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specialty1
Страна
США
Зарплата
60 000 $ – 64 000 $
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Area Marketing Specialist

Оценка ИИ

Стабильная компания с хорошим пакетом льгот (страховка, 401k, обучение). Зарплата соответствует рыночному уровню для специалистов среднего звена, а четкие KPI и структура поддержки делают роль привлекательной для профессионального роста.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Роль требует сочетания навыков полевого маркетинга (личные встречи) и аналитической работы с бюджетами и CRM. Основная сложность заключается в необходимости постоянных поездок и умении выстраивать отношения с врачами в конкурентной среде здравоохранения.

Анализ зарплаты

Медиана65 000 $
Рынок55 000 $ – 78 000 $
Оценка ИИ

Предлагаемый диапазон $60,000 – $64,000 находится в рамках рыночного медианного значения для специалистов по маркетингу в Филадельфии с опытом от 3 лет. Хотя верхняя граница не является самой высокой на рынке, расширенный пакет льгот (включая страхование домашних животных и юридические услуги) компенсирует это.

Сопроводительное письмо

I am writing to express my strong interest in the Area Marketing Specialist position for the Philadelphia area at Specialty1 Partners. With over three years of experience in referral-based marketing and a proven track record of building lasting professional relationships, I am confident in my ability to drive growth and increase practice volumes for your partner locations. My background in healthcare marketing has equipped me with the strategic mindset and tactical skills necessary to execute effective face-to-face outreach and manage complex marketing budgets.

In my previous roles, I have successfully categorized referral sources, managed CRM data to optimize ROI, and collaborated closely with clinical teams to align marketing efforts with practice goals. I am particularly drawn to Specialty1 Partners' commitment to transparency and its rapid growth in the specialty dental sector. I am eager to bring my expertise in project management and digital strategy to your team and contribute to the continued success of your practices in Pennsylvania.

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Откликнитесь в specialty1 уже сейчас

Присоединяйтесь к Specialty1 Partners и станьте ключевым звеном в развитии ведущих стоматологических практик Филадельфии!

Описание вакансии

Objective

Our Philadelphia area is seeking an exceptional Area Marketing Specialist to join our busy team to support our partner practices. 

The Area Marketing Specialist is responsible for creating, managing, and executing marketing plans for assigned practices. This role focuses on conducting face-to-face outreach to drive growth in practice volumes and revenue, adhering to Partner Practice Marketing Standard Operating Procedures 

Your Responsibilities 

  • Execute in-person referral outreach in line with the marketing strategy
  • Categorize referring practices (A-D) based on referral numbers and submit analysis quarterly
  • Collaborate with the practice to develop annual marketing plans with monthly activities
  • Adhere to budget constraints to ensure growth
  • Monitor and manage marketing expenses, focusing on ROI
  • Ensure accurate and timely expense submissions to finance
  • Track and report monthly performance on key indicators, optimizing tactics for growth
  • Conduct monthly meetings with doctors
  • Attend monthly S1P Partner Practice Marketing meetings
  • Send weekly email updates to doctors and team members
  • Maintain regular touchpoints with the practice leader or RDO
  • Support the maintenance of market strategies, including earned, owned, and paid media
  • Assist in digital strategy development, social media management, and co-management of the practice’s website

As one of the essential members of the team, you will also help to facilitate/coordinate other responsibilities as assigned. 

Your Background 

You are a resourceful area marketing specialist who loves building and developing relationships via multiple channels (in-person, digital, and print). You're excited by the prospect of a patient leaving your office in a healthier, stronger, and more comfortable / happier being, each and every day. You’re a kind, passionate and collaborative problem-solver who can proactively adjust to shifting priorities and values the chance to make an important impact. 

Requirements:

  • In-person marketing and relationship management experience
  • Ability to travel locally and domestically
  • Ability to work independently and as part of a team in a dynamic environment
  • Strong project management, event planning, and client stakeholder management skills
  • Budget management and P&L experience
  • Advanced skills with CRM, Excel, PowerPoint, and other applications
  • Excellent communication, interpersonal, and supervisory skills
  • Experience in a corporate environment with complex business processes
  • Strategic thinking with strong tactical and organizational execution
  • Bachelor’s degree or equivalent combination of education and experience (Preferred)
  • 3 years of experience in referral-based marketing required (healthcare preferred)

If this sounds like you, you will fit right in with the team! 

