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Account Manager, Public Relations (Financial & Professional Services)
Привлекательная вакансия в известном агентстве с сильной корпоративной культурой и отличным пакетом льгот. Предлагает гибкость в выборе формата работы (удаленно или гибрид) и возможности для профессионального роста.
Сложность вакансии
Роль требует более 5 лет опыта в PR-агентствах и глубокого понимания специфики финансовых и профессиональных услуг. Кандидат должен обладать навыками управления командой и налаженными связями с ведущими деловыми СМИ.
Анализ зарплаты
Предлагаемая позиция Account Manager в сфере финансовых коммуникаций в США обычно оплачивается в диапазоне $85,000–$115,000 в год в зависимости от штата и опыта. Данная оценка соответствует рыночным стандартам для агентств среднего и крупного размера. Программа бонусов и льгот Highwire дополняет общую ценность предложения.
Сопроводительное письмо
I am writing to express my strong interest in the Account Manager position within Highwire’s Financial and Professional Services team. With over five years of experience in agency-side PR and a proven track record of managing complex communications programs for fintech and consulting firms, I am confident in my ability to elevate your clients' brand reputations and thought leadership. My expertise lies in translating intricate financial and advisory topics into compelling narratives that resonate with top-tier business and trade media.
Throughout my career, I have successfully led integrated communications strategies, managed diverse client portfolios, and mentored junior staff to achieve excellence. I am particularly drawn to Highwire’s people-first culture and your commitment to diversity and inclusion. I look forward to the possibility of bringing my strategic mindset and deep industry relationships to your award-winning team to drive measurable impact for your clients.
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Описание вакансии
Account Managers on our Financial Services and Professional Services team lead communications programs for clients across the financial, consulting, and advisory sectors. They bring a strong understanding of how to elevate brand reputation and thought leadership within complex, credibility-driven industries.
In this role, Account Managers manage multiple client accounts, overseeing communications strategy, media relations, executive visibility, and client service excellence. They serve as trusted advisors to clients — from global consultancies and advisory firms to financial innovators — helping them articulate their value, build trust, and lead meaningful industry conversations.
Account Managers also mentor junior team members, contribute to new business opportunities, and help strengthen Highwire’s position as a leader in Financial Services and Professional Services communications.
Key Responsibilities
Media/Influencer Relations
- Develop and lead media and thought leadership strategies for Financial and Professional Services clients, including consultancies, financial institutions, and fintechs.
- Build and maintain strong relationships with business, finance, and professional services media across national, trade, and broadcast outlets.
- Guide teams in identifying story opportunities that align with client expertise, industry trends, and breaking news cycles.
- Leverage social media and digital channels to amplify thought leadership and executive visibility.
- Demonstrate experience measuring the ROI and impact of media and influencer engagement programs.
- Identify opportunities for contributed content, bylined articles, panels, podcasts, and speaking engagements.
Client Service/Management
- Serve as the day-to-day client contact, managing communications programs from strategy through execution.
- Develop integrated communications plans that drive brand visibility, credibility, and business influence for professional services organizations.
- Set and manage goals around thought leadership, media coverage, and industry recognition.
- Provide strategic counsel to senior-level clients, demonstrating an understanding of both communications and business strategy.
- Oversee budgets, staffing, and project management to ensure seamless delivery of results.
- Anticipate client needs and manage through challenges or high-pressure situations with confidence and poise.
- Identify opportunities to expand account relationships and support new business growth.
Writing Proficiencies
- Craft and oversee development of press materials, bylined content, speaking submissions, and executive messaging documents.
- Create and edit thought leadership pieces that translate complex financial, legal, or consulting topics into compelling and accessible narratives.
- Produce persuasive, tailored pitches that secure top-tier business, financial, and trade media placements.
- Review team writing to ensure accuracy, consistency, and alignment with client voice and objectives.
- Maintain professional, articulate, and proactive client communication.
Agency Operations
- Manage 2+ direct reports, establishing goals, providing feedback, and conducting performance reviews.
- Foster a collaborative, supportive, and high-performing team culture that reflects Highwire’s values.
- Contribute to new business development by researching prospects, preparing materials, and presenting in pitches.
- Represent Highwire at networking and industry events in the financial and professional services sectors.
