- Страна
- США
- Зарплата
- 70 000 $ – 210 000 $
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Campaign Manager
Привлекательная позиция в стабильной и известной компании (Forbes Cloud 100) с широким диапазоном зарплаты и отличным пакетом льгот. Гибридный формат работы и фокус на инновационные AI-решения делают вакансию перспективной для карьерного роста.
Сложность вакансии
Роль требует 3-5 лет опыта в B2B маркетинге и глубокого понимания воронки SiriusDecisions. Основная сложность заключается в необходимости координировать работу множества глобальных команд и управлять полным жизненным циклом кампаний в высококонкурентной нише кибербезопасности.
Анализ зарплаты
Предлагаемый диапазон $70k–$210k чрезвычайно широк. Нижняя граница соответствует уровню Junior/Middle в менее дорогих регионах, в то время как верхняя граница значительно превышает средние рыночные показатели для Campaign Manager, приближаясь к уровню Director в технологическом секторе США.
Сопроводительное письмо
I am writing to express my strong interest in the Campaign Manager position at Tanium. With over 4 years of experience in B2B demand generation and a proven track record of executing integrated multi-channel campaigns, I am confident in my ability to drive pipeline growth and brand awareness for your autonomous IT solutions. My background in managing the full campaign lifecycle—from strategic content development to performance optimization—aligns perfectly with Tanium’s mission to empower IT and security teams.
In my previous roles, I have successfully collaborated with cross-functional teams and external agencies to deliver high-ROI programs. I am particularly impressed by Tanium’s commitment to innovation and its recognition on the Forbes Cloud 100 list. I am eager to bring my analytical mindset and expertise in SiriusDecisions methodologies to help Tanium continue its trajectory as a leader in the cybersecurity and IT management space.
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Описание вакансии
The Basics:
We’re seeking an experienced, self-driven Campaign Manager to lead the strategy and execution of Tanium’s global solution campaigns. In this role, you’ll own the entire campaign lifecycle—from strategy and content development to activation, reporting, and optimization. You’ll collaborate with key stakeholders and partners, including Product, Field, Partner, Corporate Communications, Analyst Relations, Public Sector, Digital and Web, Marketing Operations teams, and external agencies to shape campaign strategy and deliver high-impact assets. Once campaigns are ready, you’ll work closely with global and regional teams to launch across channels. Post-launch, you’ll monitor performance, report weekly and monthly results, and provide actionable insights to optimize campaigns—highlighting progress against goals, identifying risks and opportunities, and driving continuous improvement.
The ideal candidate is highly organized, skilled at managing multiple programs simultaneously, and has a proven track record of delivering integrated lead-generation campaigns that drive awareness, engagement, and pipeline.
This position reports to the Director of Global Demand Generation & Campaigns and is a critical member of the team. You’ll work closely with Demand Generation to identify and execute owned-channel tactics such as webinars, email nurture programs, content syndication, and leveraging internal speakers for thought leadership.
*This position follows the Company’s hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.*
What you’ll do:
- Lead Campaign Strategy & Execution: Develop and optimize integrated multi-channel campaigns focused on key Tanium solutions to generate leads and pipeline globally.
- Collaborate Across Stakeholders: Partner with a dynamic ecosystem of teams to define, develop, and implement campaigns targeting core personas such as IT and Security Operations.
- Architect Buyer-Centric Programs: Use the customer buyer’s journey to design innovative, multi-touch engagement programs that nurture prospects through every stage.
- Orchestrate Creative & Content Development: Coordinate campaign assets and content creation across internal contributors and external vendors to ensure global and regional alignment.
- Analyze & Optimize Performance: Leverage reports and dashboards to measure effectiveness, provide visibility, and inform strategic decisions for ongoing optimization.
- Communicate with Clarity: Deliver clear, consistent updates on strategy, tactics, goals, and performance, including alignment with partner marketing sales plays.
We’re looking for someone with:
- Education
+ BA or BS in marketing or related field
- Experience
+ 3-5 years in marketing campaigns, digital marketing, or integrated marketing
+ Proven track record of delivering end-to-end integrated campaigns and developing high-ROI demand generation programs.
+ Experience working with international teams and collaborating across regions.
+ B2B experience strongly preferred; experience in cybersecurity, cloud/SaaS, or IT environments is a plus.
+ Analytical mindset with understanding of SiriusDecisions Waterfall methodologies.
+ Excellent writing skills for landing pages, email, and ad copy.
+ Highly collaborative, with a deep sense of ownership and accountability.
About Tanium
Tanium is the Autonomous IT company. Driven by AI and real-time endpoint intelligence, Tanium Autonomous IT empowers IT and security teams to make their organizations unstoppable.
Many of the world’s leading organizations trust Tanium’s single, unified platform for endpoint management and security to innovate faster, stay resilient and move business forward with confidence, at scale. To learn how Tanium delivers Autonomous IT for unstoppable business – visit www.tanium.com and follow us on LinkedIn and X.
On a mission. Together.
At Tanium, we are stewards of a culture that emphasizes the importance of collaboration, respect, and diversity. In our pursuit of revolutionizing the way some of the largest enterprises and governments in the world solve their most difficult IT challenges, we are strengthened by our unique perspectives and by our collective actions.
As a global organization with stakeholders around the world, it’s imperative that the diversity of our customers and communities is reflected internally in our team members. We strive to create a diverse and inclusive environment where everyone feels they have opportunities to succeed and grow because we know that only together can we do great things.
Our commitment to excellence and innovation has earned us a place on the Forbes Cloud 100 list for ten consecutive years, and we continue to be recognized worldwide as a great place to work.
Each of our team members has 5 days set aside as volunteer time off (VTO) to contribute to the communities they live in and give back to the causes they care about most.
What you’ll get
The annual base salary range for this full-time position is $70,000 to $210,000. This range is an estimate for what Tanium will pay a new hire. The actual annual base salary offered may be adjusted based on a variety of factors, including but not limited to, location, education, skills, training, and experience.
In addition to an annual base salary, team members will receive equity awards and a generous benefits package consisting of medical, dental and vision plan, family planning benefits, health savings account, flexible spending account, transportation savings account, 401(k) retirement savings plan with company match, life, accident and disability coverage, business travel accident insurance, employee assistance programs, disability insurance, and other well-being benefits.
For more information on how Tanium processes your personal data, please see our Privacy Policy
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Навыки
- Content Strategy
- Copywriting
- Project Management
- Cybersecurity
- Campaign Management
- Demand Generation
- SaaS
- Digital Marketing
- B2B Marketing
- Marketing Operations
- SiriusDecisions Waterfall
Возможные вопросы на собеседовании
Проверка понимания методологии, указанной в требованиях.
Как вы применяли модель SiriusDecisions Waterfall для оптимизации конверсии в ваших предыдущих кампаниях?
Оценка навыков работы в кросс-функциональной среде.
Опишите случай, когда вам нужно было запустить глобальную кампанию при участии команд продукта, продаж и внешних агентств. Как вы обеспечили синхронизацию?
Проверка аналитических способностей.
Какие ключевые метрики (KPI) вы считаете наиболее важными для оценки успеха кампании на этапе узнаваемости и на этапе генерации пайплайна?
Оценка навыков копирайтинга и контент-стратегии.
Как вы адаптируете контент и сообщения кампании для разных сегментов аудитории, например, для ИТ-директоров (CIO) и специалистов по безопасности?
Проверка умения работать с инструментами автоматизации.
С какими инструментами маркетинговой автоматизации и CRM вы работали, и как они помогали вам в масштабировании кампаний?
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- Страна
- США
- Зарплата
- 70 000 $ – 210 000 $