Benefits:

  • BCBS Medical & Dental insurance Options
  • VSP Vision Coverage
  • Complimentary Life Insurance Policy (employee only)
  • Short-term & Long-Term Disability
  • Pet Insurance Coverage
  • 401(k) plan w/match options
  • HSA / FSA Account Access
  • Identity Theft Protection
  • Legal Services Package
  • Hospital/Accident/Critical Care Coverage
  • Paid Time Off

About Us:

Specialty1 Partners is a practice services organization committed to providing non-clinical, business support services to the nation's leading specialty dental practices. The company was founded in 2019 by four endodontists who wanted to provide unique and differentiated support to specialty dental practices. Originally focusing on support to endodontics practices (under the Endo1 brand), Specialty1 Partners quickly expanded its support to periodontics and oral surgery practices.

Since its founding, Specialty1 Partners has grown rapidly to become one of the largest private owners of specialty dental practices in the US. Headquartered in Houston, TX, Specialty1 Partners is led by its founders and a management team that is focused on ongoing growth and delivery of best-in-class services across its network of practices. Specialty1 Partners currently has over 225 locations across 28 states.

We believe in transparency through the talent acquisition process; we support our team members, past, future, and present, to make the best decision for themselves and their families. Starting off on the right foot with pay transparency is just one way that we are supporting this mission.

Position Base Pay Range

$60,000—$64,000 USD

Specialty1 Partners is the direct employer of non-clinical employees only. For clinical employees, the applicable practice entity listed above in the job posting is the employer. Specialty1 Partners generates job postings and offer letters to assist with human resources and payroll support provided to the applicable practice. Clinical employees include dental assistants and staff assisting with actual direct treatment of patients. Non-clinical employees include the office manager, front desk staff, marketing staff, and any other staff providing administrative duties.

Specialty1 Partners and its affiliates are equal-opportunity employers who recognize the value of a diverse workforce. All suitably qualified applicants will receive consideration for employment based on objective criteria and without regard to the following (which is a non-exhaustive list): race, color, age, religion, gender, national origin, disability, sexual orientation, gender identity, protected veteran status, or other characteristics in accordance with the relevant governing laws. Specialty1 Partners' Privacy Policy and CCPA statement are available for view and download at https://www.specialty1partners.com/privacy-policy/

Specialty1 Partners and all its affiliates participate in the federal government’s E-Verify program. Specialty1 further participates in the E-Verify Program on behalf of the clinical practice entities which are supported by Specialty1. E-Verify is used to confirm the employment authorization of all newly hired employees through an electronic database maintained by the Social Security Administration and Department of Homeland Security. The E-Verify process is completed in conjunction with a new hire’s completion of Form I-9, Employment Eligibility Verification upon commencement of employment. E-Verify is not used as a tool to pre-screen candidates. For up-to-date information on E-Verify, go to www.e-verify.gov and click on the Employees Link to learn more.

Specialty1 Partners and its affiliates uses mobile messages in relation to your job application. Message frequency varies. Message and data rates may apply. Reply STOP to opt-out of future messaging. Reply HELP for help. View our Privacy & SMS Policy here.By submitting your application you agree to receive text messages from Specialty1 and its affiliates as outlined above.

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Навыки

  • CRM
  • Microsoft Excel
  • Microsoft PowerPoint
  • Project Management
  • Event Planning
  • Budget Management
  • Social Media Management
  • Digital Strategy
  • Relationship Management

Возможные вопросы на собеседовании

Вакансия требует активного привлечения реферального трафика. Важно понять, как кандидат планирует свой день и расставляет приоритеты.

Как вы структурируете свой график посещений, чтобы максимизировать количество качественных контактов с потенциальными реферальными партнерами?

В описании указано требование по анализу ROI и управлению бюджетом.

Расскажите о случае, когда маркетинговая кампания не принесла ожидаемого результата. Как вы проанализировали ROI и какие изменения внесли в стратегию?

Работа предполагает тесное взаимодействие с врачами и владельцами практик.

Как вы подходите к выстраиванию отношений с врачами, которые уже сотрудничают с конкурентами?

Роль включает работу с CRM и отчетностью.

Каков ваш опыт работы с CRM-системами для отслеживания воронки рефералов и как вы используете эти данные для ежеквартального анализа?

Вакансия требует самостоятельности в динамичной среде.

Опишите ситуацию, когда вам пришлось быстро адаптировать маркетинговый план из-за изменения приоритетов практики или рыночной ситуации.

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specialty1
Страна
США
Зарплата
60 000 $ – 64 000 $