- Страна
- США
- Зарплата
- 230 000 $ – 270 000 $
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VP, Marketing
Исключительная возможность возглавить маркетинг в компании с серьезным финансированием ($67M+) и реальным продуктом на базе ИИ. Высокая зарплата, значительный пакет опционов и прямое влияние на стратегию компании делают эту вакансию топовым предложением на рынке.
Сложность вакансии
Роль уровня VP в быстрорастущем ИИ-стартапе требует не только 10+ лет опыта, но и редкого сочетания стратегического видения категории и готовности к операционной работе 'руками'. Высокая планка ответственности за выручку и необходимость работы с комплексными циклами продаж в здравоохранении делают эту позицию крайне сложной.
Анализ зарплаты
Предложенный диапазон $230,000–$270,000 полностью соответствует рыночным стандартам для позиции VP Marketing в технологических компаниях стадий Series B-C в США, особенно в секторах AI и HealthTech.
Сопроводительное письмо
I am writing to express my strong interest in the VP of Marketing position at Videa.ai. With over a decade of experience in B2B marketing and a proven track record of scaling SaaS companies through critical growth stages, I am drawn to Videa’s mission of integrating AI into clinical dentistry to improve patient outcomes. My expertise lies in building repeatable, revenue-driven marketing engines that align perfectly with your goal of establishing category leadership in the AI-powered dental care space.
In my previous roles, I have successfully navigated complex enterprise sales cycles and developed account-based marketing strategies that significantly accelerated pipeline velocity. I am particularly impressed by Videa's focus on practical, daily-use AI rather than theoretical applications. I am eager to bring my analytical mindset and passion for healthcare innovation to your leadership team to help define this new category and drive Videa’s next stage of scale.
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Присоединяйтесь к лидерам ИИ в стоматологии и возглавьте маркетинговую стратегию, которая меняет индустрию здравоохранения!
Описание вакансии
Less complexity. More dentistry. More impact.
At Videa, we help dental clinicians deliver better care to millions of patients through AI.
Oral health is health. Dentists are protectors of societal wellness. We build technology that enhances the moment of care, amplifies clinical expertise, and makes proactive oral healthcare the norm.
Thousands of clinicians rely on Videa every day. Your work here will be reflected in real practice, improving real patient outcomes. If you want to build something that matters, keep reading.
The Role
We are hiring a VP Marketing to own and scale a revenue-driven marketing engine that directly impacts Videa’s growth trajectory, enterprise pipeline, and category leadership.
This is a company-defining role, not a traditional marketing leadership position. You will be responsible for building a repeatable, high-performing go-to-market system that drives pipeline, accelerates enterprise deals, and establishes Videa as the leader in AI-powered dental care.
You will report directly to the CEO and work as a core member of the leadership team, partnering closely with Sales, Product, and Customer Success to shape how we grow.
Key Responsibilities:
Revenue & Pipeline
- Own marketing-sourced and influenced pipeline targets, with clear accountability to revenue outcomes
- Build and scale a predictable demand generation engine across digital, field, partner, and account-based channels
- Improve conversion rates, deal velocity, and win rates in partnership with Sales
Enterprise Go-to-Market
- Support complex, multi-stakeholder enterprise sales cycles with strong ICP definition, segmentation, and account-based strategies
- Equip Sales with the messaging, content, and proof points needed to win high-value deals
- Partner with Sales leadership to align on pipeline strategy, coverage, and execution
Category & Positioning
- Own and define the category of AI-powered dental care — shaping how clinicians, DSOs, and insurers understand and adopt AI
- Develop clear, differentiated positioning that translates complex AI capabilities into compelling business and clinical value
- Drive thought leadership, PR, and market presence that establishes Videa as the default leader in the space
Product & GTM Strategy
- Partner with Product and Sales to shape pricing, packaging, and go-to-market strategy
- Bring market insight, customer understanding, and competitive intelligence into product and GTM decisions
- Ensure tight alignment between product roadmap, messaging, and commercial execution
Team & Systems
- Build and lead a high-performing marketing organization across demand generation, product marketing, brand, and marketing operations
- Establish scalable systems for attribution, performance tracking, and revenue operations
- Create a culture of accountability, speed, and continuous improvement
What You Bring:
- 10+ years of B2B marketing experience with 5+ years in leadership roles, including experience scaling marketing from early traction to repeatable growth (Series A→B or B→C stage)
- Proven track record of owning and driving enterprise pipeline and revenue outcomes, not just leads
- Deep experience in enterprise or vertical SaaS environments with complex, multi-stakeholder sales cycles
- Strong expertise in product marketing, positioning, and translating technical products into clear value for multiple audiences
- Experience building and scaling account-based marketing and enterprise demand generation programs
- Strong analytical and operational mindset, with deep understanding of attribution, funnel performance, and revenue metrics
- Experience aligning marketing, sales, and product into a unified go-to-market motion
- Builder mentality — equally comfortable setting strategy and executing hands-on
- Exceptional communication and storytelling skills
- A passion to utilize your skills to improve the world by positively impacting people's health!
