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Senior Manager, Lifecycle Marketing Operations

ИИОценка ИИ

Отличная вакансия в топовой AI-компании с прозрачной вилкой зарплаты, сильным соцпакетом и возможностью работать удаленно. Роль Senior IC идеально подходит для экспертов, которые хотят влиять на стратегию, не уходя в чистый менеджмент.


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Сложность вакансии

ЛегкоСложно
ИИОценка ИИ

Высокая сложность обусловлена требованием глубокой технической экспертизы (Iterable, SQL, Hightouch) и необходимостью работать на стыке маркетинга, продукта и данных в быстрорастущей AI-компании. Роль предполагает уровень Senior IC, что требует умения влиять на процессы без прямого подчинения сотрудников.

Анализ зарплаты

Медиана165 000 $
Рынок140 000 $ – 210 000 $
ИИОценка ИИ

Предложенная вилка ($137k - $209k) полностью соответствует и даже местами превышает рыночные стандарты для Senior Marketing Operations ролей в США, особенно учитывая удаленный формат работы. Нижняя граница соответствует медиане для Middle-Senior, а верхняя — уровню Lead/Head в крупных технологических хабах.

Сопроводительное письмо

I am writing to express my strong interest in the Senior Manager, Lifecycle Marketing Operations position at Superhuman. With over 7 years of experience in marketing operations and a deep expertise in scaling lifecycle engines within SaaS environments, I have consistently focused on building robust, data-driven systems that bridge the gap between marketing strategy and technical execution. My background in optimizing complex automation workflows and managing multi-channel orchestration aligns perfectly with Superhuman’s mission to reshape how people work through AI.

In my previous roles, I have successfully led initiatives involving Iterable and reverse ETL tools like Hightouch to ensure seamless data flow and personalized customer journeys. I am particularly drawn to this 'player/coach' individual contributor role, as it allows me to leverage my technical SQL skills and analytical mindset to drive operational excellence while influencing cross-functional teams. I am excited about the prospect of contributing to the consolidation of brands under the Superhuman Platform and ensuring that every touchpoint delivers the 'magic and joy' your brand is known for.

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Присоединяйтесь к команде Superhuman и станьте ключевым архитектором систем жизненного цикла в лидирующей AI-платформе!

Описание вакансии

ABOUT SUPERHUMAN 👉

Grammarly is now part of Superhuman, the AI productivity platform on a mission to unlock the Superhuman potential in everyone. The Superhuman suite of apps and agents brings AI wherever people work, integrating with over 1 million applications and websites. The company’s products include Grammarly’s writing assistance, Coda’s collaborative workspaces, Mail’s inbox management, and Go, the proactive AI assistant that understands context and delivers help automatically. Founded in 2009, Superhuman empowers over 40 million people, 50,000 organizations, and 3,000 educational institutions worldwide to eliminate busywork and focus on what matters. Learn more at superhuman.com and about our values here.

BUILD LOVE 💜

At Superhuman, we have a deep understanding of how to build products that people love. We incorporate fun and play, infusing magic and joy to create experiences that amaze and delight. It all starts with the right team — a team that deeply cares about values, customers, and each other.

CREATE MASSIVE IMPACT 🚀

We’re not solving a small problem, nor are we addressing a small market. We’re reshaping how people work across consumer and business audiences, and lifecycle marketing is core to how we do that responsibly and at scale. The systems, processes, and programs behind our lifecycle engine directly power growth across the Superhuman Platform.

ROLE 👩🏽‍💻👨‍💻

As Senior Manager, Lifecycle Marketing Operations, you will serve as a senior individual contributor responsible for driving operational excellence across Superhuman’s lifecycle marketing engine, with a strong focus on both Lifecycle Marketing and our Managed Business.

This is a high-impact, hands-on role for someone who thrives as a player/coach — leading through influence, expertise, and execution rather than direct people management. You will partner closely with Lifecycle, Growth, Product, Data, and Engineering to ensure our lifecycle programs are scalable, measurable, and built to support Superhuman’s multi-brand future.

You will also play a key role in consolidating brands under the Superhuman Platform, helping ensure seamless lifecycle execution across dedicated business units while enabling thoughtful cross-sell and expansion plays.

