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Field Marketing Manager, Americas
Aiven — быстрорастущая компания с отличной репутацией в open-source сообществе. Вакансия предлагает гибридный формат работы, участие в опционной программе и реальную возможность влиять на бизнес-результаты в ключевом регионе.
Сложность вакансии
Роль требует баланса между креативным планированием мероприятий и строгим аналитическим подходом к воронке продаж. Основная сложность заключается в необходимости глубокого понимания технического стека (Open Source базы данных) и тесного взаимодействия с отделом продаж для достижения KPI по лидам.
Анализ зарплаты
Зарплата для данной позиции в Остине, штат Техас, обычно находится в диапазоне $110,000 - $145,000 в год для специалистов с опытом 3-5 лет. Учитывая статус Aiven как высокотехнологичного стартапа на стадии роста, можно ожидать предложение в верхней части рыночного диапазона плюс бонусы и опционы.
Сопроводительное письмо
I am writing to express my strong interest in the Revenue Marketing Manager, Americas position at Aiven. With over four years of experience in B2B SaaS field marketing and a proven track record of driving Sales-Ready Leads through high-touch executive events, I am confident in my ability to accelerate Aiven’s pipeline growth in the Americas region. My background in managing complex event logistics and collaborating closely with sales teams aligns perfectly with your goal of creating memorable customer experiences that convert.
In my previous roles, I have successfully managed six-figure event budgets and utilized tools like Salesforce and 6Sense to track ROI and optimize campaign performance. I am particularly drawn to Aiven’s commitment to the open-source ecosystem and am excited by the prospect of translating technical concepts into compelling marketing initiatives. I look forward to the possibility of bringing my analytical mindset and passion for revenue-driven marketing to your Austin-based team.
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Откликнитесь в aiven36 уже сейчас
Присоединяйтесь к Aiven в Остине и станьте ключевым драйвером роста инновационной облачной платформы на рынке Америки!
Описание вакансии
We’re a global team of over 400 people, working together to push the boundaries of open-source technology and multi-cloud solutions. Our vision is to help developers, builders, and creators bring their ideas to life with speed and simplicity, by providing a cloud data platform that makes open-source databases, search, streaming, and application infrastructure easily accessible to everyone.
The Role:
Aiven is seeking a dynamic and results-driven Field Marketing Manager, Americas to join our fast-paced Americas Marketing team. Reporting to the Head of Americas Marketing, this is a pivotal hybrid role based in Austin, Texas, designed for a passionate marketer who excels at creating and executing high-impact regional campaigns and field experiences.
You will be instrumental in driving key business metrics, including Sales-Ready Leads (SRLs), Marketing Sourced Opportunities, and Customer Expansion. You’ll own the full lifecycle of targeted marketing activities, from strategy and rigorous budgeting to flawless execution and detailed post-campaign analysis. If you are a collaborative pipeline-builder with a genuine knack for hosting memorable customer and prospect experiences, this is your opportunity to directly contribute to Aiven’s aggressive growth in the region.
What You'll Do:
Pipeline Generation & Field Marketing Focus
- Strategize and Lead Targeted Field Events: Plan, budget, and execute a mix of regional field marketing activities, with a distinct focus on high-value, bespoke events like executive dinners, workshops, and immersive customer experiences to accelerate pipeline in key focus areas.
- Campaign & Event Ownership: Support and lead the planning and execution of all regional marketing activities in the Americas, encompassing third-party conferences, digital marketing programs, and Aiven-hosted experiences.
- Sales Alignment & Pipeline Metrics: Work hand-in-glove with the regional Sales teams to ensure all activities are aligned with territory goals, generating high-quality attendance, and ensuring effective lead capture and accelerated follow-up to hit SRL and Pipeline targets.
Execution & Operations
- Budget and Selection Management: Own the regional selection process and manage detailed event budgets, ensuring cost-effectiveness, optimal resource allocation, and a clear path to demonstrating marketing ROI.
- Logistical Excellence: Oversee all logistical aspects of event execution, including vendor sourcing/coordination, venue selection, materials development, and seamless on-site management.
- Cross-Functional Collaboration: Partner closely with Marketing Operations, Sales Enablement, Product Marketing, and Design to ensure consistent messaging, seamless event integration, and proper data flow for campaign tracking.
Analysis & Reporting
- Performance Measurement: Track, analyze, and report on the performance of all regional campaigns and events, specifically focused on pipeline influence, opportunity creation (NMOs), and revenue impact.
