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- США
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Senior Copywriter
Позиция в одном из крупнейших рекламных холдингов мира (WPP/VML) предлагает отличные возможности для карьерного роста и работы с брендами уровня Coca-Cola и Microsoft. Гибридный график и конкурентный соцпакет делают вакансию привлекательной, несмотря на высокую интенсивность работы.
Сложность вакансии
Роль требует высокого уровня креативности и наличия сильного портфолио с реализованными проектами на ТВ и в цифровой среде. Основная сложность заключается в необходимости совмещать концептуальное мышление с навыками презентации и управления несколькими проектами в быстром темпе сетевого агентства.
Анализ зарплаты
Предложенный диапазон $60k – $140k очень широк. Нижняя граница находится на уровне Middle-позиций, в то время как верхняя соответствует рыночному максимуму для Senior Copywriter в Остине. Медиана рынка для этой роли в Техасе составляет около $95k-$110k.
Сопроводительное письмо
I am writing to express my strong interest in the Senior Copywriter position at VML. With a proven track record of developing conceptual campaigns for global brands and a portfolio that spans broadcast, digital, and social platforms, I am confident in my ability to deliver the 'one-two punch' of inspiration and strategic thinking your team is looking for.
Throughout my career, I have excelled at capturing unique brand voices and translating complex client objectives into engaging narratives. My experience collaborating closely with Art Directors and presenting directly to blue-chip clients aligns perfectly with VML’s collaborative and high-performance culture. I am particularly drawn to your agency's commitment to 'creative bravery' and am eager to bring my visionary approach to your Austin-based team.
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Описание вакансии
Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Who we are looking for:
VML is seeking a Senior Copywriter to join our world class creative team: A next-level conceptual thinker and writer who knows all when it comes to creating work that demands attention across all platforms. You’ll partner with a Senior Art Director. Client relationship and presentation skills are expected.
We’re looking for someone who can do the job, and then surprise us with something we’ve never thought of. A one-two punch of confidence and inspiration. Someone who possesses a talent for transforming great ideas into award-winning creative and has a passion for visual storytelling. We are looking for a creative who enjoys selling their ideas as much as they love crafting them.
What you'll do:
- Innovate | Create interactive concepts and campaigns. Develop keen concepts that exceed client objectives and expectations while engaging others.
- Translate | Capture brand voice in interactive marketing materials including site copy, emails and banner ads. Be the voice for your team.
- Craft | Manage several projects/campaigns at a time. Oversee conception and writing all forms of online advertising, social marketing, and email.
- Collaborate | Partner with the art directors for the timely development and execution of campaigns and projects, including the conception and execution of final deliverables.
- Concept | Concept big ideas and innovative tactics that can span a range of platforms, including digital, mobile, social, CRM, and broadcast.
Who you are:
- A Builder |Buildsrelationships as a trustworthy and essential team lead, and across relevant markets, regions, and businesses; easily recognized and trusted within the agency.
- Curious |Continuously re-imagines how to partner with clients to build better futures for their business; pro-actively seeks out new opportunities and lateral ideas to solve clients’ biggest business issues.
- Creatively Brave | Passionate about the power of creativity with the knowledge to identify and nurture the best ideas. Adapts to solve clients’ challenges.
- Visionary | Energizes and inspires creative team by communicating a compelling client vision, playing a part in the development of team members.
What you'll need:
- Portfolio with successfully launched client projects on broadcast work, social, and everything in between.
- Ability to handle a high-volume environment with rapid turnaround times and manage multiple tasks and project details.
- Practiced time management skills and a strong work ethic.
What we offer:
- Passionate, driven people| We champion a culture of people that do extraordinary work.
- Consciously cultivated culture| We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
- Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
- Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through Wunderman Thompson and WPP, so you can continue to grow personally and professionally.
VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefitsfor more details.
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$60,000—$140,000 USD
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
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Навыки
- Copywriting
- Creative Strategy
- Social Media Marketing
- Digital Marketing
- Content Strategy
- Advertising
- Brand Voice
- Storytelling
- CRM
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- Страна
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- Зарплата
- 60 000 $ – 140 000 $