WHAT YOU’LL DO ✨

  • Act as a senior IC and operational leader responsible for executing and evolving Superhuman’s lifecycle marketing capabilities across Lifecycle Marketing and Managed Business
  • Operate as a player/coach, supporting teammates through expertise, guidance, and collaboration while owning critical initiatives directly
  • Establish and maintain strong cross-functional partnerships, particularly with Lifecycle, Growth, Product, and Data teams, to drive alignment and shared objectives
  • Oversee the design, implementation, and optimization of marketing operations processes, ensuring they are scalable, adaptable, and aligned with platform-level goals
  • Lead change management efforts to improve operational efficiency, system reliability, and execution quality as the organization evolves
  • Oversee and support the execution of lifecycle campaigns across channels, with deep ownership of email marketing automation
  • Own and evolve In-Product Messaging (IPM) and Push Notification capabilities in close partnership with Product and Growth
  • Ensure technical strategy, database hygiene, and audience segmentation are optimized for maximum impact across lifecycle programs
  • Proactively monitor and report on performance using tools like Databricks and Tableau, translating insights into actionable improvements
  • Ensure robust tracking and measurement frameworks are in place to support data-driven decision-making
  • Own email deliverability in Iterable and the overall health of Superhuman’s email ecosystem
  • Drive continuous improvement through experimentation, automation testing, and performance optimization
  • Partner on and influence platform consolidation efforts, helping align lifecycle execution across brands and business units under the Superhuman Platform
  • Identify opportunities for innovation and process improvement that support Superhuman’s long-term growth objectives

SOUND LIKE YOU? 🙌

  • 6–8 years of experience in marketing operations, lifecycle marketing, or growth operations, ideally in a scaled SaaS environment
  • Strong desire to lead as a senior individual contributor, influencing outcomes through expertise rather than people management
  • Deep experience with email marketing platforms and automation (Iterable strongly preferred), including deliverability best practices
  • Hands-on experience with marketing data pipelines and reverse ETL tools such as Hightouch
  • Strong analytical mindset with experience using Databricks, Tableau, or similar tools to monitor and optimize performance
  • Proven ability to design and maintain scalable lifecycle systems and processes across complex organizations
  • Comfortable partnering deeply with Product, Growth, and Data teams in fast-moving environments
  • Experience with in-product messaging, push notifications, or multi-channel lifecycle orchestration is a plus
  • Working knowledge of SQL and data modeling is a plus
  • Interest in AI-powered products and the future of how people work

SALARY INFO 💸

Superhuman takes a market-based approach to compensation, which means base pay may vary depending on your location. Our US locations are categorized into two compensation zones based on proximity to our hub locations.

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and maybe modified in the future.

SF/NY/Seattle: $152,000- $209,000/year (USD)

Other US Geographies: $137,000- $188,000/year (USD)

BENEFITS 🎁

Superhuman offers all team members competitive pay along with a benefits package encompassing the following and more:

  • Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
  • Disability and life insurance options
  • 401(k) and RRSP matching (US & Canada only)
  • Paid parental leave
  • 20 days of paid time off per year, 12 days of paid holidays per year (17 days for LatAm), two floating holidays per year, and flexible sick time
  • Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
  • Annual professional development budget and opportunities

Superhuman takes a market-based approach to compensation, so base pay may vary by location.

COME JOIN US 🎟️

We value our differences, and we encourage all to apply — especially those whose identities are traditionally underrepresented in tech organizations. We do not discriminate based on race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Superhuman is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).

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Навыки

  • Tableau
  • SaaS
  • Email Marketing
  • SQL
  • Change Management
  • Databricks
  • Data Modeling
  • Hightouch
  • Marketing Operations
  • Iterable

Возможные вопросы на собеседовании

Вакансия требует опыта работы с Iterable и понимания доставляемости писем.

Расскажите о вашем опыте управления доставляемостью (deliverability) в Iterable для крупномасштабных кампаний: какие метрики вы отслеживаете и как решаете проблемы с попаданием в спам?

Роль подразумевает тесную интеграцию данных через Hightouch или аналоги.

Опишите наиболее сложный кейс настройки маркетингового пайплайна данных с использованием Reverse ETL. С какими трудностями синхронизации вы столкнулись?

Позиция требует навыков влияния без административного ресурса.

Приведите пример, когда вам нужно было внедрить значительное изменение в операционные процессы, но вы столкнулись с сопротивлением со стороны продуктовой или инженерной команды. Как вы добились консенсуса?

Упоминается работа с In-Product Messaging и Push-уведомлениями.

Как вы подходите к приоритизации каналов (Email vs Push vs IPM) в рамках одной кампании жизненного цикла, чтобы избежать переспама и максимизировать конверсию?

Вакансия предполагает использование Databricks и SQL для анализа.

Каким образом вы используете SQL и инструменты визуализации данных для поиска узких мест в воронке удержания (retention) и как это влияло на ваши операционные решения?

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grammarly
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137 000 $ – 209 000 $