Strategic Marketing Events Lead

Описание вакансии

Who We Are

Pindrop is the Real Human + Right Human® Identity Trust Platform for the AI era. As AI-driven fraud and deepfakes erode trust in digital communication, Pindrop delivers continuous identity verification and deepfake detection across voice, video, and digital interactions in real time.

Enterprises rely on Pindrop to secure billions of high-risk customer interactions each year, including top U.S. banks, as well as leading insurers and healthcare providers. Powered by models trained on more than 1.5 billion real-world interactions annually and protected by 300+ patents, Pindrop restores trust while reducing fraud, lowering operational costs, and improving customer experience.

Recognized by TIME as one of 2025’s Best Inventions and by Inc. for Best in Business for Innovation, Pindrop is backed by leading investors including Andreessen Horowitz, IVP, and CapitalG.

What you’ll do

As the Strategic Events Marketing Lead, you will own the end-to-end strategy, planning, and execution of Pindrop’s global events portfolio – including industry conferences, trade shows, owned experiences, virtual events, and executive programs – to drive pipeline, accelerate deals, and elevate our brand in the voice security and AI space. You will blend exceptional event strategy and execution with data-driven, AI-enabled marketing to scale impact, improve personalization, and continuously optimize performance.

• Develop and own the integrated event marketing strategy (in-person and virtual) aligned with Pindrop’s go-to-market priorities, target accounts, and revenue goals, partnering closely with Product Marketing, Demand Generation, Brand Marketing, Sales, and Customer Success.
• Lead the planning and execution of Pindrop’s presence at key industry events, trade shows, and partner conferences (e.g., booth strategy, sponsorships, speaking opportunities, executive programs, customer meetings), ensuring cohesive brand storytelling and measurable business outcomes.
• Design and execute Pindrop-owned events and experiences (executive roundtables, field events, roadshows, workshops, webinars) that engage target personas, create differentiated value, and showcase Pindrop’s voice security and AI innovation.
• Integrate AI and automation across the event lifecycle to increase efficiency and impact, including:

• Using AI tools for audience research, persona insights, and account prioritization.
• Leveraging AI for content ideation, personalization, and localization (e.g., invitations, landing pages, nurture sequences, event scripts), always with strong human review and brand oversight.
• Applying AI-driven analytics to forecast attendance, score engagement, and predict pipeline impact to guide event selection and investment.

• Partner with Marketing Operations and Sales Operations to define event KPIs, build reporting dashboards, and implement AI-enriched attribution models that connect events to pipeline, revenue, and expansion.
• Own the event calendar, budget, and resourcing for all field and event marketing initiatives; prioritize programs based on data, AI-driven insights, and GTM needs, and ensure on-time, on-budget delivery.
• Build and manage relationships with key external partners (event organizers, agencies, production vendors, design and A/V partners, AI-enabled event platforms) to enhance the attendee experience and operational efficiency.
• Drive pre-, during-, and post-event integrated campaigns in partnership with Demand Generation:

+ Pre-event: AI-informed audience segmentation, invite strategy, and multi-channel promotion to maximize registrations, meetings, and awareness.

+ At-event: Coordinated onsite experience, speaking engagements, demos, and customer storytelling that highlight Pindrop’s AI and voice security leadership.

+ Post-event: AI-optimized follow-up workflows, content repurposing, and nurture programs tailored to engagement level, persona, and buying stage.

• Act as a subject matter expert and internal champion for the effective use of generative AI in event marketing, including training and upskilling the broader marketing team on best practices, prompt design, experimentation, and responsible use.
• Collaborate with Product, Product Marketing, and Sales to translate complex technical capabilities (e.g., voice AI, fraud detection, authentication) into compelling event narratives, demonstrations, and experiences that resonate with executive and practitioner audiences.
• Continuously test and innovate with new formats (hybrid events, interactive demos, digital experiences) and AI-powered tools (chatbots, recommendation engines, real-time content personalization) to differentiate Pindrop at every touchpoint.
• Establish scalable event playbooks, processes, and templates (including AI-assisted workflows) that can be replicated across regions, segments, and partner programs.

Who you are

• You are a strategic event marketer who understands how to turn experiences into pipeline and revenue, not just registrations and booth traffic.
• You are data and outcome-driven, comfortable using analytics and AI-enhanced insights to decide where to invest, what to test, and how to improve.
• You are obsessed with your audience. You design events and experiences around the needs, behaviors, and motivations of decision-makers and influencers in complex B2B buying cycles.
• You are resilient in the face of challenges, change, and ambiguity.
• You are optimistic and believe that you can make a problem into a solution.
• You are resourceful, excited to uncover innovative solutions, including AI tools and workflows, and teach yourself something new when needed.
• You take accountability, do the things you say you’ll do, under-promise and over-deliver.
• You are nimble and adaptable when priorities change and continue to see the “forest through the trees.”