- Lead by example with professionalism, creativity, and enthusiasm.
- Contribute to Highwire’s thought leadership efforts, including blog posts, webinars, and social engagement.
Self Development
- Partner with senior leadership to establish and track quarterly development goals.
- Take initiative to identify growth areas and pursue learning opportunities.
- Stay informed on emerging trends across financial services, consulting, fintech, and reputation management.
- Proactively drive projects forward, meet deadlines, and communicate effectively with internal and client teams.
- Participate in professional development and industry events to enhance knowledge and network connections.
Success Factors
- 5+ years of PR, communications, or marketing experience in an agency environment (required)
- Experience working with Financial or Professional Services clients (required) — such as consulting firms, financial institutions, fintechs, or legal services organizations
- Deep understanding of professional services communications, including thought leadership, executive positioning, and reputation management
- Strong relationships with top-tier business, financial, and trade media
- Exceptional writing, editing, and storytelling skills with the ability to distill complex topics into engaging narratives
- Proven ability to develop and execute integrated communications programs that drive measurable results
- Experience managing multiple client accounts, budgets, and teams
- Track record of mentoring and developing junior team members
- Strategic, confident communicator who can build trusted relationships with senior executives
- Collaborative, proactive, and passionate about helping professional services brands make an impact #LI-Remote
About Highwire
Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more.
At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Our people-first culture is driven by four core values:
- Team Empowerment
- Growth Mindset
- Inclusion Always
- Fierce Distinction
We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact.
Highwire. Above all.
Our people-first culture is reflected in the meaningful benefits, flexibility, and support we offer:
- Competitive salary with merit-based opportunities for growth
- Flexible hybrid work model tailored to your schedule and lifestyle
- Generous vacation policy, including extended summer and winter breaks
- Early log-off on Fridays through our Empower Hours program
- 401(k) plan with employer matching
- Comprehensive medical, dental, and vision coverage, plus FSA options
- Paid parental leave benefits
- Commuter benefits
- Annual Growth Mindset Stipend for books, events, or learning experiences
- Monthly technology reimbursement
- Wellness benefit program for mental and physical health
- Donation matching program
- Mentorship and ongoing professional development opportunities
- Monthly recognition and team celebrations
- Employee referral and new business referral bonuses
- Quarterly Highwire events and team gatherings
- Dog-friendly office environment
- A supportive, inclusive, and collaborative workplace where you can grow and do your best work
Location & Work Environment
Highwire offers both remote and hybrid work options, depending on where you live.
**Hybrid:** Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with two in-office days per week.
Remote: We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Washington, D.C..
Please note: We are only able to consider candidates who reside in one of the locations listed above at the time of hire.
Join the Highwire team
If you’re inspired by the opportunity to shape meaningful stories and grow alongside a team that values innovation, accountability, and inclusion, apply below to start the conversation.
Please note: This posting may be used to build our talent pipeline, connect with top professionals in the industry, or extend reach across multiple locations. We welcome all interested candidates to apply and explore opportunities at Highwire!
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Навыки
- Public Relations
- Media Relations
- Strategic Communications
- Thought Leadership
- Crisis Communications
- Project Management
- Budget Management
- Content Strategy
- Social Media Marketing
- Fintech
- Financial Services
- Professional Services
Возможные вопросы на собеседовании
Проверка понимания специфики отрасли и умения работать со сложными темами.
Как вы адаптируете сложные финансовые или юридические концепции для широкой аудитории, не теряя при этом их сути и авторитетности?
Оценка навыков медиа-рилейшнз и наличия базы контактов.
Расскажите о самом успешном кейсе размещения материала в топовом деловом СМИ (например, WSJ или FT) для клиента из сферы финтеха или консалтинга.
Проверка управленческих компетенций и лидерских качеств.
Как вы подходите к менторству младших сотрудников и разрешению конфликтов внутри команды при работе над высоконагруженными проектами?
Оценка стратегического мышления и клиентоориентированности.
Опишите ситуацию, когда вам пришлось давать клиенту стратегический совет, который шел вразрез с его первоначальным видением. Каков был результат?
Проверка умения работать с метриками и доказывать ценность PR.
Какие KPI вы считаете наиболее важными для оценки эффективности программ по формированию экспертного имиджа (thought leadership) в финансовом секторе?
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