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Marketing Strategy Senior Manager
Привлекательная позиция в быстрорастущем единороге с глобальным влиянием. Отличный пакет бенефитов, включая бонусы за результат и медицинскую страховку, а также возможность работать с крупнейшими мировыми брендами.
Сложность вакансии
Роль требует более 10 лет опыта и глубокой экспертизы в управлении многомиллионными бюджетами на рынках США и Латинской Америки. Высокий уровень ответственности за P&L и необходимость управления кросс-функциональными командами делают позицию сложной.
Анализ зарплаты
Указанная роль Senior Manager в международной компании уровня Fever в Буэнос-Айресе обычно предполагает зарплату выше среднего по рынку Аргентины, часто с привязкой к твердой валюте или значительными бонусами. Рыночные оценки для таких позиций в Латинской Америке сильно варьируются, но ориентированы на глобальные стандарты тех-индустрии.
Сопроводительное письмо
I am writing to express my strong interest in the Marketing Strategy Senior Manager position at Fever. With over a decade of experience in digital growth and a proven track record of scaling high-impact campaigns across Meta, Google, and TikTok, I am confident in my ability to drive demand for Fever’s premium experiences across the US, Canada, and LATAM markets.
Throughout my career, I have successfully led cross-functional teams and managed large-scale budgets with a sharp focus on ROI and P&L performance. My approach combines data-driven decision-making with creative innovation, ensuring that marketing strategies not only reach millions but also convert into sustainable revenue growth. I am particularly drawn to Fever’s mission of democratizing culture and would welcome the opportunity to leverage my expertise in experiential marketing to further elevate your global brand.
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Откликнитесь в feverup уже сейчас
Присоединяйтесь к Fever и возглавьте маркетинговую стратегию на крупнейших рынках США и Латинской Америки!
Описание вакансии
Hey there!
We’re Fever, the world’s leading tech platform for culture and live entertainment,
Our mission? To democratize access to culture and entertainment. With our proprietary cutting-edge technology and data-driven approach, we’re revolutionizing the way people engage with live entertainment.
Every month, our platform inspires over 300 million people in +40 countries (and counting) to discover unforgettable experiences while also empowering event creators with our data and technology, helping them scale, innovate, and enhance their events to reach new audiences.
Our results? We’ve teamed up with major industry leaders like Netflix, F.C. Barcelona, and Primavera Sound, presented international award-winning experiences, and are backed by several leading global investors! Impressive, right?
To achieve our mission, we are looking for bar-raisers with a hands-on mindset who are eager to help shape the future of entertainment!
Ready to be part of the experience?
Now, let’s discuss this role and what you will do to help achieve Fever’s mission.
About the Role
We are seeking a Senior Marketing Strategy Manager to define and lead the strategic marketing vision for Fever’s largest and fastest-growing markets: US, Canada and LATAM. You will shape how our premium experiences, both Fever Originals and major global IP collaborations, reach millions of consumers. This role requires a leader who combines strategic depth, operational excellence, and strong team leadership.
Key Responsibilities
- Set the end-to-end marketing strategy for the US market, driving demand, visibility, and long-term growth across a broad portfolio of high-impact experiences.
- Lead multi-channel digital strategy across Meta (primary), Google, TikTok, and emerging platforms, ensuring consistent performance and scalable growth.
- Build, lead, and inspire high-performing teams, including performance marketing profiles, creatives, and cross-functional project leads.
- Work cross-functionally with the Business Strategy team to define strategies that maximize regional growth.
- Drive cross-functional alignment with Creative, Design, Media, CRM, Content, and Product to ensure a unified and high-impact marketing approach.
- Lead meetings with strategic partners and internal teams involved in key projects, ensuring alignment, progress, and successful execution.
- Oversee and optimize large-scale marketing budgets, ensuring efficient allocation and strong ROI across channels and verticals.
- Own strategic planning and forecasting, supporting revenue growth and market penetration goals.
- Leverage advanced data insights to guide decision-making, uncover opportunities, and continuously refine marketing models.
- Represent the marketing strategy at leadership level, collaborating closely with regional and global executives.
- Champion innovation, testing new formats, platforms, and growth opportunities to keep Fever at the forefront of digital entertainment marketing.
About You
- 10+ years of experience in digital and growth marketing, with deep expertise in Meta and proven performance across Google, TikTok, and other digital ecosystems.
- Strong background in leading senior teams, influencing cross-functional stakeholders, and operating within complex, fast-paced environments.
- Demonstrated success designing and executing large-scale marketing strategies with direct business impact.
- Highly analytical, with strong command of performance metrics, forecasting, and P&L-oriented decision-making.
- Executive communication skills and the ability to lead meetings with partners and internal teams effectively.
- Native/bilingual English; additional languages are an advantage.
- Solid academic background in business or a related discipline.
- Experience in entertainment, experiential marketing, media, or consumer tech preferred.
Benefits & Perks:
- Attractive compensation package and the potential to earn a significant bonus for top performance.
- Opportunity to have a real impact in a high-growth global category leader
- 40% discount on all Fever events and experiences
- Private health insurance
- Life insurance
- Wellhub membership
- English lessons
- Responsibility from day one and professional and personal growth
- Great work environment with a young, international team of talented people to work with!
Thank you for considering joining Fever. We cannot wait to learn more about you!
If you want to learn more about us: Fever's Blog | Tech.Eu |TechCrunch
Fever is committed to creating an inclusive and diverse workspace where everyone's background and ideas count. Our main goal is to find the best possible talent regardless of place of birth, racial or ethnic origin, gender, gender identity, religion, opinion, sexual orientation, disability, pregnancy, marital status, age or caring responsibilities. We encourage everyone to apply!
If you require any kind of accommodation during the selection process please contact our Talent team so we can help you by providing a welcoming and seamless journey.
If you want to know more about how Fever processes your personal data, click here Fever - Candidate Privacy Notice
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Навыки
- Marketing Strategy
- Growth Marketing
- Performance Marketing
- Meta Ads
- Google Ads
- TikTok Ads
- Data Analysis
- Budget Management
- Stakeholder Management
- Strategic Planning
- P&L Management
- CRM
Возможные вопросы на собеседовании
Проверка экспертности в основном канале привлечения трафика для компании.
Опишите ваш опыт масштабирования кампаний в Meta для рынков США и LATAM: с какими основными различиями в поведении аудитории вы сталкивались?
Оценка способности кандидата мыслить категориями бизнеса и прибыли.
Как вы подходите к распределению маркетингового бюджета между охватными кампаниями и кампаниями, нацеленными на прямые продажи (performance)?
Проверка лидерских качеств и умения работать в сложной структуре.
Расскажите о случае, когда вам нужно было убедить руководство или стейкхолдеров в необходимости изменения маркетинговой стратегии. Какими данными вы оперировали?
Оценка аналитических способностей.
Какие ключевые метрики, помимо ROAS, вы считаете критическими для оценки успеха долгосрочной маркетинговой стратегии в сфере развлечений?
Проверка навыков управления командой.
Как вы выстраиваете процессы взаимодействия между отделами перформанс-маркетинга и креативной командой для достижения наилучших результатов?
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