- Страна
- США
- Зарплата
- 105 000 $ – 126 000 $
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Ads Business Development Manager, Frndly
Roku — лидер рынка с сильной корпоративной культурой и прозрачной системой вознаграждения. Позиция предлагает отличный соцпакет, включая акции компании, и возможность работать в быстрорастущем сегменте OTT.
Сложность вакансии
Роль требует глубоких знаний в области Programmatic и OTT, а также 5-летнего опыта, что делает порог входа достаточно высоким. Кандидату необходимо сочетать навыки продаж с техническим пониманием рекламных протоколов (VAST, oRTB).
Анализ зарплаты
Предлагаемая зарплата в $105k-$126k соответствует рыночному уровню для Middle/Senior позиций в сфере AdTech в Нью-Йорке, однако общая компенсация может быть значительно выше за счет комиссионных и акций.
Сопроводительное письмо
I am writing to express my strong interest in the Ads Business Development Manager position at Roku, specifically supporting Frndly TV. With over five years of experience in the advertising ecosystem and a deep understanding of programmatic sales, I have consistently driven revenue growth by building strategic partnerships with agencies and brands. My background in managing direct IO, PMP, and PG business aligns perfectly with the goals of your Ads Business Development team.
Throughout my career, I have developed a keen ability to translate complex data into actionable strategies, utilizing tools like Salesforce and Tableau to optimize campaign performance. I am particularly drawn to Roku’s innovative culture and its mission to connect the entire TV ecosystem. I am confident that my proactive mindset and technical expertise in oRTB and VAST protocols will allow me to make an immediate impact on Frndly TV’s market presence and partner success.
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Присоединяйтесь к команде Roku и станьте ключевым игроком в развитии рекламного бизнеса на лидирующей стриминговой платформе!
Описание вакансии
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the team
Frndly TV’s Ads Business Development team is responsible for outreach to agencies, brands and DSPs driving incremental revenue through direct IO, PMP and PG business.
About the role
Frndly TV is looking for an experienced, self-starting Ads Business Development Manager to join our Ad Sales Team. This role will contribute to the growth of Frndly TVs direct sales and programmatic business and broader ads business organization. This position plays a key role in ensuring partner success, by delivering on the needs of clients, while maximizing revenue impact. Your contributions will be essential in fostering strong relationships, managing partner expectations, and driving value for Frndly TV and its’ partners. This position requires strong communication skills and analytical skills and attention to detail in a fast-paced revenue-driven environment.
For New York Only - The estimated annual salary for this position is between $105,000 and $126,000 annually.
Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.
This role is eligible for incentive compensation/commissions, health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off
What you’ll be doing
- Representing the ads business development team as the primary point of contact for select groups of agencies, brands and DSPs
- Efficiently manage and quarterback all outreach and partner tasks including preparing partner plans, reporting, technical troubleshooting, upselling and communication for programmatic partners.
- Develop strategies for working with key agencies and brands
- Partner with Ad Product & Operations and Ad Yield to implement campaigns, meet targeting, pricing and reporting requirements
- Support the ads business development team across key initiatives and partnerships
- Clearly communicate the value proposition of Frndly TV’s offerings to partners including the engagement of viewers, demographics of its audience, etc.
- Qualify leads to ensure they align with the companies’ goals and prioritization
We’re excited if you have
- 5 years of experience in advertising partnerships at a streaming TV publisher, ad agency, DSP and/or SSP.
- Programmatic experience is preferred. OTT platform experience is strongly preferred.
- Strong interpersonal and relationships skills and ability to work effectively with a team. Experience preparing and presenting PowerPoint presentations
- Extensive knowledge of the programmatic ecosystem, and OTT video are a plus.
- Experience working with a CRM (e.g. Salesforce) and reporting products such as Tableau, among others. Experience in SSP instances is a big plus.
- Working knowledge of both oRTB, VAST and ad-servers
- Analytical, proactive mindset, solutions orientated
- Self-starter, comfortable working in fast-paced, growing environment
#LI-LS1
Our Hybrid Work Approach
Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.
Benefits
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
Accommodations
Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing WorkforcePrivacy@Roku.com.
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Навыки
- Salesforce
- Tableau
- Programmatic Advertising
- OTT
- VAST
- Real-Time Bidding
- Ad Serving
- Business Development
- Digital Advertising
Возможные вопросы на собеседовании
Проверка практического опыта работы с ключевыми рекламными моделями, упомянутыми в описании.
Расскажите о вашем опыте управления сделками через Direct IO, PMP и PG. В чем вы видите основные различия в подходе к клиенту?
Оценка технической грамотности в области рекламных технологий.
Как вы подходите к решению технических проблем (troubleshooting) при реализации программных кампаний? Приведите пример.
Проверка навыков работы с данными и инструментами отчетности.
Каким образом вы используете Tableau или аналогичные инструменты для анализа эффективности кампаний и последующего апсейла клиентам?
Оценка способности доносить ценность продукта в конкурентной среде OTT.
Как бы вы сформулировали уникальное ценностное предложение Frndly TV для крупного рекламного агентства?
Проверка навыков квалификации лидов и приоритизации задач.
По каким критериям вы определяете, подходит ли потенциальный партнер целям компании, и как вы расставляете приоритеты в работе с входящими запросами?
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- Страна
- США
- Зарплата
- 105 000 $ – 126 000 $