- Страна
- США
- Зарплата
- 63 900 $ – 147 400 $
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Paid Media Manager
Привлекательная вакансия с прозрачной системой грейдов и широким диапазоном зарплаты. Компания работает с известными брендами и предлагает отличный соцпакет, включая безлимитный отпуск и бонусы.
Сложность вакансии
Роль требует глубоких технических знаний в Google Ads и Meta, а также управленческого опыта. Процесс отбора включает тесты на когнитивные способности и знание Excel, что повышает порог входа.
Анализ зарплаты
Предлагаемая зарплата ($63,900 - $147,400) полностью соответствует и даже превышает рыночные стандарты для Нью-Йорка. Верхняя граница диапазона характерна для позиций уровня Senior или Lead в крупных агентствах.
Сопроводительное письмо
I am writing to express my interest in the Paid Media Manager position at WITHIN. With over three years of hands-on experience managing complex SEM and Paid Social campaigns, I have a proven track record of driving measurable growth for clients through platforms like Google Ads and Meta Ads Manager. My background in agency environments has equipped me with the agility to manage cross-functional teams and align digital strategies with core business objectives.
What excites me most about WITHIN is your Performance Branding approach and the integration of AI into daily workflows. I am particularly impressed by your work with iconic brands like The North Face and Timberland. I am confident that my analytical mindset, combined with my experience in mentoring strategists and optimizing multi-channel campaigns, makes me a strong fit for your team. I look forward to the possibility of contributing to WITHIN’s continued success and innovation in the digital media space.
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Присоединяйтесь к команде WITHIN и управляйте кампаниями для мировых брендов, используя передовые AI-технологии!
Описание вакансии
About the Role As a Paid Media Manager, you will work closely with our cross-functional strategists, overseeing campaigns across various channels with a strong focus on performance marketing across search (SEM), social, and programmatic. You’ll ensure the successful execution of integrated digital marketing initiatives, with hands-on involvement in both Google Ads and Meta campaigns. Your exceptional communication and people management skills will be essential in fostering strong relationships with our clients and guiding our team of strategists toward continued growth and success.
Responsibilities include but are not limited to:
- Manage and mentor a team of one to two cross-functional digital marketing buyers or strategists.
- Lead the planning, execution, and optimization of SEM campaigns (Google Search, Shopping, and YouTube Ads) as well as paid social campaigns (Meta:Facebook/Instagram, TikTok, etc.).
- Oversee integrated digital marketing campaigns across multiple channels (search, social, display, programmatic), ensuring performance aligns with client objectives.
- Proactively dive into platforms to understand the day-to-day details, driving measurable campaign success.
- Develop and maintain strong client relationships, ensuring business goals are met and exceeded.
- Collaborate with internal teams and global teammates, including North America, to align on cross-regional media strategy.
- Analyze SEM and cross-channel campaign performance data, providing actionable insights to improve efficiency and effectiveness.
- Continuously refine and improve internal processes to drive team efficiency and performance.
- Stay current on the latest SEM and digital marketing trends, tools, and best practices.
Requirements
- 3+ years of hands-on experience running paid campaigns in Google Ads or/and Search ads 360, including Shopping and YouTube.
- Hands-on experience managing paid social campaigns (Meta/Facebook Ads Manager).
- Proven track record with SEM and paid social campaign execution, optimization, and strategy.
- Agency experience is highly preferred.
- Solid background in digital marketing across multiple channels (search, social, display, programmatic).
- Proven experience in a managerial or supervisory role.
- Exceptional client relationship management, communication, and people management skills.
- Strong strategic and analytical thinking with excellent attention to detail.
- Familiarity with digital marketing tools and platforms (Google Ads, Meta Ads Manager, Google Analytics, etc.).
- Bachelor’s degree in marketing, communications, or a related field.
Our interview process includes, but is not limited to, the following:
- Cognitive Aptitude and Typing Test
- Logic assessment on Excel
We offer a competitive salary and benefits based on education, experience, and skills level, including:
- Unlimited vacation policy
- Monthly Phone Stipend
- Comprehensive Medical, Dental, and Vision insurance options
- 401(K) plan with matching
- Dog friendly office
- Hybrid work opportunity
- Professional Development Program
- Bonus Perk - $50/week Seamless allowance
Total compensation based on education, experience, and skills level ($63,900-$147,400)
- Level 1 - $63,900-$82,760
+ Possesses essential capabilities.
- Level 2 - $82,760-$98,920
+ Possesses developing capabilities.
- Level 3 - $98,920-$115,080
+ Possesses notable capabilities.
- Level 4 - $115,080-$131,240
+ Possesses strong capabilities.
- Level 5 - $131,240-$147,400
+ Possesses advanced capabilities.
About WITHIN
WITHIN is the world's first Performance Branding company, partnering with some of the biggest brands in the world to drive business growth through innovative marketing strategies. Our integrated operating model collapses the traditional marketing silos between creative and media, performance and brand, and across media channels. With a full suite of offerings including media, creative, SEO, Lifecycle, Retail Media, Affiliate and Influencer, we’re able to work with our brand partners in an integrated fashion, allowing us to align marketing strategies back to core business objectives. Client teams at WITHIN are trained on how to always act as a trusted business partner, acting as a fiduciary to client needs above our own.
Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Ben and Jerry's and Jose Cuervo. Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems.
Check out some of our work!
We weave AI into everything we do, using the latest tech across all teams to innovate, work smarter, and make better decisions. Whether it’s in creative, operations, or anything else, AI helps us level up and do things at a whole new scale. We expect our people to use AI in their daily work, fully embracing it as a critical tool to help us succeed.
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Locations
- New York City: 43-01 22nd St, Suite 602, Queens, NY 11101, United States
- Bogotá: WeWork Av. Carrera 19 #100-45 Usaquén, Piso (Floor) 10, Bogotá, Distrito Capital de Bogotá 110111, Colombia
- Mexico City: Av. Insurgentes Sur 1082, Piso (Floor) 2, Oficina 2008, Ciudad de México, CDMX 03100, México
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Навыки
- Google Ads
- Search Ads 360
- Meta Ads Manager
- TikTok Ads
- Google Analytics
- SEM
- Performance Marketing
- Microsoft Excel
- Programmatic Advertising
Возможные вопросы на собеседовании
Вакансия подразумевает управление командой из 1-2 человек. Важно понять стиль лидерства кандидата.
Расскажите о вашем опыте наставничества: как вы помогали младшим специалистам улучшить показатели их кампаний?
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Как вы объясняете клиенту необходимость перераспределения бюджета между поисковой рекламой и социальными сетями при падении эффективности одного из каналов?
Вакансия требует навыков работы с Google Ads, Shopping и YouTube.
Опишите ваш подход к оптимизации торговых кампаний (Google Shopping) для достижения целевого ROAS.
Компания активно внедряет ИИ в рабочие процессы.
Какие инструменты искусственного интеллекта вы уже используете в своей работе для повышения эффективности медиапланирования или анализа данных?
В описании указан тест на логику в Excel. Это критический навык для анализа данных.
С какими наиболее сложными наборами данных вы работали в Excel и какие функции (VLOOKUP, Pivot Tables, Power Query) использовали для поиска инсайтов?
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- Страна
- США
- Зарплата
- 63 900 $ – 147 400 $