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Senior BtoB Go-To-Market Analyst (x/f/m)
Отличная вакансия в известном европейском единороге с прозрачными процессами, сильным социальным пакетом и возможностью влиять на стратегию компании. Высокий балл за репутацию бренда и баланс работы и личной жизни (RTT, гибридный график).
Сложность вакансии
Высокий уровень сложности обусловлен требованием к опыту (5-7 лет), необходимостью владения SQL и инструментами визуализации, а также этапом очного кейс-стади. Роль предполагает прямое взаимодействие с топ-менеджментом, что требует отличных навыков презентации.
Анализ зарплаты
Предлагаемая роль Senior/Lead уровня в Париже в крупном технологическом масштабируемом бизнесе обычно предполагает оклад выше среднего по рынку. Учитывая бонусы и расширенный соцпакет, предложение выглядит конкурентоспособным для французского финтех/медтех сектора.
Сопроводительное письмо
I am writing to express my strong interest in the Senior BtoB Go-To-Market Analyst position at Doctolib. With over 6 years of experience in business analytics and a proven track record of translating complex data into actionable growth strategies, I am eager to contribute to your mission of improving healthcare access. My background in SaaS metrics and proficiency in SQL and Tableau align perfectly with your team's needs to drive efficiency across Sales and Marketing operations.
In my previous roles, I have successfully led projects that bridged the gap between data engineering and executive decision-making. I am particularly drawn to Doctolib's entrepreneurial culture and the opportunity to pilot client-focus KPIs that directly impact revenue and customer satisfaction. I am confident that my analytical mindset and experience in business planning will help Doctolib continue its impressive scale-up trajectory in the French market.
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Откликнитесь в doctolib уже сейчас
Присоединяйтесь к лидеру HealthTech Европы и станьте аналитическим мозгом стратегий Doctolib!
Описание вакансии
The team you’ll be joining
At Doctolib, the Customer & Sales Operations team is responsible for driving the efficiency and effectiveness of all our Sales, Account Manager, Support and Marketing teams, while maintaining a top level of motivation, drive and passion. We’re a team of 25 highly motivated people in charge of the organisation, strategy, data, process, tooling and coaching of our 700+ Sales, Consultants and Account Managers in France.
Within this team, the Analytics & Strategy team (4 full-time members and 2 interns) handles all matters related to Data Analysis & exploration, monitoring, modelling & forecasting of performance to drive actionable insights, improve processes and closely monitor performance vs our forecasted budget.
What you’ll do
As a Lead Go-to-Market Analyst, you’ll be the analytics brain behind our strategies and operations, specifically focused on understanding our clients and potential market (prospects), working closely with Product Marketing, Data, Finance and top France leadership. You will have a pivotal impact on improving the performance of teams, increasing our revenues and driving more satisfaction.
This role is unique as it combines data analysis, strategic insights, PMO, and modelling, while giving you direct exposure to senior leadership at one of Europe's leading tech scale-ups.
Your responsibilities include but are not limited to:
1. Analytics & Insights
- Work with Data Product Managers and Analytics Engineers to ensure data quality, reliable datasets, and robust KPI definitions for Product Marketing teams
- Deep-dive analysis on Customer Perf metrics to identify trends, insights and areas of improvement
- Create actionable insights from complex data sets to support strategic decision-making and present recommendations to senior leadership.
2. KPIs & Performance Monitoring
- Pilot Client-focus KPIs around equipment, usage, satisfaction…
- Develop and implement forecasting models to improve accuracy and reliability of our performance monitoring
- Build and maintain Customer/Go-to-market operational dashboard to serve as source of truth for our Business partners and FR leadership Prepare the monthly business overviews shared with senior leadership (including. Comex members).
3. Forecast & Business Planning: Work hand-in-hand with Finance, Product Marketing and Go-to-Market teams to build reliable performance forecasts for the short, mid and long term, bi-annually.
4. Project management / Strategy :
- Collaborate with Business Teams (Product Marketing / Go-to-Market) to develop and implement strategies and plans that align with Doctolib’s business objectives.
- Support the implementation of strategic projects (satisfaction projects, external provider management…).
Who you are
Before you read on — if you don't have the exact profile described below, but you feel this job description matches your skill set, we still encourage you to apply.
