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Field Marketing Manager, Americas

Оценка ИИ

Привлекательная позиция в быстрорастущем глобальном финтехе с сильной корпоративной культурой и отличным пакетом льгот. Удаленный формат работы и возможность напрямую влиять на развитие бизнеса в США делают эту вакансию отличным выбором для опытных маркетологов.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Роль требует высокой автономности и умения работать на стыке маркетинга и продаж в динамичной среде финтеха. Основная сложность заключается в необходимости одновременно управлять операционными задачами (ивенты, логистика) и стратегическими инициативами (ABM, анализ ICP).

Анализ зарплаты

Медиана130 000 $
Рынок105 000 $ – 160 000 $
Оценка ИИ

В объявлении не указан точный диапазон, но для позиции Field Marketing Manager в США в сфере FinTech рыночные показатели обычно находятся в пределах $110,000 - $150,000 в год в зависимости от опыта и региона. Предлагаемые Trustly бенефиты (401k match, стипендии на интернет и офис) повышают общую ценность компенсационного пакета.

Сопроводительное письмо

I am writing to express my strong interest in the Field Marketing Manager position at Trustly. With over 5 years of experience in B2B marketing for complex fintech solutions, I have a proven track record of bridging the gap between global strategy and local execution. My background in driving high-touch regional events and executing localized ABM campaigns aligns perfectly with Trustly's mission to redefine the payment experience in the Americas.

In my previous roles, I have consistently acted as a strategic partner to sales teams, focusing on pipeline acceleration and deal closure within the financial services and subscription verticals. I am particularly drawn to Trustly's entrepreneurial spirit and the challenge of scaling a disruptive payment network. I am confident that my 'get things done' mindset and customer-centric approach will allow me to effectively serve as the single point of contact for your business domains and drive significant revenue growth.

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Присоединяйтесь к Trustly и станьте движущей силой инноваций в сфере Open Banking на рынке США!

Описание вакансии

WHO WE ARE

At Trustly, we're building a smarter, faster, and more secure financial future by revolutionizing the world of payments. As a global leader in Open Banking Payments, we are establishing Pay by Bank as the new standard at checkout, providing unparalleled freedom, speed, and ease to millions of consumers and merchants worldwide.

Our Ambition: To build the world’s most disruptive payment network and redefine what the payment experience should feel like.

Trustly is a global team of innovators, collaborators, and doers.  If you are driven by a strong sense of purpose and thrive in a dynamic, entrepreneurial, and high-growth environment, join us and be part of a team that’s transforming the way the world pays.

About the Field Marketing team

The team is responsible for accelerating business domains' expansion and supporting Trustly's transition from a payment processor to a comprehensive global financial platform. We focus on driving high-quality pipeline and deal acceleration through a 360° marketing approach that includes events, market research, ABM, and localized content. In the US, this team acts as the primary "marketing engine," bridge-building between global strategy and local go-to-market execution.

About the role

As a Field Marketing Manager, you will act as the Single Point of Contact (SPOC) for the business domain to which you are in charge and the markets, representing the Marketing department locally. This is an execution-heavy role where you own the regional marketing engine. Your mission is to drive revenue, support sales and activate brand value within specific target verticals: primarily Gaming, financial services, and subscriptions. You are not just following a playbook; you are the one running with the ball to ensure we win in the US market.

What you'll do:

  • Drive the marketing engine across multiple online and offline channels simultaneously, ensuring constant motion and local execution.
  • Lead localized ABM campaigns to generate engagement and high-value sales meetings for Tier 1 accounts.
  • Work in the trenches with senior commercial teams to align all marketing activities with high-value deals and pipeline goals.
  • Coordinate daily with global teams in Content, CRM, and Creative Studio to ensure regional needs are met with high-quality resources.
  • Monitor competitors and field hypotheses to provide real-time feedback to Product Marketing, ensuring the value proposition hits the client's pain points.
  • Execute high-touch regional events, from executive roundtables to sales dinners and booth logistics, creating direct conversion opportunities.
  • Test and validate the GTM strategy by analyzing messaging and Ideal Customer Profiles (ICP) directly in the field.

Who you are:

  • 4-5 years of B2B Marketing experience, with a background in complex tech solutions or enterprise sales, to effectively partner with senior US stakeholders.
  • Strong commercial gravitas and the communication skills needed to collaborate with seasoned entrepreneurs and sales leaders, prioritizing deals over pure brand aesthetics.
  • Execution powerhouse with a "get things done" mindset, capable of moving from high-level ideas to organized action with high energy.
  • Customer-centric professional focused on identifying and solving the client’s real business pain points.
  • Proactive doer who takes initiative to knock on doors, find synergies, and mobilize teams to move the needle.
  • Strategic versatility to pivot easily between operational tasks, such as event logistics and strategic influences like vertical focus.

Applications for this role are accepted on an ongoing basis.

Remote; U.S. Eastern or Central time zones preferred for collaboration with our global hubs.

SALARY RANGES IN US-BASED ROLE POSTING

Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Recruiters can share more information with applicants about the specific salary range for preferred locations during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include other perks and benefits.

WHAT WE OFFER

At Trustly, you will have the chance to solve meaningful challenges alongside some of the brightest minds in FinTech. Together, we are shaping the future of payments in an environment that celebrates curiosity, collaboration, and innovation. You will be challenged and empowered to grow, making a real impact every step of the way.

Our team is as diverse as the global footprint we serve, with colleagues across Silicon Valley, the U.S., Canada, Brazil, Europe, and beyond.  At Trustly, we foster a workplace where everyone feels they belong—a place where teamwork thrives, ideas flourish, and we never forget to have fun along the way.

We offer innovative perks and benefits packages that include:

  • Flexible paid time off & generous PTO accrual plans
  • Comprehensive medical, dental, vision, and other insurances
  • FSA & HSA plans for medical and dependent care
  • Home office set-up allowance
  • Internet stipend
  • Retirement plan match for 401k and RRSP
  • Gender-neutral paid parental leave, and more!

(The benefits and total compensation packages outlined above are for full-time employees; some exclusions apply for temporary positions.)

At Trustly, we embrace and celebrate diversity of all forms and the value it brings to our employees and customers. We are proud and committed to being an Equal Opportunity Employer and believe an open and inclusive environment enables people to do their best work.  All decisions regarding hiring, advancement, and any other aspects of employment are made solely on the basis of qualifications, merit, and business need.

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Навыки

  • CRM
  • Market Research
  • Event Management
  • B2B Marketing
  • Account Based Marketing
  • Fintech
  • Go-to-Market Strategy
  • Sales Enablement
  • Field Marketing

Возможные вопросы на собеседовании

Проверка опыта работы с ключевыми для компании сегментами.

Расскажите о вашем опыте разработки маркетинговых кампаний для вертикалей Gaming или Financial Services. Какие специфические боли клиентов вы учитывали?

Оценка навыков взаимодействия маркетинга и продаж.

Как вы выстраиваете работу с отделом продаж для ускорения закрытия сделок (deal acceleration)? Приведите пример успешного кейса.

Проверка компетенций в области Account-Based Marketing.

Опишите ваш подход к реализации ABM-кампаний для Tier 1 аккаунтов. Какие инструменты и метрики вы считаете наиболее эффективными?

Оценка способности работать в режиме многозадачности.

Как вы расставляете приоритеты между организацией крупного мероприятия и выполнением текущих задач по генерации лидов?

Проверка навыков адаптации глобальной стратегии под локальный рынок.

Был ли у вас опыт локализации глобальной маркетинговой стратегии для рынка США? С какими основными вызовами вы столкнулись?

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trustly
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