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scoutmotors
Страна
США
Зарплата
85 000 $ – 105 000 $
+500% приглашений

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Specialist, Talent Marketing

Оценка ИИ

Привлекательная позиция в амбициозном стартапе с сильным историческим брендом и хорошим социальным пакетом. Зарплата соответствует рынку, а возможность участвовать в создании компании 'с нуля' дает отличные перспективы для карьерного роста.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Роль требует сочетания навыков маркетинга, копирайтинга и аналитики. Основная сложность заключается в необходимости строить бренд работодателя с нуля в условиях быстрого роста компании и работы в офисе 4-5 дней в неделю.

Анализ зарплаты

Медиана92 000 $
Рынок78 000 $ – 115 000 $
Оценка ИИ

Предлагаемый диапазон $85,000 - $105,000 полностью соответствует рыночным ожиданиям для специалиста среднего звена в области маркетинга талантов в Шарлотте, Северная Каролина. Верхняя граница диапазона даже несколько превышает медиану для аналогичных позиций в регионе.

Сопроводительное письмо

I am writing to express my strong interest in the Talent Marketing Specialist position at Scout Motors. With a background in employer branding and a passion for storytelling, I am inspired by Scout’s mission to blend iconic American heritage with cutting-edge electric innovation. Having managed multi-channel recruitment campaigns and social media strategies in high-growth environments, I am confident in my ability to help build your employer brand from the ground up.

In my previous experience, I have successfully partnered with Talent Acquisition teams to translate hiring needs into compelling content that resonates with both corporate and production talent. I am particularly skilled at using data-driven insights from platforms like LinkedIn Campaign Manager and Sprout Social to optimize candidate engagement. I look forward to the possibility of bringing my expertise in talent marketing to the Charlotte team and contributing to the legacy of Scout Motors.

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Составьте идеальное письмо к вакансии с ИИ-агентом

Составьте идеальное письмо к вакансии с ИИ-агентом

Откликнитесь в scoutmotors уже сейчас

Присоединяйтесь к возрождению легендарного американского бренда и помогите Scout Motors найти лучших талантов для создания будущего электромобилей!

Описание вакансии

Here at Scout Motors, we're carrying forward the heritage of one of the most iconic American vehicles in history. A vehicle dating back to 1960. One that forged the path for future generations of rugged SUVs and trucks and will do so once again.

But Scout is more than just a brand, it’s a legacy steeped in a culture of exploration, caretaking, and hard work.

The Scout brand is all about respect. Respect for the past and the future by taking an iconic American brand that hasn’t been around for a while, electrifying it, digitizing it, and loading it with American innovation. Respect for communities by creating a company that stands for its people and its customers. Respect for both work and play, with vehicles that are equally at home at a camp site, a job site, or on a Tuesday commute. And respect for our customers by developing two powertrains that meet their requirements — an all-electric powertrain as well as the Harvester™ range extender powertrain which includes a built-in gas-powered generator with an estimated 500 miles of combined range.

At Scout Motors, we empower our talented, inclusive, and entrepreneurial teams to innovate. What makes a Scout employee? Someone who is a visionary and a leader, who seeks new paths and shares lessons learned. A knowledgeable doer who collaborates across the company to build better. A go-getter with unrivaled passion.

Join us at Scout Motors and be part of shaping the future of transportation. If you're ready to drive change and make history, apply now!

Overview

As a Talent Marketing Specialist, you’ll play a key role in attracting the right people, for the right roles, at the right time. As we build our company and manufacturing site from the ground up, you’ll help translate our employer brand, employee value proposition, and values into compelling storytelling and campaigns that support the hiring of both corporate and production roles.

You’ll partner closely with our Talent Acquisition (TA) team to understand hiring targets, market challenges, and hiring performance so we can continually optimize how we reach and engage talent. You’ll turn employment priorities into targeted campaigns, build awareness in key talent markets, and create content and experiences that help candidates see themselves here. You’ll also collaborate with your counterparts in Communications to ensure messaging is consistently and authentically aligned to our employer brand across every channel.

What you’ll do

Become part of an iconic brand that is set to revolutionize the electric pick-up truck & rugged SUV marketplace by achieving the following:

  • Partner with Talent Acquisition to understand hiring needs and develop targeted campaigns that showcase our careers and culture across paid and owned efforts, including socials, job boards, events, blogs, digital, and more.
  • Capture meaningful stories across multiple channels that bring our culture, mission, and values to life through real people and real work.
  • Manage campaign setup, optimization, and reporting.
  • Build and execute targeted strategies for high-priority and hard-to-fill roles.
  • Develop and manage social content that highlights Scout Motors as a desirable employer by showcasing our people, culture, and career opportunities.
  • Collaborate with the Talent team to monitor campaign and pipeline performance, measure effectiveness, and use data to continuously improve talent marketing strategy.
  • Develop and deliver post-campaign recaps and insights to TA and leadership.
  • Create repeatable talent marketing playbooks.
  • Maintain employee advocacy program through Sprout Social to help build brand awareness and drive applications.
  • Create and post executive social content to strengthen thought leadership, increase brand awareness and promote Scout Motors as an employer of choice.