You could be our next team mate if:
- You are fluent in French and English.
- You have at least 5/7 years of experience in an ops/business/strategy analytics role (in-house or consulting)
- You are used to crunching data on a daily basis with your favorite tools (SQL, Excel/Gsheet…) and can use data visualization tools like Tableau, PowerBI, Metabase, or similar.
- You have strong analytical and problem-solving skills. You like the stretch between imagining new solutions and getting into the details of implementation and operations.
- You have a strategic mindset: You turn analytical findings into clear business recommendations, connect metrics to growth levers, and are comfortable presenting your conclusions to senior stakeholders in a way that drives action.
What makes you successful in this role:
- Drive & autonomy: you own your projects with an entrepreneurial mindset.
- Curiosity & learning agility: you ask questions, self-train on new tools, and continuously improve.
- Relationship building & Project management: you proactively create connections with stakeholders across the organization and can mobilize the right persons.
Now, it would be fantastic if:
- You have experience with SaaS product usage and satisfaction KPIs: you know how to track adoption signals, connect them to revenue outcomes and translate them into actionable customer lifecycle strategies that drive upsell and cross-sell at scale.
- You have experience with Tableau and/or Metabase specifically.
What we offer
- Free health insurance for you and your children
- Parent Care Program: receive one additional month of leave on top of the legal parental leave
- Free mental health and coaching services through our partner Moka.care
- For caregivers and workers with disabilities, a package including an adaptation of the remote policy, extra days off for medical reasons, and psychological support
- Work from abroad for up to 10 days per year thanks to our flexibility days policy
- Work Council subsidy to refund part of sport club membership or creative class
- Up to 14 days of RTT
- A subsidy from the work council to refund part of the membership to a sport club or a creative class
- Lunch voucher with Swile card
- Reimbursement of public transportation
- Relocation support for international mobilities
The interview process
- 30’ with the Talent Acquisition Partner (remote)
- 60’ with the Hiring Manager & another team member (remote)
- 60’ Case Study presentation with the Hiring Manager and a business stakeholder (onsite)
- 45’ final conversation with the Customer & Sales Ops Director (remote)
- At least one reference check
Job details
- Permanent position
- Full Time
- Workplace: Levallois-Perret (HQ)
- Start date: as soon as you’re available
- Compensation : fix + bonus on objectives (according to your profile)
- Partial remote allowed (2 days per week)
At Doctolib, we are committed to improving access to healthcare for everyone. This translates into our recruitment process. We evaluate candidates based solely on qualifications and motivation, without any form of discrimination.
The more diverse ideas are heard, the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib, regardless of your gender, religion, age, sexual orientation, ethnicity, disability.
To ensure equal opportunities, we invite you to exclude personal information (e.g. pictures, age) from your applications. If you require any accommodation, please let us know for support during the hiring process.
Join us in building the healthcare we all dream of!
All information provided is processed by Doctolib for application management. For data processing details, click here:Germany l France l Italy l Netherlands. Please contact hr.dataprivacy(at)doctolib.com to exercise your rights.
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Навыки
- Tableau
- Project Management
- Excel
- Google Sheets
- SQL
- Data Visualization
- Power BI
- Metabase
- SaaS Metrics
- Business Planning
Возможные вопросы на собеседовании
Проверка технических навыков и умения работать с данными.
Расскажите о самом сложном SQL-запросе или аналитической модели, которую вы создали для решения бизнес-задачи. С какими трудностями вы столкнулись?
Оценка понимания специфики SaaS и ключевых метрик.
Какие метрики вы бы использовали для оценки здоровья клиентской базы Doctolib и как бы вы связали их с прогнозированием оттока (churn)?
Проверка навыков коммуникации с руководством.
Опишите ситуацию, когда ваши аналитические выводы противоречили мнению руководства. Как вы представляли свои аргументы?
Оценка навыков управления проектами и приоритизации.
Как вы подходите к приоритизации задач, когда одновременно поступают запросы от отделов маркетинга, финансов и продаж?
Проверка стратегического мышления.
Если бы вы заметили снижение активности использования продукта в определенном сегменте рынка, какие шаги вы бы предприняли для анализа и исправления ситуации?
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