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Account Manager
Cognism — быстрорастущая и уважаемая компания в сфере Sales Tech с отличной корпоративной культурой. Позиция предлагает гибридный формат работы в Кельне и возможность работать с крупными международными брендами, что отлично подходит для карьерного роста.
Сложность вакансии
Роль требует свободного владения двумя языками (немецким и английским) и опыта работы с крупными корпоративными клиентами (Enterprise), что повышает порог входа. Основная сложность заключается в необходимости совмещать глубокую техническую экспертизу продукта с навыками ведения сложных коммерческих переговоров.
Анализ зарплаты
Зарплата для Account Manager в Кельне для сегмента Mid-Market/Enterprise обычно состоит из базовой части и значительного бонуса (OTE). Указанный рыночный диапазон отражает текущие реалии для SaaS-компаний в Германии.
Сопроводительное письмо
I am writing to express my strong interest in the Account Manager (DACH) position at Cognism. Having followed Cognism’s impressive growth as a leader in B2B sales intelligence, I am eager to bring my experience in managing Mid-Market and Enterprise portfolios to your Cologne-based team. My background aligns perfectly with your focus on commercial onboarding and driving long-term value through outcome-led customer conversations.
In my previous roles, I have consistently exceeded revenue targets by proactively managing renewals and identifying expansion opportunities within complex stakeholder environments. Being fluent in both German and English, I am comfortable leading high-stakes commercial negotiations and delivering tailored product demonstrations that resonate with the specific needs of the DACH market. I pride myself on operational rigour and a customer-centric mindset, ensuring that every client sees a clear ROI from their investment.
I am particularly drawn to Cognism’s culture of owning outcomes together and celebrating impact. I am confident that my commercial acumen and dedication to building lasting partnerships will contribute significantly to the continued success of your account management team. Thank you for your time and consideration.
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Откликнитесь в cognism уже сейчас
Присоединяйтесь к лидеру рынка B2B данных и развивайте отношения с крупнейшими клиентами в регионе DACH!
Описание вакансии
WHO ARE WE
Cognism is the leading provider of European B2B data and sales intelligence. Ambitious businesses of every size use our platform to discover, connect, and engage with qualified decision-makers faster and close more deals. Headquartered in London with global offices, Cognism’s contact data and contextual signals are trusted by thousands of revenue teams to eliminate the guesswork from prospecting.
OUR WORK MODEL:
Hybrid - Cologne Office:
This role is based out of our Cologne office with a flexible hybrid working model. You’ll collaborate closely with local and regional teams while maintaining the flexibility to balance in-office and remote work.
YOUR ROLE:
As an Account Manager (DACH) at Cognism, you will own and grow a portfolio of Mid-Market and Enterprise customers across the full customer lifecycle. You are responsible for leading commercial onboarding, ensuring early adoption and fast time-to-value, retaining customers through continuous value delivery and proactive risk management, and driving expansion by identifying and executing growth opportunities based on demonstrated ROI.
You'll act as a trusted advisor and commercial partner, aligning stakeholders on measurable outcomes, guiding customers from onboarding through renewal, and expanding relationships over time. This role requires strong commercial ownership, customer leadership, and fluency in both German and English, as well as the ability to operate confidently in a fast-moving, outcome-driven environment.
YOUR CHALLENGES & OPPORTUNITIES:
- Own Customer Relationships - Manage a portfolio of Mid-Market and Enterprise DACH customers across onboarding, retention, renewal, and expansion.
- Lead Commercial Onboarding - Align stakeholders on goals, success metrics, and early value to ensure strong adoption and fast time-to-value.
- Drive Adoption & Value - Run structured, outcome-led customer conversations that demonstrate ongoing impact and ROI.
- Manage Renewals Proactively - Own renewals end-to-end, identifying and mitigating risk early and positioning renewal as a non-event.
- Identify Expansion Opportunities - Spot and execute growth opportunities based on demonstrated value and clear business outcomes.
- Lead Commercial Negotiations - Own pricing, contracting, and negotiations in both German and English.
- Deliver Demos & Value Storytelling - Tailor product demonstrations and messaging to customer use cases and business priorities.
- Maintain Forecast Accuracy - Keep Salesforce forecasts, pipelines, and account data accurate and up to date.
- Collaborate Cross-Functionally - Work closely with Sales, Customer Success, and Enablement to deliver consistent, high-quality outcomes.
OUR EXPECTATIONS:
- Fluency in German & English - Written and spoken proficiency in both languages is essential.
- Revenue Ownership & Performance - Proven experience meeting or exceeding revenue targets.
- Account Management Experience - Background managing Mid-Market and/or Enterprise customers.
- Strong Commercial Acumen - Confidence in renewals, expansion strategy, prioritisation, and negotiation.
- Customer-Centric Mindset - Value-led approach with a focus on long-term partnerships and outcomes.
- Operational Rigour - Highly organised, disciplined, and proactive with strong follow-through.
- Stakeholder Management - Comfortable influencing and aligning multiple stakeholders at different levels.
WHY COGNISM
At Cognism, we’re not just building a company - we’re building an inclusive community of brilliant, diverse people who support, challenge, and inspire each other every day. If you’re looking for a place where your work truly makes an impact, you’re in the right spot!
Our values aren’t just words on a page—they guide how we work, how we treat each other, and how we grow together. They shape our culture, drive our success, and ensure that everyone feels valued, heard, and empowered to do their best work.
Here’s what we stand for:
🤝 We Own the Outcome Together.
🤓 We Deeply Understand our Customers.
🏆 We Celebrate Impact Wherever It Comes From.
At Cognism, we are committed to fostering an inclusive, diverse, and supportive workplace. We welcome applications from individuals typically underrepresented in tech, so if this role excites you but you’re unsure if you meet every requirement, we encourage you to apply!
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Навыки
- Account Management
- Salesforce
- B2B Sales
- Negotiation
- Customer Success
- SaaS
- Stakeholder Management
- German
- English
Возможные вопросы на собеседовании
Проверка навыков ведения переговоров и удержания клиентов в регионе DACH.
Расскажите о самом сложном кейсе продления контракта (renewal), с которым вы столкнулись. Как вы выявили риски и какие шаги предприняли для сохранения клиента?
Оценка способности кандидата находить возможности для роста внутри текущей базы.
Как вы подходите к выявлению возможностей расширения (expansion) в портфеле Enterprise-клиентов? Приведите пример успешного апсейла.
Проверка умения работать с метриками и доказывать ценность продукта.
Как вы выстраиваете процесс коммерческого онбординга, чтобы клиент максимально быстро увидел ROI (окупаемость инвестиций)?
Оценка навыков управления стейкхолдерами.
Как вы адаптируете свою коммуникацию и презентацию продукта при работе с разными уровнями лиц, принимающих решения (от менеджеров до C-level)?
Проверка организованности и работы с CRM.
Как вы поддерживаете точность прогнозов (forecast accuracy) в Salesforce при управлении большим количеством аккаунтов?
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