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Digital Marketing Manager (Amazon) (m/f/d)

ИИОценка ИИ

Позиция в крупной международной компании с сильными брендами и фокусом на инновации. Предлагается расширенный пакет льгот, включая акции компании, и возможности для профессионального роста в высококонкурентной нише.


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Сложность вакансии

ЛегкоСложно
ИИОценка ИИ

Роль требует глубокой экспертизы в экосистеме Amazon (DSP, AMC, PPC) и опыта управления крупными бюджетами. Высокий уровень ответственности за ROI и необходимость работы с аналитикой данных делают позицию сложной, но перспективной.

Анализ зарплаты

Медиана72 000 €
Рынок60 000 € – 85 000 €
ИИОценка ИИ

Зарплата в объявлении не указана, но для позиции Digital Marketing Manager с опытом 4-6 лет во Франкфурте рыночный диапазон составляет от 60 000 до 85 000 евро в год. SharkNinja как глобальная компания обычно предлагает конкурентоспособные условия на уровне или чуть выше медианы рынка.

Сопроводительное письмо

I am writing to express my strong interest in the Digital Marketing Manager (Amazon) position at SharkNinja. With over 5 years of experience in the Amazon advertising ecosystem, I have a proven track record of managing substantial budgets and driving profitable growth through sophisticated DSP and PPC strategies. My expertise in leveraging Amazon Marketing Cloud (AMC) data to map conversion paths aligns perfectly with your requirement for a data-obsessed professional who can translate complex insights into actionable growth.

Throughout my career, I have successfully led cross-functional teams and managed external agencies to deliver high-impact campaigns in fast-paced environments. I am particularly drawn to SharkNinja’s 'Outrageously Extraordinary' mindset and your commitment to disruptive innovation. I am confident that my analytical acumen and strategic approach to media planning will contribute significantly to SharkNinja’s continued expansion across European markets.

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Присоединяйтесь к SharkNinja и станьте лидером в управлении рекламными стратегиями на Amazon для мировых брендов!

Описание вакансии

About Us 

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

The Amazon Marketing Team within SharkNinja drives our products through the Amazon platforms across Europe – from setup, content, optimisation and creative positioning through to driving demand and awareness.  We strive to deliver best in class content and seamless customer journey that translates into high visibility, strong conversion and long term brand growth.

We’re seeking a strategic and performance-driven Digital Marketing Manager to own demand generation with the Amazon Advertising eco system.  This role is not about just managing advertising but actively creating solutions and strategies that drive profitable growth.  You’ll take full ownership of Amazon media strategy and execution, partnering with internal teams, cross function teams and agency partners to deliver measurable profitable growth.

  1. Strategy Development: Own the strategic roadmap for Amazon paid media, aligned with business priorities and growth targets
  2. Campaign Management: Plan, launch, and optimise campaigns with agency partners across Amazon DSP, AMS and emerging Amazon formats. Leverage AMC data to identify customer behaviours, map conversion paths and refine audience targeting.
  3. Performance Ownership: End to End accountability for performance across the Amazon Media funnel from awareness to conversion to repurchase.
  4. Analytics and Reporting: Obsess over performance dashboards, track KPIs, and translate insights into actionable strategies. Communicate results clearly to stakeholders at all levels.
  5. Data Obsessed: Live in the data. Use insights from AMC, Retail Analytics, and internal BI to find opportunities, kill inefficiencies, and scale winners fast.
  6. Budget Management: Own and optimise media budgets, ensuring efficiency, growth, and ROI.
  7. Conversion Optimization: Partner with content, creative and UX teams to test messaging, imagery, and landing experiences that move the needle.
  8. Market and Competitor Intelligence: Stay ahead of market trends, category shifts, and competitor tactics. Actively shape how SharkNinja shows up on Amazon.
  9. Agency and Partner Management: Direct external agencies and partners with clarity and accountability. Set clear objectives, KPIs, and performance thresholds.
  10. Cross-Functional CollaboraAptostion: Work hand-in-glove with Amazon sales, content, brand, creative, and regional and global media teams to ensure aligned execution and feedback loops.
  11. Innovation & Testing: Run a continuous test-and-learn agenda across audiences, creatives, placements, and formats to drive incremental gains.

Skills and Qualifications:

  1. 4-6 years of experience in Amazon Digital Marketing, ideally in a fast-paced, high-growth environment.
  2. Deep understanding of Amazon’s advertising ecosystem, including DSP, PPC, Sponsored Ads, and AMC.
  3. Proven experience with AMC or working closely with analytics teams to activate data insights into media strategy.
  4. High analytical acumen with strong data storytelling skills; able to build a narrative from numbers.
  5. Demonstrated success managing substantial budgets and delivering tangible business outcomes.
  6. Experienced in briefing, managing and challenging media and creative agencies.
  7. Strong project management skills, can juggle multiple priorities and move fast while maintaining accuracy and accountability.
  8. Growth mindset, always looking for what’s next, what can be better, and how to move faster.
  9. Comfortable in ambiguity and adept at navigating change across markets and platforms.
  10. Strong communicator, confident presenting to senior leadership, comfortable translating complexity into clarity.

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day.  Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.  

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA. 

Learn more about us:  

Life At SharkNinja  

Outrageously Extraordinary

SharkNinja Candidate Privacy Notice

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com

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Навыки

  • Project Management
  • Stakeholder Management
  • Budget Management
  • Data Analytics
  • Market Intelligence
  • Digital Marketing Strategy
  • PPC
  • Amazon Advertising
  • Amazon DSP
  • Amazon Marketing Cloud

Возможные вопросы на собеседовании

Проверка технического понимания инструментов Amazon для анализа пути клиента.

Как вы использовали данные Amazon Marketing Cloud (AMC) для оптимизации воронки продаж и атрибуции?

Оценка навыков управления внешними ресурсами и контроля качества.

Опишите ваш подход к управлению рекламным агентством: как вы ставите KPI и как действуете, если показатели не соответствуют ожиданиям?

Проверка аналитических способностей и умения работать с бюджетом.

Расскажите о случае, когда вам пришлось перераспределять бюджет между DSP и Sponsored Ads для максимизации прибыли. Какими данными вы руководствовались?

Оценка стратегического мышления в условиях конкуренции.

Как вы анализируете тактику конкурентов на Amazon и какие контрмеры предпринимаете для защиты доли рынка?

Проверка навыков кросс-функционального взаимодействия.

Как вы взаимодействуете с командами по контенту и логистике (Supply Chain), чтобы рекламные кампании были максимально эффективными?

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