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specialty1
Страна
Грузия
Зарплата
60 000 $ – 64 000 $
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Area Marketing Specialist

Оценка ИИ

Хорошая позиция в стабильно растущей компании с прозрачной системой оплаты и расширенным пакетом льгот (включая бонусы и страховку для питомцев). Четко прописанные обязанности и поддержка со стороны головного офиса делают вакансию привлекательной.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Роль требует сочетания навыков полевого маркетинга и аналитики (P&L, CRM). Основная сложность заключается в необходимости постоянных разъездов и выстраивании отношений с врачами, что требует высокого уровня коммуникабельности.

Анализ зарплаты

Медиана72 000 $
Рынок62 000 $ – 85 000 $
Оценка ИИ

Предложенная зарплата ($60k - $64k) находится на нижней границе рыночного диапазона для специалистов по маркетингу в Атланте, однако наличие 5% бонуса и компенсационного пакета делает предложение конкурентоспособным для кандидатов с опытом около 3 лет.

Сопроводительное письмо

I am writing to express my strong interest in the Area Marketing Specialist position for the Atlanta area at Specialty1 Partners. With over three years of experience in referral-based marketing and a proven track record of driving practice growth through face-to-face outreach, I am confident in my ability to strengthen your partner practices' market presence. My background in categorizing referral sources and managing ROI-focused marketing budgets aligns perfectly with your requirements for strategic growth and operational excellence.

I am particularly drawn to Specialty1 Partners' rapid expansion and your commitment to supporting specialty dental practices with best-in-class business services. I am a proactive problem-solver who thrives in dynamic environments, and I am eager to leverage my skills in CRM management, event planning, and stakeholder collaboration to contribute to your team's continued success in the Georgia market.

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Присоединяйтесь к лидеру в сфере стоматологических услуг и развивайте партнерскую сеть в Атланте — откликнитесь сегодня!

Описание вакансии

Objective

Our Atlanta area is seeking an exceptional Area Marketing Specialist to join our busy team to support our partner practices. 

The Area Marketing Specialist is responsible for creating, managing, and executing marketing plans for assigned practices. This role focuses on conducting face-to-face outreach to drive growth in practice volumes and revenue, adhering to Partner Practice Marketing Standard Operating Procedures 

Your Responsibilities 

  • Execute in-person referral outreach in line with the marketing strategy
  • Categorize referring practices (A-D) based on referral numbers and submit analysis quarterly
  • Collaborate with the practice to develop annual marketing plans with monthly activities
  • Adhere to budget constraints to ensure growth
  • Monitor and manage marketing expenses, focusing on ROI
  • Ensure accurate and timely expense submissions to finance
  • Track and report monthly performance on key indicators, optimizing tactics for growth
  • Conduct monthly meetings with doctors
  • Attend monthly S1P Partner Practice Marketing meetings
  • Send weekly email updates to doctors and team members
  • Maintain regular touchpoints with the practice leader or RDO
  • Support the maintenance of market strategies, including earned, owned, and paid media
  • Assist in digital strategy development, social media management, and co-management of the practice’s website

As one of the essential members of the team, you will also help to facilitate/coordinate other responsibilities as assigned. 

Your Background 

You are a resourceful area marketing specialist who loves building and developing relationships via multiple channels (in-person, digital, and print). You're excited by the prospect of a patient leaving your office in a healthier, stronger, and more comfortable / happier being, each and every day. You’re a kind, passionate and collaborative problem-solver who can proactively adjust to shifting priorities and values the chance to make an important impact. 

Requirements:

  • In-person marketing and relationship management experience
  • Ability to travel locally and domestically
  • Ability to work independently and as part of a team in a dynamic environment
  • Strong project management, event planning, and client stakeholder management skills
  • Budget management and P&L experience
  • Advanced skills with CRM, Excel, PowerPoint, and other applications
  • Excellent communication, interpersonal, and supervisory skills
  • Experience in a corporate environment with complex business processes
  • Strategic thinking with strong tactical and organizational execution
  • Bachelor’s degree or equivalent combination of education and experience (Preferred)
  • 3 years of experience in referral-based marketing required (healthcare preferred)

If this sounds like you, you will fit right in with the team! 

