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Retail Media Senior Associate
Отличная вакансия в агентстве с мировым именем и сильной корпоративной культурой. Предлагается широкий соцпакет, включая бонусы и обучение ИИ, однако уровень зарплаты не указан в явном виде.
Сложность вакансии
Роль требует уверенного владения инструментами Amazon Ads и навыков работы с данными (SQL, Excel). Основная сложность заключается в необходимости совмещать техническую настройку кампаний с активным клиентским менеджментом.
Анализ зарплаты
Указанная роль Senior Associate в крупных городах США (Даллас, Бостон, Нью-Йорк) обычно оплачивается выше среднего по рынку маркетинга из-за узкой специализации в Retail Media. Наша оценка соответствует ожиданиям для специалистов с опытом от 3 лет в топовых агентствах.
Сопроводительное письмо
I am writing to express my interest in the Retail Media Senior Associate position at PMG. With over three years of experience managing complex retail media campaigns across Amazon Ads, Walmart Connect, and Instacart, I have developed a deep understanding of how to drive meaningful growth for ambitious brands. My background in executing Sponsored Products, Brands, and Display campaigns, combined with my proficiency in SQL and Excel for data-driven forecasting, aligns perfectly with the requirements of this role.
What attracts me most to PMG is your reputation for innovation and the opportunity to work with the proprietary Alli operating system. I am particularly impressed by PMG’s consistent recognition as a top workplace and your commitment to a people-focused culture. I am eager to bring my analytical mindset and client-facing experience to your Commerce team to help refine retail strategies and deliver cutting-edge digital solutions for your global clients.
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Откликнитесь в pmg уже сейчас
Присоединяйтесь к PMG и станьте экспертом в Retail Media, работая с такими брендами, как Apple и Nike!
Описание вакансии
We are PMG
Named Ad Age Best Places to Work for 11 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insights—as well as its proprietary operating system, Alli—to deliver cutting-edge digital solutions and innovative media strategies.
Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85+ countries.
Who You Will Be Working With
At PMG, you’ll be part of a team that turns curiosity into real momentum for the brands we support. You’ll collaborate with media leads, analytics partners, and creative teammates to bring full-funnel retail media programs to life across major marketplaces. We’re hands-on, data-minded, and quick to share what we learn—so you’ll always have people in your corner.
You’ll jump into client conversations, build smart plans with your pod, and track performance in a way that keeps everyone informed and excited about what’s next. Beyond day-to-day execution, you’ll help refine how we work, contribute ideas to team planning, and grow your craft with support from leaders who want to see you thrive.
If you’re energized by learning fast, collaborating across disciplines, and making a clear impact, you’ll feel right at home at PMG.
As a Senior Associate in Retail Media, if you’re excited about building strong client relationships, collaborating across teams, and helping brands achieve meaningful growth through smart, connected media, this is the place to do your best work.
What You Will Do
- Own end-to-end campaign execution across Sponsored Products, Sponsored Brands, Sponsored Display, and other retail media platforms, ensuring campaigns are set up for impact from day one.
- Analyze performance data to uncover insights and provide strategic recommendations aligned to client goals, category dynamics, and growth targets.
- Act as a client-facing voice on weekly calls, presenting optimizations, pacing updates, test results, and clear next steps.
- Serve as a Velocity power user—building views, pulling insights, and leveraging internal tools to enhance efficiency, performance visibility, and storytelling.
- Partner cross-functionally with Retail Operations and Creative teams to ensure campaign readiness across feed health, assets, and measurement.
- Monitor platform and policy updates across Amazon Ads, Walmart Connect, and Instacart; advise clients on pilots and new opportunities to stay ahead of the curve.
- Build and maintain forecasting and pacing frameworks; pressure-test scenarios and budget allocations to maximize return.
- Develop clear reporting deliverables and dashboards that translate complex data into simple, actionable narratives.
- Contribute to a culture of learning—documenting wins, sharing learnings, and proposing tests that drive continuous improvement.
What You Will Bring
- 3+ years of experience in Retail Media, with a bachelor’s degree or equivalent work experience.
- Experience executing and optimizing retail media campaigns across SP, SB, and SD (Amazon Ads); comfort extending to other platforms as needed.
- Cross-platform knowledge spanning Amazon, Instacart, and Walmart Connect (intermediate or stronger).
- Fluency working in Velocity dashboards (or similar marketplace intelligence tools) and eagerness to deepen platform expertise.
- SQL basics for exploratory analysis (beginner) and strong Excel skills for forecasting, scenario modeling, and QA (experienced).
- Client-facing communication skills—clear presenters who can translate data into decisions and foster trust.
- A collaborative approach—comfortable working across Retail Operations and Creative to keep programs launch-ready and continuously optimized.
- A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
- A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by leading by Example and nurturing strong relationships that empower others to excel.
What We Offer
- Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
- Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
- Parental Leave: We provide paid parental leave to support your family during important life events.
- Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
- Fertility and Family Support: Access fertility benefits for all team members and their spouses.
- Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
- Pet Insurance: Protect your pet's health and your finances.
- Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
- Commuter Benefits: Access support for travel and commuting needs, where available.
- Annual Bonus: All employees are eligible for an annual bonus.
- Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
- AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
Benefits vary by country, location, and geography to reflect local laws, norms, and expectations.
What Sets Us Apart
Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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Навыки
- Walmart Connect
- Data Analysis
- Excel
- SQL
- Digital Marketing
- Forecasting
- Retail Media
- Amazon Ads
- Client Management
- Instacart
Возможные вопросы на собеседовании
Проверка практического опыта работы с ключевыми форматами Amazon Ads.
Расскажите о вашем опыте оптимизации кампаний Sponsored Products и Sponsored Display: какие метрики были для вас приоритетными?
Оценка навыков работы с данными и инструментами аналитики.
Как вы используете SQL и Excel для прогнозирования бюджетов и анализа эффективности ритейл-медиа?
Проверка способности объяснять сложные данные клиентам.
Опишите ситуацию, когда вам нужно было презентовать клиенту неудовлетворительные результаты теста. Как вы выстроили коммуникацию?
Оценка знаний различных маркетплейсов.
В чем, по вашему мнению, основные различия в рекламных стратегиях между Amazon Ads и Walmart Connect?
Проверка умения работать в команде.
Как вы взаимодействуете с отделами Creative и Retail Operations для обеспечения готовности кампаний к запуску?
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