SVOD Strategy Senior Manager - Line of Business Management

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About Crunchyroll

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

We're looking for SVOD Strategy Senior Manager - Line of Business Management at Crunchyroll, you will play a critical role in driving the performance and commercial health of the SVOD line of business. Reporting to the Director of  SVOD Strategy - Line of Business Management, you will analyze subscriber and revenue performance, build SVOD lifecycle and forecasting models, and develop insights that inform decisions across core commercial levers such as pricing, packaging, promotions, and distribution. You will partner closely with Growth, Product, Finance, Analytics, and regional teams to evaluate and optimize SVOD performance across the full subscriber lifecycle.

Core Areas of Responsibility

• Evaluate subscriber lifecycle health (acquisition, engagement, retention, churn, ARPU, LTV) to identify trends, diagnose drivers, and surface growth opportunities.
• Build and manage SVOD data and forecasting models to project subscriber and revenue growth, cohort behavior, and long-term LTV under different commercial scenarios.
• Support development of strategic guardrails and frameworks for SVOD commercial levers to guide Growth, Go-to-Market, and Business Development decisions.
• Partner with Finance, Product, and regional teams to evaluate local pricing, packaging, and promotional strategies, modeling impact on acquisition, retention, and revenue.
• Support quarterly SVOD business reviews, including performance reporting, test results, and prioritized actions to improve subscriber and revenue outcomes.
• Partner with Growth, Product, and Analytics to design structured tests on commercial levers and translate results into recommendations.
• Analyze SVOD competitor strategies, market trends, and product innovations to identify risks and optimization opportunities.
• Collaborate with SVOD and Membership Strategy teams to align priorities across interdependent initiatives and LOB improvements.
• Support ad-hoc SVOD strategy initiatives for senior leadership.

We are considering applicants available to work a hybrid schedule, with three days each week onsite at our Los Angeles office.

About You

We get excited about candidates, like you, because...

• 8+ years of experience in strategy consulting, corporate strategy, investment banking, or subscription/streaming strategy roles, including 2+ years hands-on expertise in SVOD strategy, analytics, and business modeling.
• MBA or equivalent preferred
• Strong analytical capabilities, including SVOD subscriber and revenue data modeling and financial/performance modeling; sensitivity analysis; and interpretation of complex datasets
• Experience with subscription economics and lifecycle metrics (acquisition, retention, churn, ARPU, LTV)
• Ability to translate analysis into clear business insights and recommendations
• Excellent written and verbal communication
• Comfortable navigating ambiguity and shifting priorities

About the Team

The Global Streaming Strategy team at Crunchyroll is part of the Strategy & Planning group within the COO organization. Our team helps shape our strategic direction as we enter the next phase of transformational growth.

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

• Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
• Flexible time off policies allowing you to take the time you need to be your whole self.
• Generous medical, dental, vision, STD, LTD, and life insurance
• Health Saving Account HSA program
• Health care and dependent care FSA
• 401(k) plan, with employer match
• Employer paid commuter benefit
• Support program for new parents
• Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.

Pay Transparency - Los Angeles, CA

$170,000—$210,000 USD

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

• Courage. We believe that when we overcome fear, we enable our best selves.
• Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
• Kaizen. We have a growth mindset committed to constant forward progress.
• Service. We serve our community with humility, enabling joy and belonging for others.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs:https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

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