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Creative Growth Designer (Motion & Video Lead)
Сильная позиция в быстрорастущем HealthTech стартапе с полной удаленкой и высокой степенью ответственности, хотя отсутствие указанной зарплаты является минусом.
Сложность вакансии
Роль требует высокого уровня мастерства в Motion-дизайне (6-8 лет опыта) и глубокого понимания метрик перформанс-маркетинга, что делает ее сложной для обычных дизайнеров.
Анализ зарплаты
Для позиции Lead Motion Designer в США в секторе DTC/HealthTech рыночные зарплаты обычно начинаются от $120,000 и могут достигать $170,000 в зависимости от опыта и бонусов. Данная вакансия соответствует уровню Senior/Lead, что предполагает верхнюю границу рыночного диапазона.
Сопроводительное письмо
I am writing to express my strong interest in the Creative Growth Designer (Motion & Video Lead) position at wisp. With over 7 years of experience in motion design and a proven track record in DTC performance marketing, I am excited by the opportunity to lead video-first creative initiatives that drive measurable patient acquisition. My expertise in After Effects, Premiere Pro, and Figma, combined with a data-driven approach to storytelling, aligns perfectly with your mission to scale high-impact acquisition channels.
Throughout my career, I have specialized in creating 'scroll-stopping' content for platforms like Meta, TikTok, and YouTube. I thrive in fast-paced environments where rapid iteration based on performance metrics is key to success. I am particularly impressed by wisp's commitment to empowering patients and would welcome the chance to leverage my skills in motion graphics and AI-enhanced production to further your mission in the sexual and reproductive healthcare space.
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Откликнитесь в wisp уже сейчас
Присоединяйтесь к wisp, чтобы создавать инновационный видеоконтент, который меняет подход к современному здравоохранению!
Описание вакансии
Since 2018, Wisp has been on a mission to put healthcare back in patients’ hands. We connect patients with hassle-free sexual + reproductive care online, with discreet and convenient treatment that saves them time, money, and stress. Our goal is to empower everyone to make the decisions about their health that are right for them. We’ve scaled quickly, serving patients across the nation and becoming part of the WELL Health family—and now we want you.
We are a growing, fully-remote team in the United States looking for collaborators who are committed to our mission, passionate about results, eager to build something amazing, and excited to have high levels of ownership, accountability, and personal growth.
Who We’re Looking For
We are currently looking for a Creative Growth Designer (Motion & Video Lead) to join our Marketing team and help bring our brand to life across high-impact acquisition channels. In this role, you’ll partner closely with Growth Marketing, Performance, and Creative teams to concept, produce, and optimize video-first creative that drives measurable business outcomes.
Unlike a traditional brand designer, you’ll focus on performance-driven storytelling—owning the visual “hook” and developing scroll-stopping creative across TV, YouTube, Meta, and other paid social platforms. You’ll move fluidly between concepting, storyboarding, motion design, and rapid video editing to build and iterate on a continuous pipeline of ad creative.
As part of a small, fast-moving team, you’ll play a critical role in shaping how our brand shows up across paid channels while directly influencing patient acquisition and revenue growth. This is an ideal role for someone who thrives at the intersection of creativity and performance, enjoys moving quickly, and is excited to experiment, learn, and scale what works.
What You’ll Do
- Build and scale a continuous pipeline of high-performing video and motion-based ad creative across channels including Meta, YouTube, TikTok, CTV, and other paid platforms.
- Own the end-to-end creative process—from concepting and storyboarding to execution and delivery—across a range of formats including motion graphics, live-action, and short-form video.
- Rapidly iterate on creative based on performance data, testing new hooks, narratives, and formats to improve conversion and engagement.
- Partner closely with Growth Marketing and Operations teams to develop campaign concepts aligned with revenue-driving initiatives.
- Analyze creative performance and synthesize insights into clear recommendations, using data to inform future creative direction and optimization.
- Leverage AI tools and emerging technologies to enhance production speed, scalability, and creative output.
- Maintain high standards of craft and storytelling while operating in a fast-paced, high-volume production environment.
- Manage and mentor internal creative contributors and external agencies to ensure consistent, high-quality execution across all deliverables.
This Role Could Be A Good Fit For You If…
- You have 6–8+ years of experience in graphic design, with a strong focus on motion, video, and performance creative in agency or DTC in-house environments.
- You have expert-level proficiency in After Effects and Premiere Pro, along with strong skills in Figma and Adobe Creative Suite (Photoshop, Illustrator).
- You have a deep understanding of paid social, digital advertising, and direct response creative—especially what drives engagement and conversion.
- You are highly data-driven and comfortable using performance metrics and analytics to inform creative decisions and optimization.
- You have experience developing campaigns across platforms such as TikTok, YouTube, Meta, CTV, and Snap.
- You are a fast, iterative thinker who can balance speed with a high level of craft and attention to detail.
- You’re comfortable owning projects end-to-end and thrive in a highly collaborative, cross-functional environment.
- You’re an excellent communicator who can clearly articulate and defend creative decisions while incorporating feedback from multiple stakeholders.
- Bonus: You have experience incorporating AI tools into your creative workflow to improve efficiency and output.
Visa sponsorship or transfer is not available for this position at present. Must be authorized to work in the country this requisition states.
Wisp is an equal-opportunity employer. We are proud to foster a workplace free from discrimination. We strongly believe that diversity of experience, perspectives, and background will lead to a better environment for our employees and a better product for our users and patients.
If you are committed to collaborative problem solving, creating high-quality and user-centric products, and want to make waves in sexual and reproductive healthcare, join us!
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Навыки
- Performance Marketing
- Figma
- Adobe Photoshop
- Adobe Illustrator
- Video Editing
- After Effects
- AI Tools
- Premiere Pro
- Motion Design
- Storyboarding
- Direct Response
Возможные вопросы на собеседовании
Вакансия ориентирована на рост показателей, поэтому важно понимать, как кандидат работает с данными.
Расскажите о случае, когда данные о результатах рекламной кампании заставили вас полностью изменить творческий подход к видеоролику.
Роль предполагает создание контента для разных площадок с разным поведением пользователей.
В чем, по вашему мнению, заключается ключевое различие в создании 'хука' (зацепки) для TikTok по сравнению с рекламой на YouTube или CTV?
Компания ценит эффективность и использование новых технологий.
Как именно вы интегрируете инструменты ИИ в свой рабочий процесс для ускорения производства видео без потери качества?
Это лидирующая позиция, требующая взаимодействия с разными командами.
Как вы подходите к защите своих креативных решений перед отделом маркетинга, если их видение расходится с вашим эстетическим чувством?
Работа в стартапе требует умения быстро выпускать качественный продукт.
Опишите ваш процесс быстрой итерации: как вы балансируете между скоростью выпуска новых версий креативов и сохранением высокого качества графики?
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