- Optimization: Provide actionable, data-driven insights to the leadership team to continuously optimize future strategies and investment across the Americas region.
What We're Looking For:
Experience & Skills
- 2- 4+ years of hands-on experience in Revenue Marketing, Field Marketing, or Campaign Management, with a proven history of success in a B2B SaaS or High-Growth tech environment.
- Demonstrated expertise in hosting high-touch field events that successfully transition attendees into qualified sales opportunities.
- Proven track record of driving and measuring key marketing pipeline metrics and partnering directly with Sales teams to achieve targets.
- Exceptional project management skills, with the ability to manage multiple complex, time-sensitive initiatives from inception to completion.
- Highly organized, analytical, and detail-oriented, with a focus on marketing automation and CRM tools (e.g., Salesforce, 6Sense, Clay, etc).
Location & Attributes
- Ability to work in a hybrid capacity, based out of our Austin, Texas office, to facilitate strong collaboration with the Americas team.
- Strong verbal and written communication skills, capable of presenting campaign results and insights to stakeholders.
- A naturally collaborative mindset with the ability to influence and work effectively across various internal and external teams.
- Familiarity with technical concepts and the open-source ecosystem is a significant plus, particularly in relation to database technologies (e.g., PostgreSQL, Apache Kafka, OpenSearch, MySQL, etc).
Amazing! What’s next:
If you think Aiven is the place for you and that ourValues align with yours, send us your resume and we’ll get in touch!
Global Benefits:
Our global benefits are designed to help you thrive and grow, personally and professionally:
- Participate in Aiven’s equity plan.
- Balance work and life with our hybrid work policy.
- Choose the equipment you need to set yourself up for success.
- Use your Professional Development Plan budget for learning opportunities.
- Receive holistic wellbeing support through our global Employee Assistance Program.
- Inquire about our Global Time Off Commitment (Parental and Sick Leave, as well as Personal Time)
- Enjoy country-specific benefits for our global cast.
How to Recognize and Avoid Employment Scams:
There has been a rise in fake job postings used by scammers to get personal information. At Aiven, all of our emails relating to recruitment come from an @aiven.io, @greenhouse.io or @eu.greenhouse.io domain and all of our interviews are conducted by video call or in person. Our interviews will never occur via text or chat. If you’re unsure of the legitimacy of a job opportunity/offer pertaining to Aiven, please don’t hesitate to reach out to us at recruitment@aiven.io.
Equal Opportunities:
Aiven provides equal employment opportunities to all qualified employees and applicants for employment without regard to age, gender identity, national or ethnic origin, religion, sexual orientation, physical and mental ability, marital and family status or without regard to any other similar personal attributes. Aiven complies with applicable local laws governing non-discrimination in employment in every location in which the company operates. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, training and any other terms and conditions related to employment.
At Aiven we are committed to providing reasonable accommodations for qualified individuals with disabilities or special needs in our working environment and job application procedures. We make all reasonable accommodations for persons with disabilities or who otherwise need support to thrive in the workplace. We are committed to continuously improving workplace accessibility. There is an option to request a discussion in the application process but if you have any questions before applying please write to us at recruitment@aiven.io.
#LI-Hybrid
Создайте идеальное резюме с помощью ИИ-агента

Навыки
- Project Management
- Event Management
- Salesforce
- SaaS
- PostgreSQL
- B2B Marketing
- MySQL
- Apache Kafka
- Field Marketing
- 6Sense
- OpenSearch
- Clay
Возможные вопросы на собеседовании
Проверка опыта в создании мероприятий, которые приносят реальный доход, а не просто узнаваемость бренда.
Расскажите о самом успешном полевом мероприятии, которое вы организовали: как вы измеряли его влияние на воронку продаж (Pipeline)?
Оценка способности кандидата работать в связке с отделом продаж, что критично для этой роли.
Как вы выстраиваете коммуникацию с региональными менеджерами по продажам, чтобы обеспечить качественную отработку лидов после ивента?
Проверка навыков работы с современным маркетинговым стеком, упомянутым в вакансии.
Каков ваш опыт работы с инструментами ABM и предиктивной аналитики, такими как 6Sense или Demandbase, для таргетирования аккаунтов?
Выявление навыков финансового планирования и оценки эффективности.
Как вы подходите к распределению маркетингового бюджета между крупными конференциями и камерными VIP-ужинами для руководителей?
Проверка интереса к специфике продукта компании.
Что, по вашему мнению, является главной сложностью в маркетинге open-source решений для корпоративного сектора сегодня?
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