Bonus Points
- Experience in healthcare, AI, or other regulated industries
- Experience marketing to clinicians, providers, or healthcare systems
- Track record of helping define or lead a category in an emerging technology space
Why This Role Matters
- You will help define a new category at the intersection of AI and healthcare
- You will work on technology that is already used daily in clinical practice — not theoretical AI
- You will partner directly with the CEO and leadership team to shape company strategy and growth
- You will build the marketing foundation for the next stage of scale
What It Is Like to Work Here
We win and lose together as one team. Collaboration is not a buzzword here. We share context early, ask for input, and step in to help when someone is stuck.
We hold a high bar, but we stay grounded. We move fast, learn as we go, and stay focused on what matters most for clinicians and patients.
What We Offer
• Competitive compensation and meaningful equity
• Unlimited PTO
• 100 percent company-paid dental and vision coverage
• Generous medical contributions
The opportunity to work on AI that is actually used every day
• A team of thoughtful, driven people who genuinely care
Do Not Meet Every Requirement
Apply anyway.
We are not looking for perfect resumes. We are looking for the right teammate who is excited to contribute to our mission and grow with us.
The base salary range for this role is $230,000–$270,000. Actual compensation may vary depending on factors such as experience, skills, qualifications, and location. In addition to base salary, total compensation may include bonus opportunities, equity, and a comprehensive benefits package where applicable.
Equal Opportunity
Videa is committed to building an equitable, inclusive, and supportive workplace. Diverse teams build better products and better healthcare. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
We have raised more than $67 million from world-class investors, including Threshold Ventures, Spark Capital, Zetta Venture, and Pillar VC, as well as leaders such as Frederic Kerrest, co-founder of Okta. Our work has been featured in TechCrunch and The Wall Street Journal.
E-Verify Participation Notice: Videa participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the United States.
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Навыки
- Data Analysis
- Demand Generation
- Public Relations
- B2B Marketing
- Account Based Marketing
- Go-to-Market Strategy
- Product Marketing
- Sales Enablement
- Strategic Positioning
- Revenue Operations
Возможные вопросы на собеседовании
Проверка способности кандидата не просто продвигать продукт, а формировать новый рынок.
Как бы вы подошли к определению и позиционированию категории 'AI-powered dental care', чтобы дифференцировать Videa от традиционных ИТ-решений в стоматологии?
Вакансия делает упор на 'revenue-driven marketing engine'. Важно понять, как кандидат связывает маркетинг с деньгами.
Опишите ваш опыт построения системы атрибуции и воронки продаж для сложных корпоративных сделок (Enterprise) в сфере SaaS.
Роль требует тесного взаимодействия с отделами продаж и продукта.
Приведите пример конфликта приоритетов между маркетингом и продажами из вашего опыта. Как вы его разрешили для достижения общих целей по выручке?
Проверка аналитических способностей и фокуса на результат.
На каких 3-5 ключевых метриках вы сосредоточитесь в первые 90 дней работы, чтобы оценить эффективность текущего маркетинга?
Videa работает в регулируемой среде здравоохранения.
Каков ваш опыт маркетинга для медицинских организаций (DSO) или страховщиков, и как вы адаптируете сообщения для клинической аудитории?
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- Страна
- США
- Зарплата
- 230 000 $ – 270 000 $