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Manager - Growth
Позиция в инновационной компании, поддерживаемой Google, с огромным охватом аудитории. Отличные возможности для профессионального роста в сфере AI-коммерции, хотя работа в InMobi Group предполагает высокий темп и нагрузку.
Сложность вакансии
Роль требует глубокой экспертизы в B2C e-commerce и умения работать на стыке маркетинга, продукта и аналитики. Высокая планка ответственности за бюджеты и KPI в быстрорастущей международной компании.
Анализ зарплаты
Зарплата для менеджеров по росту в Бангалоре сильно варьируется в зависимости от опыта. Указанный диапазон соответствует рыночным ставкам для специалистов уровня Middle+/Senior в крупных технологических компаниях Индии.
Сопроводительное письмо
I am writing to express my strong interest in the Manager - Growth position at Glance AI. With over five years of experience in high-growth B2C e-commerce environments, I have a proven track record of scaling user acquisition and optimizing complex conversion funnels. My expertise lies in blending data-driven experimentation with cross-functional leadership to drive measurable business outcomes, which aligns perfectly with Glance’s mission to redefine the shopping experience through AI.
In my previous roles, I have successfully managed multi-channel acquisition strategies and lifecycle marketing campaigns that significantly improved LTV and reduced CAC. I am particularly impressed by Glance’s integration with advanced AI like Gemini and Imagen, and I am eager to leverage my analytical skills to enhance discovery-led shopping journeys. I am confident that my background in performance marketing and product-led growth will allow me to contribute immediately to Glance’s global expansion and monetization goals.
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Откликнитесь в glance уже сейчас
Присоединяйтесь к Glance AI и возглавьте рост инновационной e-commerce платформы нового поколения!
Описание вакансии
Glance AI is an AI commerce platform shaping the next wave of e-commerce with inspiration-led shopping, less about searching for what you want and more about discovering who you could be. Operating in 140 countries, Glance AI transforms every screen into a stage for instant, personal, and joyful discovery, where inspiration becomes something you can explore, feel, and shop in the moment.
Its proprietary models, seamlessly integrated with Google’s most advanced AI platforms, Gemini and Imagen on Vertex AI, deliver hyper-realistic, deeply personal shopping experiences across categories such as fashion, beauty, travel, accessories, home décor, pets, and more. Designed to seamlessly integrate into everyday consumer technology, Glance AI reimagines the future of e-commerce with inspiration-led discovery and shopping.
With an open architecture built for effortless adoption across hardware and software ecosystems, Glance AI is creating a platform that can become a staple in everyday consumer technology. It partners with the world’s leading smartphone makers, connected TV manufacturers, telecom providers, and global brands — meeting people where they are: on mobile, smart TVs, and brand websites.
Through Glance AI’s rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high-impact, performance-driven shopping journeys for brands worldwide. Part of the InMobi Group, a global technology and advertising leader reaching over 2 billion devices and serving more than 30,000 enterprise brands worldwide, Glance AI is backed by Google, Jio Platforms, and Mithril Capital.
We are looking for Manager - growth, to lead user acquisition, engagement, retention, and monetization for our commerce app. This role will own end-to-end growth across the customer journey—from discovery and on-boarding to purchase, repeat usage, and lifetime value. You will work closely with Product, Marketing, Engineering, Analytics, and Business teams to drive scalable growth and measurable business outcomes.
Key Responsibilities
- Growth Strategy & Ownership:
Define and execute scalable, data-backed growth strategies across key commerce metrics including acquisition, activation, conversion, retention, repeat purchase, and revenue growth.
- Data & Analytics:
Leverage quantitative and qualitative insights to guide decisions. Build and maintain dashboards to track funnel performance, cohorts, conversion rates, AOV, LTV, and retention across user segments.
- User Acquisition:
Plan and execute multi-channel acquisition strategies including performance marketing, organic, affiliates, influencers, and partnerships. Optimize CAC, ROAS, and conversion rates in collaboration with marketing and product teams.
- Conversion & Monetization:
Own optimization of key commerce funnels such as product discovery, PDP, cart, checkout, and payments. Drive improvements in conversion rate, AOV, and overall revenue through experimentation and product enhancements.
- Retention & Engagement:
Drive repeat usage and customer loyalty through lifecycle marketing, personalized communication (push, email, SMS, in-app), and improved post-purchase journeys in partnership with Product and CRM teams.
- Experimentation & Testing:
Lead a strong experimentation culture by designing and executing A/B and multivariate tests across onboarding, pricing, promotions, UX, and campaigns to improve growth metrics.
- Budget & ROI Management:
Own and manage growth budgets, track performance against KPIs, and continuously optimize spend to maximize ROI and business impact.
- Market & Customer Insights:
Stay on top of industry trends, competitor strategies, and customer behavior to inform targeting, positioning, promotions, and roadmap priorities.
- Cross-functional Collaboration:
Partner closely with Product, Engineering, Design, Analytics, Marketing, Supply, and Business teams to align priorities and execute growth initiatives effectively.
- Reporting & Leadership Communication:
Present regular updates on growth performance, insights, and roadmap progress to senior leadership. Define and track OKRs to ensure accountability and impact.
Requirements
- Bachelor’s degree required; MBA or relevant postgraduate degree preferred
- 5+ years of experience in a high-growth B2C commerce or e-commerce environment
- Proven track record of driving growth across acquisition, conversion, and retention at scale
- Strong understanding of performance marketing, commerce funnels, pricing, promotions, and user behavior analytics
- Hands-on experience with experimentation frameworks and data-driven decision-making
- Experience working cross-functionally with Product, Engineering, and Marketing teams
- Excellent analytical, communication, and leadership skills
"Glance collects and processes personal data such as your name, contact details, resume and other information that may contain personal data for the purpose of processing your application. Glance utilizes Greenhouse, a third-party platform. Please review Greenhouse's Privacy Policy to understand how the data collected from you is processed and managed. By clicking on 'Submit Application', you acknowledge and agree to the above privacy terms. Should you have any privacy concerns, you may contact us through the details mentioned in your application confirmation email."
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Навыки
- Growth Hacking
- E-commerce
- Performance Marketing
- Data Analytics
- A/B Testing
- User Acquisition
- Retention Marketing
- LTV
- CAC
- Product Analytics
- CRM
- Google Analytics
Возможные вопросы на собеседовании
Проверка навыков приоритизации и работы с воронкой в e-commerce.
Опишите ваш подход к оптимизации воронки оформления заказа (checkout). Какие метрики вы считаете ключевыми и какие эксперименты проводили для снижения процента брошенных корзин?
Оценка опыта управления бюджетом и каналами привлечения.
Как вы распределяете бюджет между каналами привлечения (Performance, Influencers, Organic) для достижения оптимального баланса между CAC и масштабированием?
Проверка умения работать с удержанием пользователей.
Какие стратегии удержания (retention) вы считаете наиболее эффективными для платформы, основанной на импульсивных покупках и поиске вдохновения?
Оценка навыков работы с данными и инструментами.
Расскажите о самом сложном A/B тесте, который вы проводили. Какие гипотезы проверялись, и как результаты повлияли на стратегию продукта?
Проверка лидерских качеств и взаимодействия.
Как вы выстраиваете взаимодействие с командами разработки и продукта, когда ваши цели по росту требуют изменений в технической части платформы?
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