- Страна
- США
- Зарплата
- 165 000 $ – 181 500 $
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Senior Product Marketing Manager, Pricing & Packaging
Отличная позиция в известной компании с прозрачной вилкой зарплаты и сильной корпоративной культурой. Роль стратегическая, напрямую влияет на бизнес-показатели, что обеспечивает видимость результатов работы.
Сложность вакансии
Роль требует редкого сочетания навыков: глубокой аналитики (финансовое моделирование, эластичность спроса) и стратегического маркетинга. Высокий уровень ответственности за выручку и необходимость влияния на стейкхолдеров без прямого подчинения делают позицию сложной.
Анализ зарплаты
Предложенная зарплата ($165k - $181k) находится в верхней части рыночного диапазона для Senior PMM в Нью-Йорке. Это конкурентное предложение, соответствующее высоким требованиям к аналитическим навыкам в сфере Fintech/HR-tech.
Сопроводительное письмо
I am writing to express my strong interest in the Senior Product Marketing Manager, Pricing & Packaging position at Justworks. With a robust background in SaaS monetization strategy and analytical product marketing, I have consistently focused on aligning product value with revenue growth. My experience in conducting willingness-to-pay studies and designing pricing experiments directly aligns with your mission to evolve Justworks into a multi-solution platform while maintaining customer trust.
Throughout my career, I have thrived in cross-functional environments, partnering with Product, Finance, and Sales teams to translate complex data into actionable pricing frameworks. I am particularly drawn to Justworks' commitment to simplicity and integrity, and I am eager to apply my skills in financial modeling and competitive benchmarking to help drive your multi-year pricing strategy. I look forward to the possibility of contributing to your team's success in New York.
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Присоединяйтесь к Justworks, чтобы формировать стратегию ценообразования в одной из самых быстрорастущих HR-платформ Нью-Йорка!
Описание вакансии
Who We Are
At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people.
We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you.
We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team.
If this sounds like you, you’ll fit right in.
Who You Are
The mission of Justworks’ Product Marketing team is to define, articulate, and differentiate our value proposition to the right audiences—positioning our products for growth, adoption, and long-term success. As we continue evolving into a multi-solution platform, how we price and package our offerings is foundational to customer trust, perception, and long-term differentiation.
We are seeking a strategic and analytically strong Senior Product Marketing Manager, Pricing & Packaging to help execute Justworks’ multi-year Pricing & Packaging (P&P) strategy. This role will report to the Head of Pricing & Packaging and will play a critical role in driving monetization initiatives, packaging evolution, and pricing experimentation across the business.
Pricing & Packaging is a key growth lever at Justworks. In this role, you will help translate pricing principles into actionable recommendations, conduct rigorous analysis to inform pricing decisions, and partner cross-functionally with Product, Finance, Revenue, Strategy, and Marketing to bring pricing strategies to life.
This role is ideal for a highly analytical PMM who thrives in ambiguity, enjoys solving complex monetization challenges, and is motivated by driving measurable revenue impact while strengthening customer trust.
Your Success Profile
What You Will Work On
- Lead high-impact pricing and packaging initiatives across products, add-ons, bundles, and platform tiers.
- Develop pricing recommendations grounded in customer value, segmentation insight, competitive benchmarking, and financial modeling.
- Support pricing strategy for new product launches, expansions, and platform innovations—ensuring alignment between value delivered and price captured.
- Design and analyze pricing experiments (e.g., packaging variations, promotional tests, bundling strategies) to inform iteration and optimization.
- Conduct pricing research initiatives such as willingness-to-pay studies, conjoint analysis, and elasticity modeling.
- Partner with Revenue and Finance teams to evaluate discounting trends, customer impact groups, and retention implications of pricing updates.
- Collaborate with Product teams to embed monetization thinking into roadmap planning and feature development.
- Support rollout of pricing changes, including internal enablement, messaging alignment, and performance tracking.
- Partner closely with Platform and Customer Journey PMMs to ensure pricing reinforces broader positioning and lifecycle strategy.
How You Will Do Your Work
As Senior PMM, Pricing & Packaging, how results are achieved is paramount to your success and ultimately our success as an organization. In this role, your foundational knowledge, skills, abilities, and personal attributes are anchored in the following competencies:
- Strategic thinking: You connect individual pricing initiatives to broader company objectives and growth strategy.
- Customer-centric orientation: You ground recommendations in customer value and market insight—not just internal targets.
- Analytical rigor: You are fluent in financial modeling, scenario analysis, and experimentation frameworks, and can turn data into clear recommendations.
- Operational excellence: You drive structured execution across multiple workstreams and manage timelines effectively.
