Senior Field Marketing Specialist

Описание вакансии

Here’s a summary of the role:   

The Field Marketing team develops and executes integrated, regionally aligned programs that generate marketing‑sourced pipeline and accelerate bookings in partnership with Sales, SDR/BDR teams, and Product Marketing. We support go‑to‑market plays across pods and business units through events, webinars, ABM, and targeted campaigns designed to drive measurable impact across the funnel. 

The Senior Field Marketing Specialist – UK & Ireland is a hands‑on marketer responsible for planning and executing field programs for assigned pods, owning specific projects end‑to‑end and helping the team operate at scale. This role combines strategic planning support, tactical execution, and close cross‑functional collaboration to drive MQLs, pipeline, and bookings in line with regional growth targets. The Senior Specialist is expected to be highly data‑driven, AI‑forward, and comfortable working in a fast‑moving, high‑growth SaaS environment. 

Here’s a breakdown of what you’ll do (not all of it, just the important stuff): 

• Plan, execute, and optimize integrated field marketing programs (events, webinars, virtual experiences, campaigns, and ABM plays) for assigned pods to generate MQLs, pipeline, and bookings aligned to regional goals.

• Own specific projects and programs end‑to‑end, including scoping, planning, project management, budget support, execution, and post‑campaign analysis and reporting.

• Partner closely with Sales and SDR/BDR teams to align on GTM plays, ensure timely and quality follow‑up on field activities, and continuously improve funnel progression and conversion.

• Use AI and core marketing tools (e.g., Salesforce, Marketo, Wrike, DiligentGPT and other AI solutions) to increase execution speed, personalization, and insight generation across programs and processes.

• Track, analyze, and communicate performance against key metrics (MQLs, pipeline, bookings, ROI), providing actionable recommendations to improve channel mix, tactics, and overall effectiveness.

• Contribute to the evolution of field marketing processes, playbooks, and best practices that support scale, consistency, and operational rigor across the UK & Ireland Field Marketing teams.

These are the essentials you’ll need to get an interview: 

• 3+ years of B2B SaaS field marketing or closely related experience, including hands‑on campaign, event, and program execution.

• Demonstrated understanding of and facility with AI tools, with practical examples of using AI to improve marketing processes, content development, and campaign performance.

• Strong project management skills and operational rigor, with a proven ability to prioritize, manage multiple programs simultaneously, and meet deadlines with limited oversight; “get stuff done” mindset.

• Excellent interpersonal and communication skills (written and verbal), with confidence working with Marketing and Sales leaders and cross‑functional partners across the commercial organization.

• Commercial and data‑driven mindset; comfortable working with funnel, pipeline, and ROI metrics to inform planning, optimization, and recommendations.

• Proficiency with core marketing tools such as CRM, marketing automation and project management platforms (e.g., Salesforce, Marketo, Wrike), plus strong aptitude for Microsoft Office Suite.

It would be great if you had these to, but we’ll support you if you don’t:

• Familiarity with or knowledge of the governance, risk, and compliance (GRC) space and its core personas.

• Experience working in high‑growth B2B tech or startup environments.

• Experience working directly with peers, senior leadership, and executive stakeholders in commercial and marketing organizations.

About Us

Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster. 

At Diligent, we're building the future with people who think boldly and move fast.  Whether you're designing systems that leverage large language models or part of a team reimaging workflows with AI, you'll help us unlock entirely new ways of working and thinking.  Curiosity is in our DNA, we look for individuals willing to ask the big questions and experiment fearlessly - those who embrace change not as a challenge, but as an opportunity.  The future belongs to those who keep learning, and we are building it together.  At Diligent, you’re not just building the future - you’re an agent of positive change, joining a global community on a mission to make an impact.

Learn more at diligent.com or follow us on LinkedIn and Facebook

What Diligent Offers You

• Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
• We care about our people.Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs to name a few
• We have teams all over the world. We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney.
• Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.

Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place.

Headquartered in New York, Diligent has offices in Washington D.C.,  London, Galway, Budapest, Vancouver, Bengaluru, Munich, Singapore and Sydney.   To foster strong collaboration and connection, this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations, you will be expected to work onsite at least 50% of the time. We believe that in-person engagement helps drive innovation, teamwork, and a strong sense of community.

We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent's EEO Policy and Know Your Rights. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at recruitment@diligent.com.

To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.