Your skill-set

Must-have:

• 10+ years of B2B marketing experience with a strong focus on field marketing and/or event marketing, including ownership of large industry trade shows and executive-level programs.
• Demonstrated success building integrated event strategies that directly support pipeline creation, deal acceleration, and customer expansion in a complex, enterprise, or mid-market environment.
• Hands-on experience using marketing automation, CRM, and event platforms (e.g., Marketo, HubSpot, Salesforce, Splash, Cvent, or similar) to plan, execute, and measure event programs.
• Proven ability to use AI/ML-powered marketing tools (e.g., AI features within marketing automation/CRM, AI content tools, AI analytics platforms)
• Personalize messaging and content at scale while maintaining brand quality.Analyze and forecast event performance and ROI.Automate and optimize workflows across pre-, during-, and post-event stages.
• Strong understanding of generative AI concepts and practical marketing applications (prompting, content generation, summarization, clustering, etc.), with a track record of using gen AI in a responsible, human-in-the-loop way for campaigns or events.
• Excellent project management skills: able to manage multiple concurrent events and stakeholders, with strong attention to detail and execution.
• Exceptional communication and collaboration skills, with experience partnering closely with Sales, Product Marketing, and senior leaders.Ability to travel for key events as needed.

Nice to have:

• Experience in cybersecurity, fraud prevention, authentication, contact centers, or voice/AI technology.
• Experience designing or managing AI-powered event experiences, such as:Chatbots for attendee FAQs or lead capture.
• AI-driven content or session recommendations.
• Real-time sentiment and engagement analytics to adjust programming on the fly.
• Familiarity with data visualization tools and/or AI-enhanced analytics in marketing reporting.
• Experience mentoring or leading junior marketers, agencies, or cross-functional “tiger teams” for major events.
• Exposure to account-based marketing (ABM) and how events support ABM motions, particularly with AI-assisted account insights and targeting.

What’s in it for you

As a Pindropper, you join a rapidly growing company making technology more human with the power of voice. You will work alongside some of the best and brightest. We’re a passionate group committed to excellence - but that doesn’t stop us from enjoying the journey as a team with chess and poker tournaments, catered lunches and happy hours, wellness programming, and more. Because we take our jobs seriously, we add in time for rest with Unlimited PTO.

What we offer

As a part of Pindrop, you’ll have a direct impact on our growing list of products and the future of security in the voice-driven economy. We hire great people and take care of them. Here’s a snapshot of the benefits we offer:

• Competitive compensation package, including RSUs (Restricted Stock Units) for all employees, so everyone shares in our long-term success.
• Remote-first environment - giving you flexibility and autonomy in how you structure your day.
• While we work flexibly, we prioritize meaningful in-person moments through regular team on-sites, company-wide events, and intentional gatherings that foster connection, collaboration, and shared success.
• Unlimited Paid Time Off (PTO)
• Generous health and welfare plans to choose from - including one employer-paid “employee-only” plan!
• Best-in-class Health Savings Account (HSA) employer contribution
• Low-cost vision and dental plans for you and your family, providing comprehensive coverage and peace of mind.
• Paid Parental Leave - Including birth, adoptive & foster parents

• One year of diaper delivery for your newest addition to the family! It’s our way of welcoming new Pindroplets to the family!

• Recurring monthly phone and internet allowance to help cover essential connectivity costs and support flexible work.
• Enhanced fertility and GLP-1 benefits to support family-building journeys and personalized health needs.
• Annual Learning & Development stipend to support your professional growth, skill-building, certifications, and continued education.

This role will be posted for up to 45 days from March 31, 2026.

Please note that the base pay range is a general guideline only. Pindrop considers factors such as (but not limited to) scope and responsibilities of the position, a candidate's work experience, education/training, and key skills, as well as market and business considerations, when extending an offer.

US Base Pay Range

$125,000—$150,000 USD

Not sure if this is you?

We want a diverse, global team, with a broad range of experience and perspectives. If this job sounds great, but you’re not sure if you qualify, apply anyway! We carefully consider every application and will either move forward with you, find another team that might be a better fit, keep in touch for future opportunities, or thank you for your time.

AI - A Transformative Force

At Pindrop, we view artificial intelligence as a transformative force that, when harnessed responsibly, can unlock unprecedented value for our customers, partners and society and enable and empower us to continue to deliver cutting-edge technology to combat fraud and unblur the lines between what it means to be human versus machine.

Pindrop may use AI tools to help prioritize job applications for human review. The AI tool may analyze your work experience and skills to assess fit for the role, but does not consider your name or contact details. Applications with the strongest match to job requirements are prioritized for human review; not all applications may be individually reviewed.

Pindrop is an Equal Opportunity Employer

Here at Pindrop, it is our mission to create and maintain a diverse and inclusive work environment. As an equal opportunity employer, all qualified applicants receive consideration for employment without regard to race, color, age, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetic information, disability, marital and/or veteran status.