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Sales Executive - Okada
M-KOPA — признанный лидер рынка с отличной репутацией и быстрым ростом. Вакансия предлагает реальную возможность карьерного развития и социального вклада, хотя работа в полевых продажах может быть стрессовой.
Сложность вакансии
Роль требует сильных навыков управления полевыми командами и глубокого понимания специфики местного рынка. Основная сложность заключается в необходимости постоянного рекрутинга и мотивации торговых представителей для достижения агрессивных целей продаж.
Анализ зарплаты
Указанный диапазон соответствует рыночным ставкам для руководителей отделов продаж среднего звена в финтех-секторе Нигерии. M-KOPA обычно предлагает конкурентоспособные бонусы за выполнение KPI, что может значительно увеличить итоговый доход.
Сопроводительное письмо
I am writing to express my strong interest in the Sales Executive - Okada position at M-KOPA in Benin City. With a solid background in field sales and team leadership within the fintech and FMCG sectors, I have consistently demonstrated the ability to recruit, mentor, and drive high-performing teams of Direct Sales Representatives to exceed ambitious targets.
Your mission of driving financial inclusion across Africa deeply resonates with me. I am particularly impressed by M-KOPA's rapid growth and its recognition by the Financial Times and TIME. I am confident that my experience in managing inventory, analyzing marketing campaigns, and building local networks will allow me to contribute significantly to your goal of reaching 10 million customers. I look forward to the possibility of bringing my energy and expertise to your sales team.
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Описание вакансии

We are looking for a Sales Executive - Okada, Benin State to join our Sales Team as we scale up and drive digital and financial inclusion across our markets.

About Us
At M-KOPA, we've grown to serve 7 million customers across Africa, unlocking $2+ billion in cumulative credit for people who couldn't access financial services before. Our retail shops in Ghana are the last-mile access points where this happens—where customers build trust, where our agents deliver impact, where financial inclusion becomes real.
As we scale from 7 million to 10 million customers, retail excellence is non-negotiable. Every audit you conduct directly protects millions of customer transactions. Every variance you investigate, every fraud signal you catch, every process improvement you identify—these aren't just compliance tasks. They're the infrastructure that enables our customers' financial inclusion. You'll be setting the audit standards for Ghana that become our template as we expand, working with shop teams, warehouse staff, and leadership to ensure operational integrity that matches our mission.

Role Overview
Imagine leading a team that isn’t just selling products but creating connections and empowering people in your community. As our Sales Executive, you will be the force behind the scenes, monitoring and delivering sales targets, developing local networks, and ensuring that every customer interaction reflects the values that make M-KOPA the trusted brand it is today.
Success in this role will rely on your ability to recruit, train, and mentor a field-based team of Direct Sales Representatives (DSRs). You will guide them, challenge them, and help them exceed their targets by crafting powerful sales and marketing strategies. Your leadership will shape their success, and by extension, the success of the business.

What You'll Need
- Your experience in Sales within FinTech, Microfinance, Telecommunications, FMCG, or related industries will be key to identifying growth opportunities and maximizing performance.
- Your sales and negotiation skills will ensure that you surpass your targets, while your expertise in team motivation and leadership will inspire your team to do the same.
- You will have the chance to build strong relationships not just within your team but with every customer, constantly learning and adapting in a fast-paced environment.
What You'll Do
- As part of M-KOPA’s team, you will also be responsible for monitoring and analyzing marketing campaigns, fine-tuning them to drive results, and ensuring comprehensive reporting that shapes future strategies.
- Handling DSR inventory and managing audit recommendations in line with company policies will be second nature to you, thanks to your process-oriented mindset.
This is more than just a job - it’s a chance to be a driving force behind a brand that’s changing lives. At M-KOPA, you will have the chance to grow, innovate, and truly make an impact. If you’re ready to be a driving force in M-KOPA’s growth, we want you on our team.
Why M-KOPA?
At M-KOPA, we empower our people to own their careers through diverse development programs, coaching partnerships, and on-the-job training. We support individual journeys with family-friendly policies, prioritize well-being, and embrace flexibility.
Join us in shaping the future of M-KOPA as we grow together. Explore more at m-kopa.com.

Recognized four times by the Financial Times as one Africa's fastest growing companies (2022, 2023, 2024 and 2025) and by TIME100 Most influential companies in the world 2023 and 2024 , we've served over 6 million customers, unlocking $1.5 billion in cumulative credit for the unbanked across Africa.

*Important Notice*
M-KOPA is an equal opportunity and affirmative action employer committed to assembling a diverse, broadly trained staff. Women, minorities, and people with disabilities are strongly encouraged to apply.
M-KOPA explicitly prohibits the use of Forced or Child Labour and respects the rights of its employees to agree to terms and conditions of employment voluntarily, without coercion, and freely terminate their employment on appropriate notice. M-KOPA shall ensure that its Employees are of legal working age and shall comply with local laws for youth employment or student work, such as internships or apprenticeships.
M-KOPA does not collect/charge any money as a pre-employment or post-employment requirement. This means that we never ask for ‘recruitment fees’, ‘processing fees’, ‘interview fees’, or any other kind of money in exchange for offer letters or interviews at any time during the hiring process.
Applications for this position will be reviewed on a rolling basis. Shortlisting and interviews will take place at any stage during the recruitment process. We reserve the right to close the vacancy early if a suitable candidate is selected before the advertised closing date.
If your application is successful M-KOPA undertakes pre-employment background checks as part of its recruitment process, these include; criminal records, identification verification, academic qualifications, employment dates and employer references.
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Навыки
- Inventory Management
- Recruiting
- Negotiation
- Business Development
- Fintech
- Team Leadership
- Sales Management
- Direct Sales
- Marketing Strategy
- Reporting
Возможные вопросы на собеседовании
Проверка опыта управления удаленными или полевыми командами, что критично для этой роли.
Расскажите о вашем опыте подбора и обучения команды прямых торговых представителей (DSR). С какими основными трудностями вы сталкивались?
Оценка способности кандидата работать в условиях жестких планов продаж.
Как вы планируете свою работу и работу команды, чтобы стабильно выполнять и перевыполнять планы продаж в секторе Okada?
Проверка этичности и понимания процессов комплаенса, упомянутых в описании.
Как вы обеспечиваете соблюдение политик компании и предотвращаете случаи мошенничества среди торговых агентов в полевых условиях?
Оценка навыков анализа рынка и адаптации стратегий.
Опишите случай, когда маркетинговая кампания не приносила ожидаемых результатов. Какие изменения вы внесли для исправления ситуации?
Проверка навыков ведения переговоров и работы с возражениями.
Как вы выстраиваете отношения с ключевыми участниками местного сообщества для расширения сети продаж?
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