Benefits:

  • 5% Bonus Potential
  • BCBS Medical & Dental insurance Options
  • VSP Vision Coverage
  • Complimentary Life Insurance Policy (employee only)
  • Short-term & Long-Term Disability
  • Pet Insurance Coverage
  • 401(k) plan w/match options
  • HSA / FSA Account Access
  • Identity Theft Protection
  • Legal Services Package
  • Hospital/Accident/Critical Care Coverage
  • Paid Time Off

About Us:

Specialty1 Partners is a practice services organization committed to providing non-clinical, business support services to the nation's leading specialty dental practices. The company was founded in 2019 by four endodontists who wanted to provide unique and differentiated support to specialty dental practices. Originally focusing on support to endodontics practices (under the Endo1 brand), Specialty1 Partners quickly expanded its support to periodontics and oral surgery practices.

Since its founding, Specialty1 Partners has grown rapidly to become one of the largest private owners of specialty dental practices in the US. Headquartered in Houston, TX, Specialty1 Partners is led by its founders and a management team that is focused on ongoing growth and delivery of best-in-class services across its network of practices. Specialty1 Partners currently has over 225 locations across 28 states.

We believe in transparency through the talent acquisition process; we support our team members, past, future, and present, to make the best decision for themselves and their families. Starting off on the right foot with pay transparency is just one way that we are supporting this mission.

Position Base Pay Range

$60,000—$64,000 USD

Specialty1 Partners is the direct employer of non-clinical employees only. For clinical employees, the applicable practice entity listed above in the job posting is the employer. Specialty1 Partners generates job postings and offer letters to assist with human resources and payroll support provided to the applicable practice. Clinical employees include dental assistants and staff assisting with actual direct treatment of patients. Non-clinical employees include the office manager, front desk staff, marketing staff, and any other staff providing administrative duties.

Specialty1 Partners and its affiliates are equal-opportunity employers who recognize the value of a diverse workforce. All suitably qualified applicants will receive consideration for employment based on objective criteria and without regard to the following (which is a non-exhaustive list): race, color, age, religion, gender, national origin, disability, sexual orientation, gender identity, protected veteran status, or other characteristics in accordance with the relevant governing laws. Specialty1 Partners' Privacy Policy and CCPA statement are available for view and download at https://www.specialty1partners.com/privacy-policy/

Specialty1 Partners and all its affiliates participate in the federal government’s E-Verify program. Specialty1 further participates in the E-Verify Program on behalf of the clinical practice entities which are supported by Specialty1. E-Verify is used to confirm the employment authorization of all newly hired employees through an electronic database maintained by the Social Security Administration and Department of Homeland Security. The E-Verify process is completed in conjunction with a new hire’s completion of Form I-9, Employment Eligibility Verification upon commencement of employment. E-Verify is not used as a tool to pre-screen candidates. For up-to-date information on E-Verify, go to www.e-verify.gov and click on the Employees Link to learn more.

Specialty1 Partners and its affiliates uses mobile messages in relation to your job application. Message frequency varies. Message and data rates may apply. Reply STOP to opt-out of future messaging. Reply HELP for help. View our Privacy & SMS Policy here.By submitting your application you agree to receive text messages from Specialty1 and its affiliates as outlined above.

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Навыки

  • Marketing Strategy
  • Relationship Management
  • CRM
  • Project Management
  • Event Planning
  • Budget Management
  • P&L Management
  • Microsoft Excel
  • Microsoft PowerPoint
  • Social Media Management
  • Digital Strategy

Возможные вопросы на собеседовании

Проверка опыта в специфической нише медицинского маркетинга.

Расскажите о вашем самом успешном опыте привлечения реферальных пациентов в медицинской сфере. Какую тактику вы использовали?

Вакансия подразумевает работу с бюджетами и отчетностью.

Как вы оцениваете ROI маркетинговых мероприятий и какие инструменты используете для контроля расходов?

Важная часть работы — взаимодействие с врачами и владельцами практик.

Опишите ситуацию, когда вам нужно было убедить скептически настроенного врача внедрить новую маркетинговую стратегию. Каков был результат?

Роль требует самостоятельности и планирования.

Как вы приоритизируете визиты в партнерские практики, если у вас в управлении находится несколько локаций с разными потребностями?

Проверка технических навыков.

Каков ваш опыт работы с CRM-системами для отслеживания воронки рефералов и управления базой контактов?

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specialty1
Страна
Грузия
Зарплата
60 000 $ – 64 000 $