- Страна
- США
- Зарплата
- 139 764 $ – 287 749 $
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Sr. Product Manager, Performance Marketing
Отличная позиция в топовой технологической компании с высокой прозрачностью по зарплате и гибким графиком (PinFlex). Роль предполагает полную собственность над важным направлением роста и работу с передовыми технологиями ИИ.
Сложность вакансии
Высокая сложность обусловлена необходимостью сочетать глубокие технические знания (ML, системы рекомендаций) с экспертизой в перформанс-маркетинге на масштабе 600 млн пользователей. Требуется опыт работы в быстрорастущих компаниях и умение управлять сложными кросс-функциональными проектами.
Анализ зарплаты
Предложенный диапазон ($140k - $288k) полностью соответствует и даже превышает рыночные стандарты для Senior PM в США, особенно учитывая возможность удаленной работы. Верхняя граница диапазона характерна для Tier-1 компаний Кремниевой долины.
Сопроводительное письмо
I am writing to express my strong interest in the Senior Product Manager, Performance Marketing position at Pinterest. With a solid background in product management at fast-growing tech companies and a deep understanding of performance marketing mechanics—including attribution, incrementality testing, and bidding systems—I am confident in my ability to drive scalable and efficient user acquisition for your global platform.
Throughout my career, I have specialized in bridging the gap between complex technical systems and business outcomes. My experience collaborating with engineering and data science teams to build robust measurement infrastructures aligns perfectly with Pinterest's mission to leverage AI and data-driven insights. I am particularly excited about the opportunity to own the vision for paid growth channels and to contribute to a product that inspires over 600 million people monthly.
I am impressed by Pinterest's commitment to an AI-augmented creative process and look forward to bringing my analytical rigor and strategic thinking to the Growth team. Thank you for your time and consideration.
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Откликнитесь в pinterest уже сейчас
Присоединяйтесь к Pinterest и возглавьте стратегию платного роста для аудитории в 600 миллионов человек!
Описание вакансии
About Pinterest:
Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.
Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible.
At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI.
Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here.
We are looking for a passionate and strategic Senior Product Manager, Growth - Performance Marketing to lead one of our most important acquisition channels on the Growth team. Each month, the Growth team helps over 600M people around the world find their inspiration on Pinterest. You’ll fully own the vision, strategy and execution for Pinterest’s paid growth channels, driving efficient and scalable user acquisition.
Reporting to the Group Product Manager (Growth Acquisition), you’ll lead high-impact initiatives from ideation through delivery. You’ll partner closely with Engineering, Data Science and Marketing to build and ship a roadmap of bold changes in service of creating a best-in-class user experience for current and future Pinners. You’ll tackle challenging, complex problems at scale and your work will help bring the inspiration and joy of Pinterest to more people around the world, more efficiently than ever before.
What you’ll do:
- Lead the product vision, strategy, and execution for performance marketing, owning outcomes for scalable, efficient growth across paid channels.
- Drive clarity, alignment, and prioritization across a broad cross‑functional team in an ambiguous, complex product area with substantial impact on top‑line growth. Influence senior stakeholders and contribute to long-term strategy for acquisition.
- Partner closely with Marketing, Engineering, and Data Science to build and evolve the core systems, experimentation, measurement infrastructure, and optimization tools that improve how we plan, execute, and scale paid marketing.
- Leverage strong analytical skills to dig into data, identify the highest‑impact opportunities in the paid marketing lifecycle, and help the organization make better, faster, and more confident investment decisions.
What we’re looking for:
- Demonstrated success in product management at fast-growing companies.
- Strong technical background (or prior work experience as a software engineer/data scientist) that lets you dive deep into data and complex technical problems alongside your engineering team.
- Working knowledge of performance marketing mechanics (e.g., attribution, incrementality testing, bidding and budgeting, targeting, and funnel measurement).
- Strong analytical skills to define product strategy and drive decision making.
- Ability to clearly articulate complex technical concepts to non-technical audiences in written and verbal communication.
- Prior experience with machine learning, recommendation systems, or generative AI a plus.
- Bachelor’s degree in a relevant field such as Computer Science, or equivalent experience.
Relocation Statement:
- This position is not eligible for relocation assistance. Visit ourPinFlex page to learn more about our working model.
In-Office Requirement Statement:
- We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
- This role will need to be in the office for in-person collaboration 1-2 times/quarter and therefore can be situated anywhere in the country.
#LI-REMOTE
#LI-REX
At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.
Information regarding the culture at Pinterest and benefits available for this position can be found here.
US based applicants only
$139,764—$287,749 USD
Our Commitment to Inclusion:
Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.
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Навыки
- Product Management
- Performance Marketing
- Data Science
- Machine Learning
- Growth Hacking
- A/B Testing
- SQL
- Analytics
- Stakeholder Management
- Generative AI
Возможные вопросы на собеседовании
Проверка понимания ключевых метрик эффективности платных каналов и умения оценивать реальный вклад маркетинга.
Как бы вы спроектировали систему тестирования инкрементальности (incrementality testing) для оценки эффективности нового платного канала привлечения?
Оценка технической грамотности и способности работать с инженерами над сложными алгоритмами.
Опишите ваш опыт работы с алгоритмами машинного обучения в контексте таргетинга или оптимизации ставок. Какие основные проблемы вы решали?
Проверка стратегического мышления и умения приоритизировать задачи в условиях неопределенности.
Представьте, что стоимость привлечения пользователя (CAC) резко выросла в одном из ключевых каналов. Каков будет ваш пошаговый план по диагностике и решению этой проблемы?
Оценка навыков взаимодействия с различными отделами (маркетинг, разработка, аналитика).
Расскажите о случае, когда вам нужно было убедить стейкхолдеров из отдела маркетинга принять технически сложное решение, которое ограничивало их привычные инструменты. Как вы выстраивали коммуникацию?
Проверка продуктового видения и понимания специфики Pinterest.
Как, по вашему мнению, генеративный ИИ может изменить пользовательский путь в воронке привлечения Pinterest в ближайшие два года?
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- Страна
- США
- Зарплата
- 139 764 $ – 287 749 $