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Senior Product Manager (for Google)
Привлекательная позиция в крупной международной компании (Coupang) с возможностью влиять на расширение бизнеса в новом регионе. Высокие требования компенсируются масштабом задач и профессиональным ростом.
Сложность вакансии
Высокий уровень сложности обусловлен требованием 8-12 лет опыта, необходимостью свободного владения двумя языками (английским и китайским) и глубокими техническими навыками, включая SQL и проектирование систем автоматизации рекламы.
Анализ зарплаты
Зарплата для Senior Product Manager в Тайбэе в технологическом секторе обычно выше среднего по рынку, особенно в компаниях уровня Coupang. Указанный диапазон отражает рыночные стандарты для специалистов с опытом более 8 лет.
Сопроводительное письмо
I am writing to express my strong interest in the Senior Product Manager position at Coupang, specifically focusing on the Google growth channel. With over a decade of experience in product management and a deep specialization in performance marketing and ad-tech automation, I have consistently delivered scalable solutions that bridge the gap between complex engineering architecture and business growth. My background in managing high-scale eCommerce products aligns perfectly with Coupang’s mission to revolutionize the shopping experience in Taiwan.
In my previous roles, I have demonstrated a hands-on approach to product development, from writing complex SQL queries for independent data analysis to creating wireframes when design resources were constrained. I am particularly drawn to this role because of its emphasis on technical strategy and autonomous analytics. I am fluent in both English and Chinese, which allows me to navigate technical discussions with global engineering teams while effectively managing local operational requirements. I am eager to bring my expertise in AI-driven automation and root-cause analysis to help Coupang achieve its ambitious goals in the region.
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Откликнитесь в coupanginternal уже сейчас
Присоединяйтесь к Coupang и станьте ключевым архитектором роста на рынке Тайваня, управляя инновациями в рекламе и автоматизации!
Описание вакансии
Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door.
Our services in Taiwan include “Rocket Delivery” which offers next-day delivery for a wide selection of items at affordable prices, “Rocket Overseas” which offers free international delivery on millions of best-selling products from Korea, the U.S., and beyond.
We are looking for talents to help us lead Coupang’s expansion in Taiwan. This is an exceptional opportunity to become a part of Coupang’s growth in Taiwan and create a world where our customers wonder, “How did I ever live without Coupang?”
Position : Senior Product Manager (for Google)
What will you do?
- Problem Definition & Critical Thinking
- The Role: Identify and define the most impactful problems to solve within the growth channel. You must distinguish between symptoms and root causes to ensure the engineering and business teams are working on the right priorities.
- The Expectation: You provide the logic and data-backed reasoning for the product roadmap. You are expected to challenge assumptions and break down complex channel dynamics into clear, actionable strategies that drive incremental growth.
- Technical Strategy & Integration
- The Role: Own the technical plan for channel automation, focusing on how product data is structured and how bidding logic is applied at scale.
- The Expectation: You work directly with engineers to ensure system architecture is robust. You must be able to understand API documentation and technical constraints to prevent performance bottlenecks.
- Data & Autonomous Analytics
- The Role: Monitor channel performance and investigate deviations from targets.
- The Expectation: While you work with Data Science, you do not rely on them for daily needs. You are expected to write your own SQL, build your own dashboards, and perform independent analysis to find the "why" behind the numbers.
- Platform Expertise & Operational Insight
- The Role: Maintain a deep, hands-on understanding of the channel’s operational workflows to identify product friction and improvement opportunities.
- The Expectation: While you do not manage daily campaigns, you must be a power user of the platform. You are expected to know exactly how to set up and troubleshoot campaigns to identify user pain points, manual bottlenecks, and areas where automation can be improved.
- User Experience & Design Support
- The Role: Oversee the customer journey from the initial advertisement to the final purchase.
- The Expectation: You partner with Designers to improve conversion. If the design team is unavailable or needs direction, you are capable of creating wireframes or initial prototypes to maintain project momentum.
Basic Qualifications
- Experience: 8–12+ years in Product Management, with significant experience in high-scale Growth, Ads, eCommerce or Performance Marketing.
- Language: Professional English and Chinese speaker. You must be able to navigate complex technical discussions in English and local operational requirements in Chinese fluently.
- Analytical Mindset: Expert-level critical thinking skills with a focus on "Root Cause" analysis and problem definition.
- Operational Insight: Strong technical familiarity with major digital ad platforms and their internal campaign management interfaces.
- Technical Skills: Proficiency in SQL is required; experience with prototyping tools (e.g., Figma) is preferred. Using AI tools for automation and prototyping is a must.
- Independence: A track record of delivering complex products as a senior individual contributor in an ambiguous environment.
Recruitment Process and Others
Recruitment Process
Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview – Offer
The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.
Details to Consider
This job posting may be closed prior to the stated end date for application if all openings are filled.
Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.
Those eligible for employment protection (recipients of veteran’s benefits, the disabled, etc.) may receive preferential treatment for employment in accordance with applicable laws.
Privacy Notice
Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: https://www.coupang.jobs/privacy-policy/
人人均等的機會
Coupang提供均等的機會給所有員工。若沒有全球多元團隊的寶貴意見,我們不可能達成史無前例的成功
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Навыки
- Product Management
- SQL
- Figma
- Growth Hacking
- Performance Marketing
- E-commerce
- Data Analysis
- System Architecture
- Prototyping
- Google Ads
Возможные вопросы на собеседовании
Проверка способности отличать симптомы от коренных причин в динамике рекламных каналов.
Опишите случай, когда вы выявили неочевидную корневую причину падения эффективности рекламного канала. Какие данные вы использовали для анализа?
Оценка технической грамотности и умения работать с инженерами над архитектурой.
Как бы вы спроектировали систему автоматизации ставок для Google Ads, учитывая ограничения API и необходимость масштабирования на миллионы товаров?
Проверка навыков самостоятельной аналитики без помощи Data Science команды.
Напишите пример SQL-запроса, который вы бы использовали для выявления аномалий в конверсии по различным типам устройств и регионам в режиме реального времени.
Оценка опыта работы в условиях неопределенности и способности брать на себя смежные функции.
Расскажите о ситуации, когда вам пришлось самостоятельно создавать прототипы или вайрфреймы из-за отсутствия дизайнера. Как это повлияло на сроки проекта?
Проверка владения современными инструментами автоматизации.
Какие AI-инструменты вы используете в своей повседневной работе для прототипирования или автоматизации рутинных задач продакт-менеджера?
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