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Social Account Manager
Высокий балл обусловлен престижем агентства (MG OMD — лидер рынка), отличной корпоративной культурой и четко прописанными возможностями для карьерного роста. Гибридный график и гибкие часы работы добавляют привлекательности.
Сложность вакансии
Роль требует баланса между креативностью и строгим менеджментом. Основная сложность заключается в управлении высокопрофильными клиентами и необходимости глубокого понимания алгоритмов TikTok и Instagram в условиях агентского темпа.
Анализ зарплаты
Зарплата в объявлении не указана, но для позиции Social Account Manager в Лондоне рыночный диапазон составляет £35,000 – £45,000 в год в зависимости от опыта. Крупные сетевые агентства вроде OMG обычно предлагают конкурентоспособные условия в рамках этих границ.
Сопроводительное письмо
I am writing to express my strong interest in the Social Account Manager position at MG OMD. With a solid background in social media account management and a proven track record of delivering high-impact campaigns on Instagram and TikTok, I am confident in my ability to drive excellence for your high-profile clients. My experience in bridging the gap between creative ambition and strategic client objectives aligns perfectly with the 'Create Social' team's mission.
Throughout my career, I have excelled at building trusted client partnerships and managing the full lifecycle of social content, from strategic planning and influencer outreach to performance reporting. I am particularly drawn to MG OMD’s reputation for innovation and its collaborative culture. I am eager to bring my proactive approach and passion for digital culture to your award-winning team and contribute to the continued success of your industry-leading clients.
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Описание вакансии
About the Role
We’re looking for an experienced Social Media Account Manager to join our award-winning Create Social team at MG OMD. This is a strategically important role with high-profile accounts, where you’ll have the chance to grow client partnerships, shape standout social content, and progress your career in a dynamic, collaborative team.
You’ll act as the main point of contact for clients, managing their day-to-day social presence while driving forward proactive opportunities. This is a role for someone who thrives on balancing client service with social-first creativity – a natural relationship-builder who can manage delivery, guide strategy, and champion bold work that cuts through the noise.
- Act as the main client contact for all social media activity, ensuring their needs are met with excellence.
- Manage the social output of retained accounts – from always-on calendars to big campaign activations.
- Build and strengthen client relationships to achieve long-term, trusted partnerships.
- Support junior members of the team in their development, providing guidance and mentorship.
- Manage financial processes across accounts, ensuring commercial responsibility and accuracy.
Day-to-Day Responsibilities
Social & Content Management
- Oversee the always-on social presence of client accounts, particularly across Instagram and TikTok.
- Create and manage monthly social content calendars, ensuring internal deadlines are met and delivery is on budget.
- Brief and collaborate with creative teams to execute content that reflects brand guidelines, platform best practice, and creative ambition.
- Manage influencer outreach and campaigns, including external suppliers, to achieve campaign objectives.
Client Servicing & Strategy
- Act as the main point of contact for clients, keeping them informed and supported on all activity.
- Work with the Social Account Director and creative team to develop social, content, and creator strategies.
- Confidently present calendars, campaign ideas, and reporting outputs to clients.
- Proactively identify opportunities for innovation and improvement, keeping clients at the forefront of social culture and trends.
Project & Performance Management
- Track, analyse, and report on performance through monthly reports and competitor audits.
- Keep Account Director updated on client deliverables, flagging risks or issues early.
- Ensure finances are tightly managed – maintaining trackers, reconciling budgets, and submitting accurate timesheets.
- Platform & Industry Partnerships
- Build strong relationships with social platforms and technology providers to unlock opportunities and stay ahead of the curve.
- Stay on top of social trends, audience behaviours, and platform updates, translating insights into actionable recommendations for clients.
Communication
- Showcase excellent presentation, written, and verbal communication skills both internally and externally.
- Manage upwards effectively – requesting support when needed, and keeping leadership informed on progress and challenges.
- Confidently contribute ideas and suggestions to internal and client discussions.
- Ensure deadlines are met and proactively flag workload issues.
Why You’ll Love Working With The Team
- Be part of Create Social, MG OMD’s multi-award-winning social team.
- Work on bold, strategically important brands that value creativity and innovation.
- A culture that celebrates ideas, collaboration, and initiative – where your voice makes an impact.
