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Account Manager (Sports Focus)

Оценка ИИ

Позиция в одном из крупнейших рекламных холдингов мира (WPP/VML) с возможностью работы над проектами для топовых брендов. Отличные перспективы карьерного роста, хотя зарплата находится на начальном уровне для рынка Лос-Анджелеса.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Роль требует баланса между креативным управлением и строгим соблюдением законодательных норм в сфере ставок. Основная сложность заключается в координации масштабных производственных процессов и управлении ожиданиями клиентов в динамичной среде.

Анализ зарплаты

Медиана68 000 $
Рынок55 000 $ – 85 000 $
Оценка ИИ

Предложенный диапазон ($45k - $75k) является стартовым для позиции Account Manager в Лос-Анджелесе. Медиана рынка для специалистов с опытом 1-3 года в крупных агентствах обычно начинается от $65k-$70k, поэтому верхняя граница предложения вполне конкурентоспособна.

Сопроводительное письмо

I am writing to express my strong interest in the Account Manager position at VML, specifically focusing on the sports betting sector. With a solid background in advertising and a personal passion for the sports industry, I am eager to bring my experience in managing complex, 360-degree marketing tactics to your esteemed team. Having followed VML’s award-winning work for global brands, I am inspired by your commitment to brand experience and innovation.

In my previous roles, I have excelled at building rapport with clients and ensuring the flawless execution of creative projects under tight deadlines. I am particularly adept at navigating the nuances of regulated categories and coordinating between internal creative teams and external stakeholders. My proactive approach to problem-solving and attention to detail align perfectly with VML’s high standards for client service and project leadership.

I am excited about the opportunity to contribute to the growth of your sports-focused accounts and to work within WPP’s world-class network. Thank you for considering my application. I look forward to the possibility of discussing how my skills and experience can support VML’s continued success.

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Присоединяйтесь к команде VML и станьте ключевым звеном в создании инновационных кампаний для лидеров спортивной индустрии!

Описание вакансии

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Account Manager

VML is seeking an Account Manager to support the day-to-day activities over a large account in the sports betting space, with a focus on sports partnerships and production. You will be one of the client contacts, ensuring client approvals are secured, objectives are achieved, and local legislature is adhered to in a semi-regulated category. You will communicate externally with the client(s) and internally with the account team to keep all apprised of project status, updates and changes.

What you'll do:

  • Build rapport and credibility with client based on trust, sound counsel, responsiveness to client needs and flawless execution.
  • Collaborate with creative, project management, production to develop solutions for client.
  • Serve as creative and executional project lead; guide the day-to-day development of client marketing projects from start to finish; secure required client approvals (e.g. creative briefs, budgets, creative materials, etc.); ensure progressive steps in the process are approved with adequate time to meet schedules.
  • Develop and update both client and project documents including: creative briefs, estimates, project timelines, media plans, status reports, and other supporting materials.
  • Review all documents and creative work prior to submitting to client for review.
  • Keep agency team informed of client requests and changes; anticipate potential problems; proactively develop solutions.
  • Organize client presentations, meetings and conference calls, and prepare relevant documents, including agendas, meeting materials and conference reports.

What you'll need:

  • 1-3 years of advertising or related marketing experience, with agency experience preferred.
  • Focus and interest in the sports and sports betting sector, with preferred client experience in a regulated category
  • Strong organizational skills with an innate ability to attend to detail across states and legislature
  • Knowledge and experience executing across 360 tactics and large scale production
  • Excellent communication skills, both verbal and written
  • Able to build relationships and collaborate across teams, departments, vendors and clients to successfully accomplish work
  • Strong attention to detail, organization, and professionalism
  • Ability to effectively managing multiple projects, timelines, and deliverables simultaneously
  • Proactive approach and positive attitude

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefitsfor more details.

_

$45,000—$75,000 USD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

VML is a WPP agency (NYSE: WPP). For more information, please visit  www.vml.com, and follow along on Instagram, LinkedIn, and X.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

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Навыки

  • Project Management
  • Stakeholder Management
  • Budgeting
  • Account Management
  • Media Planning
  • Advertising
  • Marketing Communications
  • Creative Briefs

Возможные вопросы на собеседовании

Проверка понимания специфики работы в регулируемой нише (спортивные ставки).

Как вы подходите к управлению проектами в категориях с жестким законодательным регулированием?

Оценка навыков приоритизации и работы в режиме многозадачности.

Опишите ситуацию, когда вам приходилось вести несколько крупных кампаний одновременно. Как вы распределяли ресурсы?

Проверка умения сглаживать конфликты и находить компромиссы.

Как вы действуете, если клиент запрашивает изменения, которые выходят за рамки утвержденного бюджета или сроков?

Оценка вовлеченности в индустрию спорта.

Какие текущие тренды в спортивном маркетинге и беттинге вы считаете наиболее перспективными для наших клиентов?

Проверка навыков взаимодействия внутри агентства.

Как вы выстраиваете коммуникацию с креативным отделом, чтобы обеспечить соответствие результата брифу клиента?

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