Marketing Team Lead – Plastics & Basic Polymers

Описание вакансии

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*✍️ Вакансия Marketing Team Lead – Plastics & Basic Polymers, Istanbul.*

*🚀*We're looking for a Marketing Team Lead to own projects across our plastics and basic polymers portfolio. It is a strategic role with real P&L impact.

The position is based in Istanbul.*🇹🇷*

*✅*What you'll own:

• Identify, develop, and manage projects in high-potential marketing areas across plastics & basic polymers

• Spot new market niches and applications for our existing portfolio — and turn them into revenue

• Partner with customers on product promotion and development, managing timelines and assessing economic impact

• Monitor demand and market dynamics across key application segments (packaging, construction, automotive, and more)

• Analyze customer needs to fuel product improvement and new solution development

• Build business cases — NPV, IRR, contribution margin — for new applications and commercialization opportunities

• Collaborate cross-functionally with product and industry sales teams to deliver business plans and hit sales targets

• Prepare industry reports, market updates, and executive presentations for Senior Management

• Lead and develop a team of three Marketing Managers

*✅*What we're looking for:

• Strong B2B marketing & sales process understanding

• Deep experience in market research, planning, and forecasting — operational and strategic

• Fluency with market analysis methodologies and data sources: foreign trade/customs databases, railway transportation data, industry sources

• Solid grasp of local market pricing principles

• Expertise in value proposition development, customer economics, and business models

• Track record defining industry/segment development and go-to-market strategies

• Experience building marketing strategies from the ground up

• Advanced MS Excel & PowerPoint

• Working knowledge of key economics/marketing metrics: contribution margin, NPV, IRR, CVP analysis, etc.

• Customer portfolio management — and a proven ability to grow share of wallet

• Hands-on project management methodology experience

• Proven team leadership and development

• English proficiency — B2 or higher.

*😎 Контакты для отправки резюме*: Откликнуться (Татьяна)

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*🔣*Алексей Гаряев. Отзывы