- Creative freedom to shape social-first content, campaigns, and influencer activations.
- Access to leading tools, platforms, and partners to keep you at the forefront of social.
- Opportunities for career progression, with strong support for personal development.
- A passionate, supportive team that loves what they do and pushes for excellence every day.
What We’re Looking For
Experience in social media account management, campaign delivery, or content-led client servicing.
Proven ability to manage client relationships and deliver campaigns across Instagram, TikTok, and other social platforms.
Strong copywriting and community management skills.
Experience in reporting, insights, and social listening tools.
A strategic thinker who can connect client objectives with social-first solutions.
Highly organised, detail-oriented, and comfortable managing multiple accounts simultaneously.
Commercially responsible, with experience managing budgets and financial processes.
A collaborative team player with strong communication skills – written, verbal, and presentation.
Enthusiastic, proactive, and solutions-focused – someone who thrives in an agency environment.
A natural interest in digital culture, social trends, and influencer marketing.
Someone who embodies MG OMD’s values and contributes positively to our culture.
About the Agency:
MG OMD was established in 1990 as a challenger media agency (Manning Gottlieb Media) that placed craft, trust and performance at the heart of media planning and buying.
Since joining Omnicom network’s OMG (Omnicom Media Group) in 1998, we have continued to retain our founding ethos of providing clients with bespoke approaches, unprecedented insight, specialism, security and transparency; helping our clients to use media to unlock their competitive advantage and deliver innovative, effective and award-winning work and campaigns that create difference that matters.
MG OMD is the second-largest media agency in the UK. We are the most awarded media agency in both the history of the IPA Effectiveness Awards and Thinkbox’s TV Planning Awards and have this year been named as Agency of the Year in The Media Leader UK awards, Campaign Global awards and Campaign UK awards.
With over 500 employees working across some of the UK’s leading brands including the John Lewis Partnership, Virgin Media O2, British Airways, Specsavers, HM Government, LNER, Sony Pictures and Age UK; it is our people who ultimately make the award-winning difference.
So, true to our ethos, we work hard at creating a spirit and atmosphere that inspires our people to be considerate, honest, and professional whilst also being stimulating, imaginative and inspirational.
We want people who are great to work with, fun to be with and who genuinely care; about each other, our clients, our media partners and doing great work.
In return, we provide an amazingly collaborative culture, where open communication and an unwavering commitment to diversity of thinking, diversity of background and diversity of skillsets runs through everything we do. All backed up by the highest standards of training, development and support in the industry; so much so, that we have attained IPA (Institute of Practitioners in Advertising) CPD Gold Accreditation for the 13th year running and maintained our CPD Platinum Accreditation for the 7th consecutive year, showcasing our commitment to continuous professional development. We were also featured in the Sunday Times Best Places to Work in both 2023 and 2024. Our being named is completely based on the opinions and perspectives of our employees which makes the accolade all that more special.
Flexible Working
At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.
We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
We will process your personal data in accordance with our Recruitment Privacy Notice which is available onhttps://omnicommediagroup.com/recruitment-privacy-notices/.
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Навыки
- Social Media Management
- TikTok
- Influencer Marketing
- Copywriting
- Community Management
- Social Listening
- Project Management
- Budget Management
- Presentation Skills
Возможные вопросы на собеседовании
Проверка понимания специфики платформ и умения адаптировать контент под разные аудитории.
Как вы адаптируете одну и ту же креативную концепцию для TikTok и Instagram, чтобы максимизировать вовлеченность на каждой платформе?
Оценка навыков управления ожиданиями клиентов и решения конфликтных ситуаций.
Опишите случай, когда клиент был недоволен результатами кампании. Как вы справились с этой ситуацией и восстановили доверие?
Проверка коммерческой грамотности и умения работать с бюджетами.
Как вы подходите к управлению бюджетами нескольких аккаунтов одновременно, чтобы обеспечить точность финансовых отчетов и избежать перерасхода?
Оценка опыта работы с инфлюенс-маркетингом.
По каким критериям вы выбираете инфлюенсеров для бренда и как оцениваете эффективность их участия в кампании?
Проверка аналитических способностей.
Какие ключевые метрики вы считаете наиболее важными для оценки успеха 'always-on' стратегии в социальных сетях и почему?
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