Senior GTM Strategy Analyst - New Markets

Описание вакансии

About FareHarbor

At FareHarbor, our mission is to make experiences better for everyone. Founded in 2013 in Hawaii and acquired by Booking Holdings in 2018, FareHarbor creates powerful tools that enable our clients (think boat rentals, museums, food tours, events and more!) to operate and grow.

With over 20,000 clients across 90+ countries—we’re the largest in our industry and shaping the future of travel, together.

Our team is an ‘Ohana of 700+ people around the world. We’re passionate about pioneering an industry, embracing challenges with open arms, and delivering value to the experiences industry.

FareHarbor Core Values:

• Think Client First
• We Are One ‘Ohana
• Be Curious and Learn
• Own It.
• Act With Integrity
• Embrace the Challenge

Why FareHarbor?

Founding FareHarbor required unwavering passion. Turning a start-up into the world’s leading and largest reservation software for tours, activities, and attractions required relentless dedication and vision. To date, we’ve helped over 20,000 global businesses operate successfully and are proud to have played a role in enabling business owners to live their dreams.

And since day one, we’ve known that our real success lies in our people—the Ohana.

With each new feature launched and new client onboarded, there is a team of incredible people behind the scenes who are full of dedication, passion, energy, and the will to succeed. We encourage everyone to bring their whole selves to  work—to  believe in their abilities, to freely express their creativity, and to contribute with their own uniqueness by wearing their true colors. We take care of one another and always prioritize health and wellbeing. We give our people the space and trust to learn, to try, to succeed, to collaborate, to think outside of the box, to make mistakes, and even to fail. And then we come together to try again.

From the minute you join, you have a voice. You find your space. You make an impact. We celebrate our victories, shout our successes, and are always eager to tackle new challenges. And we can’t wait to see all that’s to come.

About the role:

We’re building the foundation for how we plan, operate, and scale revenue across our go-to-market organization. As a Senior GTM Strategy Analyst, you’ll partner directly with the Commercial VP and Directors of EMEA and APAC to drive regional performance consistently delivers against pipeline and revenue targets.

As part of the bridge between global and regional teams, you’ll own strategic planning, performance management, and business casing in your regions. This includes working cross-functionally with Finance, Sales, Marketing, and Revenue Operations to translate strategy into execution, and ensure the GTM engine is operating effectively end-to-end.

What you'll do here:

Strategic Planning & Alignment

• Own the regional GTM operating model, translating top-down targets into segmentation, territory design, and rep-level plans
• Own and drive planning frameworks that connect targets to execution mechanics (coverage, capacity, pipeline generation)
• Drive alignment across Sales and Marketing around a single, actionable GTM plan embedded in systems and workflows

Performance Analysis & Insight Generation.

• Own capacity, quota, and productivity models, ensuring alignment between demand, headcount, and targets
• Define and track leading indicators to proactively manage performance against targets
• Identify performance gaps and drive corrective actions with stakeholders to improve win-rates, pipeline generation, ramp-time, up-sells and client retention.

Strategic Levers & Business Casing

• Lead end-to-end execution of strategic initiatives (e.g., pricing changes, new market entry, segmentation shifts)
• Structure business cases with clear ROI, and ensure initiatives are translated into GTM plans, workflows, and KPIs
• Partner with Finance and Commercial teams to track impact and iterate based on performance data

Systems and data ownership

• Own GTM data model, funnel definitions, and forecasting methodology across systems
• Own data integrity, consistency, and ensure a single source of truth for performance reporting
• Partner with RevOps to optimize core GTM processes (lead routing, stage definitions, forecasting cadences) to support scalable execution

Requirements:

• Analytical Experience: 6+ years experience, 3+ of which should be supporting in GTM, RevOps, or FPA roles with strong modeling and data analysis skills (Excel or BI tools).
• Strategic Thinking: Ability to connect business goals to execution frameworks; experience defining GTM levers that drive growth.
• Business Acumen: Deep understanding of B2B SaaS metrics (pipeline coverage, retention levers, unit economics).
• Stakeholder Management: Proven track record influencing senior commercial leaders through data-driven storytelling.
• Structured Problem-Solving: Frames ambiguous problems into logical, actionable recommendations.
• Execution Through Others: Partners effectively with Sales Ops and Account Ops to translate strategy into execution.
• Written and Visual Communication: Exceptional ability to synthesize complexity into concise, executive-ready materials.

We are prioritising candidates based in the Netherlands for this role, with an expectation to work in a hybrid setup including in-office presence.

Benefits

• Global leave benefit

+ 22 weeks paid parental leave

+ 2 weeks paid grandparent leave

+ Extended care and bereavement leave

• Life insurance policy
• Pension Plan
• Central Amsterdam Location
• Discount CZ insurance
• Working in a multicultural environment - 45 different nationalities
• Commuting allowance for public transport & subsidized lunch
• Wellness benefits (Headspace subscription & wellness webinars)
• Hybrid friendly
• Work-from-home assistance
• Educational Opportunities
• Social hours & events and team-building
• 26 vacation days per year

At FareHarbor, we believe making experiences better for everyone starts with fostering a workplace where every voice is heard and everyone is empowered to thrive. We’re committed to inclusion, welcoming all qualified job seekers to apply and join our ‘ohana.

FareHarbor is an equal opportunity employer in accordance with all applicable federal, state and local laws. We do not discriminate on the basis of race, color, religion, gender, gender identity, sex, sexual orientation, national origin, disability, age, or veteran status, or any other classification protected by federal, state, or local law. If you need adjustments during the application or interview process, or on the job, we’re here to support you. Please reach out to your recruiter to request any accommodations.

To learn more about how we use your information, see our Privacy Statement for Applicants. By submitting your application, you confirm that you understand and agree that your information will be processed in accordance with our Privacy Statement for Applicants.

Any offer of work (e.g. employment, assignment) will be subjected to the successful completion of pre-employment screening.