- Страна
- США
- Зарплата
- 140 000 $ – 160 000 $
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Enterprise Growth Director, Retail Media
Отличная позиция в инновационном агентстве с прозрачной системой оплаты и впечатляющим пакетом льгот (неограниченный отпуск, стипендии на обучение, работа из любой точки мира 4 недели в году). Роль предлагает высокую степень автономности и возможность влиять на развитие продукта.
Сложность вакансии
Высокая сложность обусловлена необходимостью иметь более 8 лет опыта в продажах цифровой рекламы и глубокую экспертизу в экосистемах Amazon Ads, Walmart Connect и других RMN. Роль требует сочетания навыков стратегического планирования, закрытия сделок на миллионы долларов и понимания технических аспектов данных (AMC).
Анализ зарплаты
Предлагаемая базовая зарплата ($140k-$160k) находится в пределах рыночной нормы для Нью-Йорка для позиций уровня Director в сфере рекламных продаж, однако совокупный доход (Total Cash) может быть чуть ниже медианы для топовых Enterprise-продавцов, где бонусная часть часто составляет 30-50% от базы. Тем не менее, это компенсируется богатым пакетом бенефитов.
Сопроводительное письмо
I am writing to express my strong interest in the Enterprise Growth Director, Retail Media position at Kepler. With over 8 years of experience in digital advertising sales and a proven track record of closing multi-million dollar deals, I am confident in my ability to drive top-line revenue growth and refine Kepler’s retail media GTM strategy. My deep expertise in the Amazon Ads ecosystem, including DSP and AMC, aligns perfectly with your focus on winning new enterprise retail business.
Throughout my career, I have excelled at building strategic relationships with brands and agencies by evangelizing a holistic, full-funnel approach to retail media. I am particularly drawn to Kepler’s "Retail 360" vision and the opportunity to collaborate with the product team to integrate AI-driven solutions into the Kip platform. I am an entrepreneurial leader who thrives in fast-paced environments and is passionate about connecting retail media spend directly to long-term business outcomes.
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Описание вакансии
About Kepler:
Kepler is a leading omnichannel, full-funnel, full-service agency, powered by the proprietary Kip platform, specializing in media, creative, and data. We are at the forefront of digital innovation, helping our clients navigate the ever-evolving landscape of retail media, commerce, AI, and human consumer experiences. Kepler is seeking a visionary sales leader to accelerate the growth of our retail media practice
The Role:
We are looking for a dynamic, entrepreneurial sales leader to serve as Kepler’s Sales Director of Retail Media. This role is responsible for setting the go-to-market strategy and driving top-line revenue growth across our retail media ecosystem, with a keen focus on Amazon Ads (SPA, DSP, AMC) in addition to Walmart Connect, Target Roundel, Instacart, Criteo, DoorDash, and the many other emerging Retail Media Networks (RMNs).
You will be primarily focused on winning new enterprise retail business, building strategic relationships with brands, agencies, and partners while evangelizing Kepler’s “Retail 360” approach. The ideal candidate has a deep, nuanced understanding of retail sales operations, retail SEO/content, and is passionate about retail media being a holistic, integrated, full-funnel business driver, not just a lower-funnel and siloed tactic.
Key Responsibilities:
Sales Leadership & Revenue Growth
- Drive New Business: Own the full sales cycle of enterprise level retail sales opportunities from prospecting to contract signature, focusing on high-growth endemic advertisers.
- Build and Monitor Pipeline Build and maintain organized documentation of sales funnel forecasts and projections.
- GTM Strategy: Refine Kepler’s retail media narrative to help productize and differentiate our services.
- Identify Cross-Sell Opportunities - Become well-versed in telling a complete Kepler story, and being able to identify leads that may be more appropriate for broader multi-channel consideration.
Strategic Partnerships & Thought Leadership
- Retailer Relations: Foster relationships with RMN partners (Amazon, Walmart, etc.) as it relates to driving value for prospects and new clients.
- Retail Media Tech Relations: Similar to the above, build relationships with Kepler’s preferred retail media tech partners to benefit prospects and clients.
- Consultative Selling: Act as a senior strategic partner for prospects, providing expert counsel on leveraging retail data (e.g., AMC, Scintilla) to achieve business outcomes.
- Industry Voice: Represent Kepler as a retail media subject matter expert (SME) at industry events, with press, and in senior-level client meetings.
Product & Team Collaboration
- Innovation: Partner with Kepler’s product team to inform the development of tech solutions within the Kip platform, including AI-driven retail applications.
- Cross-Functional Alignment: Collaborate with Media COE leads (Social/Entertainment/Culture, Search+, Programmatic, Video, etc) to ensure retail media is integrated into broader omnichannel strategies.
- Sales Enablement: Co-develop high-impact marketing materials and "big idea" pitches that showcase Kepler’s unique value proposition.
Qualifications:
- 8+ years of experience in digital advertising sales, with a proven track record of closing complex, multi-million dollar deals.
- Deep Expertise in the retail media landscape, including Amazon Ads (DSP, Sponsored Ads, AMC), Walmart Connect, or similar platforms.
- Strategic Vision: Partner with the other Kepler Commerce and Retail Leads to develop 3-5 year growth plans for a retail media practice, considering the impact of AI and evolving consumer behavior.
- Communication: Exceptional presentation skills and the ability to explain complex data and technical features in "ordinary terms" for senior executives.
- Entrepreneurial Grit: A "do what it takes" mindset with the ability to thrive in a fast-paced, high-growth environment.
What We Look For:
- A Growth Mindset: You are naturally curious, constantly identifying new opportunities and "breaking through" ambiguity.
- A Strategic Storyteller: You can craft compelling narratives that connect retail media spend directly to a client’s long-term business goals.
- An Inspiring Leader: You are passionate about building teams and fostering a culture of excellence and innovation.
Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.
Total Compensation:
- Base Salary: $140,000 - $160,000
- Target Annualized Discretionary Bonus: 10% ($14,000 - $16,000)
- Target Total Cash: $154,000- $176,000
Benefits:
- Healthcare/Dental/Vision
- Unlimited PTO
- 401k Contributions
- $75/mo Wellness Stipend
- $100/mo Mobile Phone Stipend
- $50/mo Internet Stipend
- $500/yr Annual Learning Stipend
- $2,000/yr Annual Tuition Stipend
- One-time $200 New Hire Home Office Equipment Stipend
- Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
- Annual Work From Anywhere 4 weeks per year
Kepler is a people first organization. If this role piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others.
Protect yourself from recruitment fraud. The only way to apply for a position at Kepler is by submitting a direct application via the Keplergrp.com website or working with a recruiter employed by Kepler with a @keplergrp.com email address. Learn how to stay safe by clickinghere
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Навыки
- Walmart Connect
- Omnichannel Marketing
- Business Development
- Go-to-Market Strategy
- Sales Strategy
- Retail Media
- Amazon Ads
- Criteo
- Amazon DSP
- Amazon Marketing Cloud
- Target Roundel
- Instacart
- DoorDash
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Опишите самую крупную сделку в вашей карьере: с какими возражениями вы столкнулись и как удалось их преодолеть для подписания контракта?
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Проверка умения выстраивать партнерские отношения с крупными платформами.
Каков ваш подход к выстраиванию отношений с представителями Retail Media Networks (Amazon, Walmart), чтобы это приносило прямую выгоду вашим потенциальным клиентам?
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- Страна
- США
- Зарплата
- 140 000 $ – 160 000 $