New Business Lead FTC

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Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

New Business Lead needed for 12 month FTC contract.

We are looking for a New Business Lead to join our UK growth team and you will be reporting to the UK Chief Growth Officer as a senior sales leader within the team. This hands-on individual contributor will drive significant new commerce business growth across the UK.

Operating with substantial autonomy, you will engage executive-level stakeholders (CIO, CTO, CMO) to shape our future revenue pipeline, collaborating closely with our commerce account portfolio team.

We are looking for a high-impact, results-driven professional who thrives at the forefront of commerce and technology innovation. Our ideal 'Hunter' possesses a deep industry and offering understanding, is deeply curious, adapts quickly to evolving ecosystems, and is a passionate problem solver and critical thinker. You will drive new client revenue through innovative ideas, creativity, and interdisciplinary collaboration.

Beyond skills, attitude is crucial. This self-starter will be highly motivated, possess natural leadership and gravitas, and be comfortable navigating a varied, fast-paced environment. With significant energy and drive, you will passionately develop the business by fostering cross-departmental collaboration and buy-in.

What you’ll be doing

• Proactively identify and cultivate commerce new business opportunities, acting as a primary "door opener".
• Drive the end-to-end sales cycle, from initial engagement and rigorous lead qualification through to commercial scoping and initial opportunity conversion.
• Strategically build and manage a robust new business pipeline, ensuring consistent revenue growth.
• Collaborate closely with internal specialists and strategic partner teams (e.g., Shopify, Adobe Magento, Salesforce Commerce Cloud) to leverage expertise and develop comprehensive solutions. As well as connecting them to wider commerce capabilities such as our PIM team.
• Engage senior client stakeholders (CIO, CTO, CMO levels) in strategic discussions about the future of commerce, technology, and digital transformation.
• Represent the company at industry events, conduct proactive outreach, and network extensively to generate new leads and foster relationships.
• Coordinate with internal teams, including commercial and platform specialists, to transition qualified opportunities for deeper development and closure.

What we want from you

• Proven Sales Acumen: A distinguished track record as a top-performing new business development professional with a strong instinct to seek out new opportunities.
• Executive Engagement: Demonstrated ability to confidently engage and build rapport with senior IT and marketing leaders (e.g., CIO, CTO, CMO), commanding a room with credibility and strategic insight.
• Industry & Technical Expertise: A deep understanding of commerce platforms primarily, as well as CMS, experience platforms, and the broader technology landscape, including key cloud partnerships (AWS, Google, Adobe).
• Consultative Approach: Experience in selling complex services and solutions, rather than just software licenses, adept at understanding client challenges and positioning tailored value.
• Strategic Qualification: Exceptional skills in rigorously qualifying leads and opportunities, ensuring focus on viable prospects with high conversion potential.
• Autonomy & Adaptability: A self-starter with a "roll-up-your-sleeves" mentality, comfortable operating independently within an unstructured, fast-paced, and performance-driven environment.
• Target-Oriented: Highly motivated by achieving and exceeding sales targets, with a resilient and persistent approach.
• Experience within the government sector is considered a plus.

What we can offer you

Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a difference, allow you to be yourself, and respect who you are.

Permanent only:

We offer a great benefits package including a discretionary bonus scheme, training opportunities, competitive pension, medical insurance, life assurance, social events, opportunities to buy and sell holidays, family friendly policies, discounts with hundreds of retailers and much more.

Our culture thrives on our core values, designed for impact-driven individuals: Heart, Brains and Courage.

We lead with Heart, fostering empathy and trust where genuine connections and human-centric work flourish.

We empower your Brainsfor innovation, valuing relentless curiosity and collaborative intelligence to solve complex challenges.

And we champion Courage, inspiring you to speak up, embrace experimentation, and advocate for bold solutions that push our thinking to be better than yesterday.

AT VML Enterprise Solutions

Our Enterprise Solutions division houses strategic consultants, creative and technical architects and skilled developers and operators that together help some of the world’s leading organisations to deliver outstanding digital experiences across all major routes to market worldwide: marketplaces, online retailers, D2C, B2B and social platforms. With over 4,200 experts in 55 operational centres across 34 countries, our capabilities span the entire buying journey from customer acquisition, through engagement, to conversion and loyalty, driving multi-channel growth for world-leading brands.

We work with some of the most exciting brands such as The Coca-Cola Company, EY, Bosch, Unilever, Ford, DFS, Mercedes-Benz, Johnson & Johnson, Nestlé, Sainsbury’s, Selfridges, Shell and Tiffany & Co. We’ve built over 500 platforms for brands and retailers and generate in excess of $29bn annually for our clients and work with over 50 strategic partners including Adobe, SAP, Salesforce, HCL, Shopify, Sitecore, BigCommerce, commerce tools and Acquia. Our reputation is based on our people, and we believe we have some of the best in the business.

As our business grows internationally, we’re looking for new people to join us on our journey to inspire and take a key role in shaping some of the best commerce solutions, services, and websites in the world. Working as a team, no problem is insurmountable; we share in our client’s successes and believe that anyone can show creative bravery no matter what their role is in the team.

#LI-EMEA #LI-AS1 #LI-HYBRID

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

VML is a WPP agency (NYSE: WPP). For more information, please visit  www.vml.com, and follow along on Instagram, LinkedIn, and X.

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