- Страна
- США
- Зарплата
- 67 500 $ – 176 000 $
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Senior Creative Lead
Отличная вакансия в инновационном агентстве с прозрачной сеткой зарплат и сильным портфолио брендов. Высокий балл обусловлен четкими критериями роста и современным стеком технологий (AI-first).
Сложность вакансии
Роль требует сочетания высокого уровня креативности и глубоких технических навыков в Adobe Creative Suite. Процесс отбора включает тесты на навыки (Excel и скорость печати), что необычно для творческих ролей и повышает порог входа.
Анализ зарплаты
Предлагаемая зарплата для уровня Senior ($154k-$176k) находится на верхней границе рыночного диапазона для Нью-Йорка, что делает предложение крайне конкурентоспособным. Начальные уровни также соответствуют медианным значениям для рекламной индустрии США.
Сопроводительное письмо
I am writing to express my strong interest in the Senior Creative Lead position at WITHIN. With over 6 years of experience in crafting social-first creative strategies and a deep technical background in Adobe Creative Suite, I have a proven track record of turning audience insights into high-performing paid digital assets. My approach combines strategic storytelling with hands-on execution, ensuring that every piece of content not only breaks through the noise but also aligns perfectly with business objectives.
What excites me most about WITHIN is your Performance Branding model and the emphasis on weaving AI into the creative workflow. I have been actively experimenting with Generative AI tools like Midjourney and ChatGPT to streamline ideation and enhance visual output. I am confident that my ability to own the entire creative process—from initial concept and copywriting to final video edits and QA—will allow me to contribute immediately to the success of your iconic brand partners like The North Face and Timberland.
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Описание вакансии
About the Role: At WITHIN, we champion growth, innovation, and forward-thinking creativity. We’re looking for a social-first creative who loves both the *thinkingand the making*. Someone who can turn insights into ideas, ideas into content, and content into results. You’ll concept, copywrite, and oversee creation of paid digital assets for some of the most exciting brands online — and you’ll do it alongside a nimble team that values curiosity, experimentation, and great storytelling.
Responsibilities include but are not limited to:
- Ideate with purpose. Translate marketing objectives into strategically sound creative concepts — from audience insight to final execution — ensuring every idea is rooted in purpose and aligned to client goals.
- Develop strong messaging and visual hooks. Turn prompts into compelling, social-first static and video ideas that break through the noise and inspire engagement.
- Craft clear, effective copy. Know your way around a CTA — and confidently adapt marketing objectives into sharp messaging hooks, headlines, and campaign language that drive action.
- Own the entire creative process. This is really where the multidisciplinary approach comes into play. You’ll partner with our in-house team of makers and other creatives to ideate, refine, and execute social-first campaigns across paid and organic channels. From concept to delivery, you’re an autonomous thinker who owns the work stream from video edits to photo retouching to rigorous QA- every detail matters.
- Elevate creative standards. Bring a sharp point of view, thoughtful feedback, and a willingness to push ideas further — inspiring both clients and the internal team.
- Stay curious and adaptive. Track emerging trends, audience behaviors, and platform shifts to keep our work fresh, relevant, and effective.
Requirements
- Proven Track Record. 5–6 years of experience concepting, creating, and producing paid and organic social content. Your portfolio should showcase both strategic thinking and creative execution.
- Technical Proficiency. Deep working knowledge of Adobe Creative Suite (Premiere Pro, Photoshop, After Effects) and other relevant creative tools.
- Clear and Confident Communicator. Comfortable presenting creative work, articulating rationale, managing client expectations, and guiding timelines with clarity and ease.
- Strong Design Sensibility. A sharp eye for layout, composition, and movement — with the ability to translate that into high-impact static and motion creative across digital campaigns.
- Intuitive Strategic Insight. A holistic grasp of the social landscape — you don’t just follow trends; you understand the cultural and behavioral shifts that drive them.
- Versatile Collaborator. Equally comfortable leading group ideation or running a solo sprint — you know when to lean in, when to delegate, and when to run with it.
- Adaptable and Driven. You see fast-moving environments as opportunities to experiment, problem-solve, and grow.
Nice-to-Haves
- Generative AI Fluency. Familiarity with tools like Midjourney, Runway, Seeddance, Stable Diffusion, or ChatGPT for ideation and image/video generation.
