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Paid Social Consultant
DEPT® — это престижное агентство с мировым именем и отличным списком клиентов. Вакансия предлагает хорошие бенефиты (Bupa, гибридный график) и сильную корпоративную культуру, ориентированную на устойчивое развитие.
Сложность вакансии
Роль требует глубоких знаний рекламных кабинетов (Meta, TikTok, YouTube) и умения работать с большими бюджетами. Основная сложность заключается в необходимости совмещать аналитическую работу с креативным планированием в быстром темпе агентства.
Анализ зарплаты
Зарплата в вакансии не указана, но для позиции Consultant (Middle/Senior уровень) в Лондоне рыночный диапазон составляет £40,000–£55,000 в год. Предложение DEPT обычно соответствует рынку или слегка выше за счет расширенного пакета льгот.
Сопроводительное письмо
I am writing to express my strong interest in the Paid Social Consultant position at DEPT®. With a solid background in planning and executing complex paid social campaigns across Meta, TikTok, and Snapchat, I am confident in my ability to drive growth for your high-profile clients like Just Eat Takeaway and Brother. My experience aligns perfectly with your need for a specialist who can blend data-driven insights with creative execution to deliver world-class results.
Throughout my career, I have developed a deep proficiency in managing both brand and performance-led campaigns, ensuring meticulous QA and constant optimization. I am particularly drawn to DEPT®'s reputation as a B Corp and your "Growth Invention" philosophy. I thrive in fast-paced, international environments and am eager to bring my analytical mindset and platform expertise to your UKI Media team to help your clients grow even faster.
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Откликнитесь в dept уже сейчас
Присоединяйтесь к команде DEPT®, чтобы создавать инновационные кампании для мировых брендов уровня Google и Meta!
Описание вакансии
DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.
JOB PURPOSE
This position sits in our UKI Media team. We combine data, technology, creative content, and paid media to crack brands’ business problems & drive revenue through innovative digital marketing solutions. We plan, create and execute a variety of world class campaigns, from culture lead, social first content to award-winning integrated creative campaigns that have been built from data lead strategies and insights. Our clients include Just Eat Takeaway, Victoria's Secret, TikTok, The White Company, Meta, Pepsico, EasyJet and many more.
Here at DEPT®, we are proud of the award winning, creative campaigns and content that we produce for a range of exciting and well known brands and we believe that our Media Team is pivotal in the success of those campaigns. Our Media Team is made up of both paid and organic media specialists and we are looking for a new Paid Social Specialist to join the team to work to work across key accounts including Just Eat Takeaway, Brother and other major clients.
The Media Planner will work closely with Strategy and Planning to craft paid social media plans across multiple platforms then execute those campaigns to the highest standard. Using data and insights, this role requires pacing and reporting and ongoing optimisations. Strong platform knowledge across key paid social channels is essential.
WHAT YOU'LL BE DOING
- Plan, buy and optimise paid social campaigns across key platforms (Meta, TikTok, Snapchat, YouTube, LinkedIn as relevant)
- Confidently communicate with the client directly, building a strong relationship
- Report on activity on weekly basis, through pacing, gsheet reports and read-outs
- Create key tactical plans to execute media briefs
- Actively monitor campaigns and suggestion optimisations for best performance to plan
- Ensure delivery of work is to the highest possible standard within deadlines
- Ensure constant innovation across all deliverables
- Contribute to our creative process by sharing your ideas and experience
- Present work internally and externally
- Smoothly work with an international team across multiple timezones
WHAT YOU BRING
- Relevant experience within a paid media based role
- Strong understanding of digital paid media, particularly paid social media
- Advanced proficiency with paid social platforms; experience across TikTok, Meta, Snapchat, and YouTube, Google Ads and Pinterest is advantageous.
- Experience with brand and performance campaigns
- High attention to detail, especially with QA’s
- Intermediate or higher proficiency in the use of Excel/Sheets and familiarity with Word/Docs and PowerPoint/Slides
- An inquisitive and numeric mindset
- Advanced written and verbal communication skills
- Excellent time management and organisational skills
- Strong presentation skills
- Ability to react quickly within a fast-paced environment
WE OFFER
- A flexible, hybrid working policy
- The choice of medical healthcare providers (Bupa or Medicash)
- 25 days holiday plus bank holidays and your birthday off each year
- Company pension scheme
- EAP scheme
- Ride to work scheme
- Enhanced family friendly policies
- Buddy Program: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT®.
- A reputation for doing good. DEPT® has been a CertifiedB Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
- Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
- The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
- Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.
WHY DEPT®?
We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.
We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh\*t done. It is how we work, how we grow, and how we make things that matter.
At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.
DIVERSITY, EQUITY & INCLUSION
At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our effortshere.
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Навыки
- Data Analysis
- Microsoft Excel
- Google Sheets
- Meta Ads Manager
- Media Planning
- Google Ads
- TikTok Ads Manager
- LinkedIn Ads
- YouTube Ads
- Snapchat Ads Manager
- Pinterest Ads
Возможные вопросы на собеседовании
Проверка технической экспертизы в ключевых каналах, упомянутых в вакансии.
Расскажите о вашем опыте масштабирования кампаний в TikTok и Meta: какие стратегии ставок и типы креативов показали лучшую эффективность для e-commerce клиентов?
Вакансия подразумевает работу с крупными брендами и отчетность.
Как вы подходите к структурированию еженедельных отчетов для клиентов уровня Tier-1, чтобы сбалансировать детальные данные и стратегические выводы?
Упоминается работа с международными командами и разными часовыми поясами.
Опишите случай, когда вам приходилось координировать запуск кампании с коллегами из других стран. Как вы выстраивали коммуникацию?
Проверка навыков оптимизации и аналитического мышления.
Если кампания не выполняет KPI по стоимости привлечения (CPA), каков ваш пошаговый алгоритм аудита и внесения изменений?
DEPT ценит проактивность и инновации.
Какие последние обновления в рекламных инструментах (например, Advantage+ или решения на базе ИИ) вы внедрили в свою работу за последние полгода?
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