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roku
Страна
США
Зарплата
108 000 $ – 121 000 $
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ГибридПолная занятость

Paid Search Manager

Оценка ИИ

Престижная компания, прозрачный диапазон зарплаты и отличный пакет льгот (включая акции). Гибридный график в Денвере — хороший баланс для специалистов в США.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Роль требует глубокой экспертизы (5+ лет) в управлении крупными бюджетами и продвинутых навыков аналитики. Высокая ответственность за ROI в быстрорастущей публичной компании добавляет сложности.

Анализ зарплаты

Медиана115 000 $
Рынок95 000 $ – 135 000 $
Оценка ИИ

Предложенная зарплата ($108k - $121k) полностью соответствует рыночным стандартам для Senior/Manager позиций в сфере Digital Marketing в Колорадо. Верхняя граница диапазона конкурентоспособна для опытных специалистов с навыками управления агентствами.

Сопроводительное письмо

I am writing to express my strong interest in the Paid Search Manager position at Roku, specifically working with the Frndly TV team. With over five years of hands-on experience managing large-scale SEM campaigns and complex budgets, I have a proven track record of driving measurable ROI and user acquisition in high-growth environments. My expertise in Google Ads and Bing Ads, combined with a data-driven approach to forecasting and optimization, aligns perfectly with Roku's mission to connect the entire TV ecosystem.

Throughout my career, I have successfully managed multi-million dollar budgets and led cross-functional collaborations to ensure paid media efforts amplify broader brand initiatives. I am particularly drawn to Roku’s nimble and integrity-driven culture, and I am eager to bring my analytical skills to the Denver-based team to help Frndly TV reach new heights. I look forward to the possibility of discussing how my background in performance marketing can contribute to Roku's continued global expansion.

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Составьте идеальное письмо к вакансии с ИИ-агентом

Составьте идеальное письмо к вакансии с ИИ-агентом

Откликнитесь в roku уже сейчас

Присоединяйтесь к Roku и возглавьте стратегию платного поиска для лидера стримингового ТВ в США!

Описание вакансии

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the Team

This role with be working with our Frndly TV team in Denver, Colorado! We’re a fast-growing player in the streaming television industry, bringing innovative and engaging content experiences to audiences everywhere.  We have a shared drive to succeed and strive to WIN! We are CURIOUS, constantly learning and tackling projects in a creative and unique manner. We approach all challenges with INTEGRITY and as a TEAM and celebrate in our joint success. Every day we are NIMBLE in our fast-moving environment, loving and embracing the amazing changes coming our way!

We value self-starters who take initiative and show a strong drive for success. We offer an exciting and challenging work environment where you can thrive and grow with a team of experienced professionals who share your passion. If you are a highly motivated individual who is passionate about driving growth, we would love to hear from you.

About the Role

We’re seeking an experienced Paid Search Manager to lead our SEM and CPC strategy across major platforms, driving acquisition and engagement for our streaming services. This role will oversee large-scale campaign management, forecasting, optimization, and performance analysis to deliver measurable business growth.

The estimated annual salary for this position is between $108,000 - $121,000 base annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What you’ll be doing

  • Develop and manage high-performing paid search campaigns with large budgets across Google Ads, Bing, and other major platforms.
  • Forecast, analyze, and optimize campaign performance to achieve cost-efficiency and growth goals at scale.
  • Collaborate closely with cross-functional teams to align paid media efforts with broader marketing and brand initiatives.
  • Manage agency relationships and/or internal team members to ensure flawless campaign execution.
  • Stay on the cutting edge of SEM best practices, testing frameworks, and emerging technologies to drive innovation.
  • Present campaign performance insights and strategic recommendations to leadership.

We're excited if you have

  • 5+ years of hands-on SEM/CPC management experience in a high-growth or performance-driven environment.
  • Proven ability to manage large, complex budgets and deliver measurable ROI.
  • Deep expertise in Google Ads, Bing Ads, and performance tracking/analytics tools.
  • Strong quantitative, analytical, and strategic thinking skills.
  • Experience managing teams or external agencies with a focus on collaboration and accountability.
  • Excellent communication and presentation skills.
  • A passion for the streaming or digital entertainment industry and the excitement of a startup environment.
#LI-FA1

Our Hybrid Work Approach

Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.

Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

Accommodations

Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing WorkforcePrivacy@Roku.com.

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Создайте идеальное резюме с помощью ИИ-агента

Создайте идеальное резюме с помощью ИИ-агента

Навыки

  • Google Ads
  • Bing Ads
  • SEM
  • CPC
  • Performance Marketing
  • Analytics
  • Budget Management
  • Strategic Thinking

Возможные вопросы на собеседовании

Проверка навыков управления значительными бюджетами и умения приоритизировать каналы.

Расскажите о вашем опыте управления годовым бюджетом SEM свыше 1 млн долларов: как вы распределяли средства между Google и Bing?

Оценка аналитических способностей и умения работать с данными.

Какие ключевые метрики, помимо CPA и ROAS, вы используете для оценки долгосрочного влияния платного поиска на рост стримингового сервиса?

Проверка технической грамотности и готовности к инновациям.

Как вы подходите к тестированию новых функций Google Ads, таких как Performance Max, в контексте продвижения подписочных сервисов?

Оценка навыков управления внешними ресурсами.

Опишите ваш опыт управления рекламными агентствами: как вы обеспечиваете прозрачность отчетности и соблюдение KPI?

Проверка соответствия корпоративной культуре Roku.

Приведите пример ситуации, когда вам пришлось быстро адаптировать стратегию поиска из-за резкого изменения рыночных условий или действий конкурентов.

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roku
Страна
США
Зарплата
108 000 $ – 121 000 $