Location & Travel Expectations:

  • This role is based out of the Scout Motors corporate headquarters in Charlotte, NC.
  • This role requires 4-5 days per week in the office, with regular in-person meetings and events.
  • Applicants should expect that the role will require the ability to convene with Scout colleagues in person and travel to participate in events on behalf of the company from time to time.

What you’ll bring

We expect all Scout employees to have integrity, curiosity, resourcefulness, and strive to exhibit a positive attitude, as well as a growth mindset. You’ll be comfortable with change and flexible in a fast-paced, high-growth environment. You’ll take a collaborative approach to achieve ambitious goals. Here's what else you'll bring:

  • Bachelor's degree in communications, marketing, human resources, or a related field. Advanced degree is a plus.
  • 3-5 years in marketing, recruiting marketing, employer branding, corporate communications, recruiting, people operations, or a related field.
  • Excellent writing and editing skills, with the ability to create compelling and clear content.
  • Experience working with socials and paid media platforms, including LinkedIn Campaign Manager, Meta, Google, etc.
  • Experience working with talent relationship management and applicant tracking software is a plus, including Indeed, Glassdoor, ADP, etc.
  • Experience leading analytics, dashboards, and performance reporting.
  • Knowledge of current communication trends and best practices.
  • Strong organizational skills with the ability to manage multiple tasks simultaneously.
  • Exceptional interpersonal and communication skills.
  • Minimum of High School Diploma, GED or equivalent required for all roles at Scout Motors, Inc.

What you'll gain

The benefits of joining Scout include the chance to build products and a company from the ground up.  This is a chance to create something new and lasting – with an iconic brand at its foundation.  In addition, Scout provides competitive compensation and benefits to support your physical, mental, and financial wellbeing. Program specifics are detailed in company policies and employee benefit guides, select highlights:

  • Competitive insurance including:

+ Medical, dental, vision and income protection plans

  • 401(k) program with:

+ An employer match and immediate vesting

  • Generous Paid Time Off including:

+ 20 days planned PTO, as accrued

+ 40 hours of unplanned PTO and 14 company or floating holidays, annually

+ Up to 16 weeks of paid parental leave for biological and adoptive parents of all genders

+ Paid leave for circumstances related to bereavement, jury duty, voting time, or military leave

Pay Transparency

This is a full-time, exempt position eligible to receive a base salary and to participate in an annual performance bonus program. Final salary offered will be determined based on factors including but not limited to the candidate's skills and experience. The annual performance bonus program is preset and not candidate dependent.

Initial base salary range = $85,000.00 - $105,000.00

Internal leveling code: IC9

Notice to applicants:

  • To be considered for career opportunities at Scout Motors, applicants must be 18 years of age or older.
  • Residing in San FranciscoPursuant to the San Francisco Fair Chance Ordinance, Scout Motors will consider for employment qualified applicants with arrest and conviction records.
  • Residing in Los AngelesScout Motors will consider for employment qualified applicants with criminal histories in a manner consistent with the Los Angeles Fair Chance Initiative for Hiring Ordinance.
  • Residing in New York CityThis role is not eligible for remote work in New York City.

Equal Opportunity

Scout Motors is committed to employing a diverse workforce and is proud to be an Equal Opportunity Employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, disability, pregnancy, or any other characteristics protected by law. Scout Motors is committed to compliance with all applicable fair employment practice laws. If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please contact ScoutAccommodations@scoutmotors.com.

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Создайте идеальное резюме с помощью ИИ-агента

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Навыки

  • Marketing
  • Employer Branding
  • Social Media Marketing
  • Copywriting
  • LinkedIn Campaign Manager
  • Meta Ads Manager
  • Google Ads
  • Data Analysis
  • Sprout Social
  • Applicant Tracking Systems
  • Corporate Communications

Возможные вопросы на собеседовании

Проверка понимания специфики бренда Scout Motors и умения адаптировать сообщение для разных аудиторий.

Как бы вы адаптировали ценности бренда Scout Motors для привлечения офисных сотрудников в Шарлотте по сравнению с производственным персоналом?

Оценка навыков работы с инструментами и способности измерять успех.

Какие метрики вы считаете наиболее важными при оценке эффективности кампании по подбору персонала в социальных сетях?

Проверка опыта работы с инструментами автоматизации и вовлечения сотрудников.

Был ли у вас опыт работы с программами амбассадорства сотрудников (например, через Sprout Social)? Как вы мотивируете коллег делиться контентом?

Оценка способности работать в условиях неопределенности и стартапа.

Опишите случай, когда вам приходилось запускать маркетинговый проект с ограниченными ресурсами или нечеткими вводными данными. Каков был результат?

Проверка навыков взаимодействия с отделом подбора персонала.

Как вы выстраиваете коммуникацию с командой Talent Acquisition, чтобы вовремя корректировать маркетинговую стратегию под меняющиеся планы найма?

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scoutmotors
Страна
США
Зарплата
85 000 $ – 105 000 $