- Страна
- США
- Зарплата
- 165 000 $ – 185 000 $
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Senior Vice President, Integrated Communications (Beauty & Lifestyle)
Престижная позиция в крупном холдинге с прозрачной структурой бонусов и возможностью влиять на стратегию развития компании. Локация в Нью-Йорке и работа с топовыми брендами делают вакансию крайне привлекательной для экспертов высокого уровня.
Сложность вакансии
Роль требует колоссального опыта (13-15+ лет) и глубокой экспертизы в управлении финансами подразделения, развитии нового бизнеса и руководстве крупными командами в условиях высокой конкуренции Нью-Йорка.
Анализ зарплаты
Предложенная зарплата ($165k - $185k) находится в пределах рыночной нормы для позиции SVP в коммуникационных агентствах Нью-Йорка, однако для топовых агентств и кандидатов с опытом 15+ лет верхняя планка может достигать $200k-$220k без учета бонусов.
Сопроводительное письмо
I am writing to express my strong interest in the Senior Vice President, Integrated Communications position at Derris. With over 15 years of experience in the consumer lifestyle and beauty sectors, I have a proven track record of architecting omnichannel strategies that transcend traditional PR. My expertise lies in blending earned media, influencer partnerships, and experiential activations to create culturally resonant campaigns that drive both brand equity and measurable business growth.
Throughout my career, I have successfully led large-scale teams and managed complex client portfolios, consistently exceeding profitability targets and winning new business. I am particularly drawn to Derris’s integrated approach within the Orchestra network, as I believe the future of communications lies in this holistic, channel-agnostic methodology. I am eager to bring my strategic leadership and passion for creative storytelling to your New York team and contribute to the continued evolution of your client services.
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Откликнитесь в orchestra уже сейчас
Присоединяйтесь к лидеру индустрии коммуникаций в Нью-Йорке и возглавьте стратегическое развитие брендов мирового уровня.
Описание вакансии
ABOUT DERRIS
Derris is part of Orchestra, a strategic communications and marketing company built for today’s complex and fragmented world. From decoding audiences to designing bold strategies, Orchestra integrates people, platforms, and stories that stick to help clients build lasting influence. The company offers programs that span from the highest level strategic business counsel through to tactical execution. Orchestra brings together 700+ people with experience across consumer and lifestyle, technology, nonprofit and philanthropy, real estate, sports, travel, hospitality, and more. Made up of leading firms BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communications professionals, and Versus Media Group, a strategy-first political media team. Learn more at www.orchestraco.com.
People of all backgrounds and abilities are strongly encouraged to apply. Orchestra is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.
ABOUT THIS ROLE
Derris is looking for a Senior Vice President who is passionate about earning consumer’s attention. Experience in integrated marketing and communications, across earned, influencer, experiential, and other channels is valued.
At Derris, integration means building ideas that live beyond a single channel. Our teams collaborate across earned media, influencer partnerships, social content, experiential activations, and paid amplification to create cohesive campaigns that drive cultural relevance and business impact.
This person will oversee both strategic planning and day-to-day execution across consumer brands, while also contributing to internal leadership initiatives and helping shape our evolving company culture.
Location: This role is based in our New York, NY office on a hybrid basis. Derris staff are in-office 3 days per week, Tuesday through Thursday.
How you’ll make an impact:
- Hold one of the most senior positions, supporting leadership on implementing new protocols and policies
- Concept and implement structural changes to optimize efficiency and improve work quality
- Act as high-level strategic lead across consumer brands, directing client strategy, brand messaging, tentpole campaign concepts, and high-stakes comms with the support of your senior team members
- Oversee a team of integrated strategists, and provide client counsel on the best omni-channel strategy based on goals and a strong business case of the client’s brand
- As a creative thought leader within integrated communications, this role leads cross-channel brainstorms, reverse engineers virality across earned, influencer, and experiential touchpoints, and drives the development of culturally relevant, share-worthy moments for our brands
- Serve as a senior client lead, driving client satisfaction while championing strategic, omnichannel thinking and seamlessly integrated communications efforts across channels with the support of other senior team members
- Lead your team’s finances, including managing profitability, staffing matrixes, planning and budgeting-- all with the support of a dynamic backend tool that allows you to determine, in real-time, how adding a new hire or account could impact your team's success
- You will be an integral part of new business, reviewing our inbound pipeline to both voice the brands you are passionate about taking on, as well as to develop the proposals and concepts that win the hearts and minds of new partners
Why we’ll love you:
- You have 13-15+ years of relevant experience ideally within the consumer space
- You have experience overseeing beauty, lifestyle, or wellness clients (preferred)
- You’ve overseen large teams across multiple accounts, workflows or projects
- You understand how to employ creativity to make something uniquely compelling to share with an audience, whether for a journalist or a blogger
- You’re a client whisperer, able to earn and keep client trust
- You spot and land business opportunities with a proven track record of winning new business and signing incremental SOWs with existing clients to increase billings
- You celebrate the small wins and thrive off building up a team of A players
Compensation: The salary range for this role is $165,000 - $185,000, commensurate with experience, plus end of year bonuses based on firm, team, and individual performance.
#LI-BM1
#LI-Hybrid
Orchestra is the first communications company built for today’s media landscape. Since 2022, it’s acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for communication professionals. Learn more at: www.orchestraco.com.
To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies. By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.
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Навыки
- Integrated Marketing
- Strategic Communications
- Public Relations
- Influencer Marketing
- Brand Messaging
- Business Development
- Financial Management
- Team Leadership
- Experiential Marketing
- Client Management
Возможные вопросы на собеседовании
Проверка способности мыслить за рамками одного канала коммуникации.
Расскажите о кейсе, где вы интегрировали earned media, инфлюенс-маркетинг и офлайн-мероприятия для достижения бизнес-целей клиента.
Оценка навыков финансового планирования и управления ресурсами.
Как вы подходите к управлению прибыльностью команды и распределению нагрузки (staffing matrix) при масштабировании агентства?
Проверка навыков продаж и расширения клиентского портфеля.
Опишите ваш самый успешный опыт привлечения нового крупного клиента: от первого контакта до подписания SOW.
Оценка лидерских качеств и умения развивать таланты.
Как вы выстраиваете культуру высокой производительности в команде и как работаете с удержанием ключевых сотрудников?
Проверка понимания специфики индустрии красоты и лайфстайла.
Какие ключевые тренды в коммуникациях для бьюти-брендов вы считаете наиболее значимыми в 2024-2025 годах?
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- Страна
- США
- Зарплата
- 165 000 $ – 185 000 $