- Collaborative mindset: You build strong partnerships across Product, Finance, Sales, Revenue Effectiveness, and Marketing.
- Clear communication: You translate complex pricing analysis into compelling narratives and actionable decisions.
- Nimble learning: You embrace testing and iteration, continuously refining pricing approaches based on results.
- Results-driven: You focus on measurable impact, including revenue growth, margin performance, and customer retention.
In addition, all Justworkers focus on aligning their behaviors to our core values known as COGIS. It stands for:
- Camaraderie - Day to day you can be seen working together toward a higher purpose. You like to have fun. You’re an active listener, treat people respectfully, and strongly desire to know and help others.
- Openness - Your default is to be open. You're willing to share information, understand other perspectives, and consider new possibilities. You’re curious, ask open questions, and are receptive to thoughts and feedback from others.
- Grit- You demonstrate grit by having the courage to commit and persevere. You’re committed, earnest, and dive in to get the job done well with a positive attitude.
- Integrity - Simply put, do what you say and say what you'll do. You’re honest and forthright, have a strong moral compass, and strive to match your words with your actions while leading by example.
- Simplicity - Be like Einstein: “Everything should be made as simple as possible, but no simpler.”
Qualifications
- Minimum of 4-6 years of experience in product marketing, pricing, monetization strategy, strategy consulting, finance, or revenue strategy within a SaaS or technology company.
- Experience contributing to pricing and packaging strategy, including financial modeling and experimentation.
- Strong analytical background with experience evaluating revenue impact, retention implications, and margin tradeoffs.
- Experience supporting multi-product or platform businesses, ideally within B2B, fintech, HR tech, payroll, compliance, or benefits environments.
- Proven ability to influence cross-functional stakeholders without direct authority.
- Experience supporting both sales-assisted and growth-led motions is a plus.
- Excellent written and verbal communication skills.
The base wage range for this position based in our New York City Office is targeted at $165,000.00 - $181,500.00 per year.
#LI-Hybrid
#LI-SP1
Actual compensation is based on multiple factors that are unique to each candidate, including and not limited to skill set, level of relevant experience, and specific work location. Salary ranges for positions based in other locations may differ based on the cost of labor in that location.
For more information about Justworks’ Total Reward Philosophy, including all of the perks and benefits we are proud to offer our team members, please visit Total Rewards @ Justworks.
Diversity At Justworks
Justworks is committed to maintaining a workplace where diversity of identity, culture, and life experience is the norm and is celebrated authentically and respected consistently. Diversity in our work, our people, and our product drives creativity and innovation, entrepreneurial leadership and integrity, competitiveness, and collaboration throughout our business and in the market. We depend on our differences to make our team stronger, our workplace more dynamic, and our product accessible to all of our customers.
We’re proud to be an equal opportunity employer open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital or familial status, disability, pregnancy, gender identity or expression, veteran status, genetic information, or any other legally protected status. Justworks is fully dedicated to providing necessary support to candidates with disabilities who may require reasonable accommodations. We also provide reasonable accommodations to employees based on their sincerely held religious beliefs, as well as for other covered reasons consistent with applicable federal, state, and local laws. If you're in need of a reasonable accommodation, please reach out to us at accommodations@justworks.com. Your comfort and success matter to us, and we're here to ensure an inclusive experience.
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Навыки
- Product Marketing
- Pricing Strategy
- Financial Modeling
- Competitive Benchmarking
- SaaS
- Data Analysis
- Market Research
- B2B Marketing
- Go-to-Market Strategy
Возможные вопросы на собеседовании
Проверка опыта в проведении исследований готовности платить.
Расскажите о наиболее сложном проекте по анализу ценообразования (например, конджойнт-анализ), который вы проводили. Какие выводы вы сделали и как они повлияли на итоговую цену?
Оценка умения работать с экспериментами.
Как бы вы подошли к разработке A/B теста для новой модели пакетирования услуг (bundling), чтобы минимизировать риск оттока действующих клиентов?
Проверка навыков кросс-функционального взаимодействия.
Опишите ситуацию, когда финансовый отдел и отдел продукта имели противоположные взгляды на стратегию монетизации. Как вы модерировали этот конфликт?
Оценка стратегического мышления.
Justworks переходит к платформенной модели с множеством решений. Какие ключевые факторы вы бы учли при создании трехуровневой системы тарифов для B2B сегмента?
Проверка ориентации на клиента.
Как вы балансируете между необходимостью максимизации выручки (ARPU) и сохранением доверия клиентов при изменении цен?
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- Страна
- США
- Зарплата
- 165 000 $ – 181 500 $