Assistant Store Manager (Retail) - Hong Kong

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WHY JOIN ALO?

Mindful movement. It’s at the core of why we do what we do at ALO—it’s our calling. Because mindful movement in the studio leads to better living. It changes who yogis are off the mat, making their lives and their communities better. That’s the real meaning of studio-to-street: taking the consciousness from practice on the mat and putting it into practice in life.

ALO is bringing our elevated retail experience to Hong Kong, and we are seeking four Assistant Store Managers to join our founding leadership team. 

We are hiring: 

• Assistant Store Manager – Sales & Service (x2)
• Assistant Store Manager – Operations
• Assistant Store Manager – Visual

All Assistant Store Manager roles are critical members of the store leadership team, partnering closely with the Store Manager to bring ALO’s business strategy, premium guest experience, operational and visual excellence to life. 

This is an opportunity to shape culture, build a high-performing team and launch a flagship presence into the Hong Kong market. 

The Opportunity 

As an Assistant Store Manager at ALO, you will be accountable for driving performance, elevating talent and ensuring our store operates at the highest standard. While each role has a distinct focus, both leaders are united by one north star, delivering an exceptional guest experience in a premium, high-energy environment. 

Assistant Store Manager – Sales & Service 

This leader owns the guest experience and commercial performance of the store. Your focus is guest connection, sales growth, talent elevation and commercial results. 

You will: 

• Drive sales performance and identify opportunities through data and floor observation
• Lead, coach and develop a high-performing Sales & Service team
• Elevate client relationships and community connection
• Ensure optimal sales floor coverage and workforce planning
• Partner with the Store Manager on business strategy and execution

Assistant Store Manager – Visual 

This leader brings ALO's visual and product strategy to life in-store. Your focus is product storytelling, visual impact, operational efficiency, and ensuring the store is customer‑ready at all times.

You will:

• Drive visual performance using reporting and floor insights
• Plan and execute visual floor sets that meet brand standards and business needs
• Lead product presentation through strong recovery, restock, and merchandising
• Coach and develop a high-performing Visual team that embodies ALO's mission
• Partner with the Store Manager on business metrics, planning, and future workflow needs
• Protect visual integrity while supporting cross-functional store priorities

Assistant Store Manager - Operations

This leader ensures ALO’s operational strategy delivers a seamless, efficient, and customer‑ready store. Your focus is inventory accuracy, labor planning, operational processes, and enabling a high-performing team.

You will:

• Lead all key operational processes to maintain a safe, efficient store environment
• Drive inventory accuracy through analysis, root-cause investigation, and strong product flow
• Build and coach a high-performing Operations team aligned to ALO's mission
• Manage labor planning and scheduling to support business strategy and payroll targets
• Partner with the General Manager on budgets, reporting, and operational planning
• Execute Flow Experience priorities while balancing business needs and brand culture

Experience Required (both all positions): 

• 3–5 years of retail leadership experience (flagship or high-volume preferred)
• Experience within a luxury or premium retail environment is preferred
• Working knowledge of MS Office (Word, Excel and Outlook)
• Extraordinary interpersonal and communication skills, both verbal and written
• Strong commercial acumen and comfort working with business metrics
• Proven ability to lead through accountability and continuous coaching
• Agile with the ability to handle multiple tasks in a changing environment
• Entrepreneurial mindset with high personal accountability
• Aligns with and embodies ALO’s Guiding Principles

This is not just a store opening; it is the foundation of ALO’s continued growth in Hong Kong. You will be part of the first Hong Kong leadership team, shaping culture, building community and setting the standard for future expansion. 

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