показатели обычно стартуют от $70,000. Однако это компенсируется расширенным пакетом льгот, включая медицинскую страховку и пенсионные программы 401(k).
Сопроводительное письмо
I am writing to express my strong interest in the Media Buyer position at IPG Mediabrands. With a solid foundation in media planning and a passion for the evolving video landscape, I am eager to bring my negotiation skills and analytical mindset to your investment team. Having followed the success of UM and Initiative, I am impressed by Mediabrands' ability to integrate traditional TV with advanced digital video solutions.
In my previous experience, I have developed a keen eye for estimating program ratings and managing complex budgets. I am particularly drawn to this role because of the opportunity to work across a diverse portfolio of iconic brands and to leverage creative problem-solving in the negotiation process. I am confident that my ability to multitask and my commitment to staying ahead of media trends will allow me to contribute effectively to your team's success and deliver exceptional results for your clients.
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Откликнитесь в mediabrands уже сейчас
Присоединяйтесь к лидеру рекламного рынка IPG Mediabrands и управляйте кампаниями мировых брендов в Нью-Йорке!
Описание вакансии
Business Overview
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
Position Overview
The Media Buyer is responsible for the negotiation and placement of all media for existing clients. As a Buyer, you are responsible for all video, FEP, and advanced TV negotiations and account maintenance. The Media Buyer will be assigned specific clients and be part of a team that manages the account from the start of negotiations to the final campaign wrap up. The successful candidate must also be a creative thinker, incorporating the latest media trends and innovations, including streaming video and online video. Candidate should exhibit a can-do attitude to tackle all assignments, exhibit the ability to multitask and prioritize tasks, and be a creative problem solver that participates and takes interest in the agency, the industry, and the success of our clients. The Media Buyer will learn to deal effectively with clients and work closely with our planning group in managing budgets, developing strategies, negotiating media buys, and executing customized enhancements. It is imperative that this candidate follows technology and creative work to stay on top of pertinent information and trends.
Responsibilities
- Negotiates and places commercials within the television and video marketplace for accounts within an assigned group of markets.
- Estimates, updates and adjusts all program ratings.
- Negotiates and documents rates, special placements and added value.
- Executes all Media plans while adhering to established budgets and timelines.
- Clearly and accurately communicates orders and changes to media vendors.
- Monitors buys in progress, arranges for makegoods and credits and is responsible for the post-buy results of all buys.
- Tracks media expenditures in systems to ensure budget compliance.
- Researches and maintains record of trends, innovations and changes that affect media buying.
- Collaborates with clients and media team members and media planners to resolve media billing issues.
Qualification - Required Skills
- Passionate about advertising and the ability to spread that passion to others.
- Work hard and smart on several projects at once.
- Ability to present to an audience.
- Skilled communicator.
- Strong mathematical ability required.
Qualifications - Desired Skills
- One year of agency experience required or 1- 3 years of media buying/planning experience as a junior or assistant buyer at a media agency preferred.
- Work experience in national/spot television/radio/digital preferred.
Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Employment Transparency
It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.
Salary Range
$66,500—$66,500 USD
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Навыки
- Media Buying
- Media Planning
- Negotiation
- Digital Video
- Television Advertising
- Budget Management
- Market Research
- Mathematics
- Presentation Skills
Возможные вопросы на собеседовании
Проверка навыков ведения переговоров и достижения выгодных условий для клиента.
Расскажите о случае, когда вам удалось договориться о более выгодных условиях размещения или получить дополнительные бонусы (added value) от вендора.
Оценка аналитических способностей и умения работать с прогнозами.
Как вы подходите к оценке и корректировке рейтингов программ при планировании ТВ-закупок?
Проверка технических знаний в области современного видео-маркетинга.
В чем, по вашему мнению, заключаются ключевые различия в подходе к закупкам между традиционным линейным ТВ и Advanced TV/FEP?
Оценка навыков управления бюджетом и внимательности к деталям.
Как вы справляетесь с ситуациями, когда фактические показатели кампании (post-buy) значительно расходятся с прогнозными?
Проверка умения расставлять приоритеты в условиях многозадачности.
Опишите ваш процесс управления несколькими кампаниями для разных клиентов с пересекающимися дедлайнами.
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- Страна
- США
- Зарплата
- 66 500 $