- Production Experience. Hands-on experience planning or running in-studio shoots — from lighting setups and prop styling to set design and creative direction
Our interview process includes, but is not limited to, the following:
- Excel knowledge and Typing Test
We offer a competitive salary and benefits based on education, experience, and skills level, including:
- Unlimited vacation policy
- Monthly Phone Stipend
- Comprehensive Medical, Dental, and Vision insurance options
- 401(K) plan with matching
- Dog friendly office
- Hybrid work opportunity
- Professional Development Program
- Bonus Perk - Seamless allowance
Total compensation based on education, experience, and skills level ($67,500-$176,000)
- Level 1 - $67,500-$89,200
+ Entry Level - Meets qualifications on a minimum basis
- Level 2 - $89,200-$110,900
+ Junior level - Exceeds qualifications on a moderate basis
- Level 3 - $110,900-$132,600
+ Middle Level - Exceeds qualifications on a strong basis
- Level 4 - $132,600-$154,300
+ Advanced Level - Exceeds qualifications on an extensive or advanced basis
- Level 5 - $154,300-$176,000
+ Senior Level - Exceeds qualifications on an outstanding basis
About WITHIN
WITHIN is the world's first Performance Branding company, partnering with some of the biggest brands in the world to drive business growth through innovative marketing strategies. Our integrated operating model collapses the traditional marketing silos between creative and media, performance and brand, and across media channels. With a full suite of offerings including media, creative, SEO, Lifecycle, Retail Media, Affiliate and Influencer, we’re able to work with our brand partners in an integrated fashion, allowing us to align marketing strategies back to core business objectives. Client teams at WITHIN are trained on how to always act as a trusted business partner, acting as a fiduciary to client needs above our own.
Teams at WITHIN have the ability to work with iconic brands such as The North Face, Timberland, Ben and Jerry's and Jose Cuervo. Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems.
Check out some of our work!
We weave AI into everything we do, using the latest tech across all teams to innovate, work smarter, and make better decisions. Whether it’s in creative, operations, or anything else, AI helps us level up and do things at a whole new scale. We expect our people to use AI in their daily work, fully embracing it as a critical tool to help us succeed.
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Locations
- New York City: 43-01 22nd St, Suite 602, Queens, NY 11101, United States
- Bogotá: WeWork Av. Carrera 19 #100-45 Usaquén, Piso (Floor) 10, Bogotá, Distrito Capital de Bogotá 110111, Colombia
- Mexico City: Av. Insurgentes Sur 1082, Piso (Floor) 2, Oficina 2008, Ciudad de México, CDMX 03100, México
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Навыки
- Social Media Marketing
- Copywriting
- Adobe Photoshop
- Video Editing
- Adobe Premiere Pro
- Adobe Creative Suite
- ChatGPT
- Adobe After Effects
- Stable Diffusion
- Midjourney
- Art Direction
Возможные вопросы на собеседовании
Вакансия подчеркивает важность 'social-first' подхода. Кратко опишите ваш процесс адаптации идеи под разные платформы.
Как вы адаптируете одну и ту же креативную концепцию для TikTok, Instagram Reels и статических объявлений в Facebook, чтобы сохранить эффективность?
Компания активно внедряет ИИ в рабочие процессы. Работодателю важно понять вашу готовность к инновациям.
Как вы используете инструменты генеративного ИИ (например, Midjourney или ChatGPT) в своем текущем творческом процессе для повышения качества или скорости работы?
Роль предполагает полную ответственность за проект от идеи до финального ретуша и QA.
Расскажите о случае, когда вам приходилось самостоятельно вести проект на всех этапах производства. Как вы обеспечивали контроль качества на финальной стадии?
WITHIN работает с крупными брендами и требует умения аргументировать свои решения.
Как вы справляетесь с ситуацией, когда клиент просит внести правки, которые, по вашему мнению, ослабят стратегическую эффективность креатива?
Вакансия требует 5-6 лет опыта и высокого уровня мастерства.
Какую самую сложную техническую задачу в Premiere Pro или After Effects вам доводилось решать для рекламной кампании?
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- Страна
- США
- Зарплата
- 67 500 $ – 176 000 $