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golin
Страна
США
Зарплата
125 000 $ – 225 000 $
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VP, Strategist (Healthcare)

Оценка ИИ

Отличная вакансия в агентстве года с прозрачным и высоким диапазоном зарплаты. Предлагает исключительные льготы (unlimited PTO, 401k matching) и возможности для карьерного роста в глобальной сети.


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Сложность вакансии

ЛегкоСложно
Оценка ИИ

Высокая сложность обусловлена требованием более 10 лет опыта в стратегии и глубокой экспертизы в узкой нише здравоохранения (Healthcare/Pharma). Роль уровня VP предполагает не только креативное мышление, но и управление финансами, а также активное участие в пресейлах и работе с C-suite клиентами.

Анализ зарплаты

Медиана175 000 $
Рынок140 000 $ – 230 000 $
Оценка ИИ

Предложенный диапазон $125k–$225k полностью соответствует рыночным стандартам Нью-Йорка для позиции Vice President в рекламных агентствах. Нижняя граница подходит для новых VP, в то время как верхняя отражает премию за узкую специализацию в здравоохранении.

Сопроводительное письмо

I am writing to express my strong interest in the VP, Strategist position at Golin Health. With over a decade of experience in brand planning and a deep focus on the healthcare sector, I have consistently delivered insights that bridge the gap between complex medical data and human-centric storytelling. My background in building comprehensive patient and HCP personas, combined with a proven track record of leading high-stakes pitches, aligns perfectly with Golin’s reputation for excellence and innovation.

Throughout my career, I have excelled at orchestrating market research and translating the '4Cs' into actionable creative briefs that inspire award-winning work. I am particularly drawn to Golin’s collaborative culture and your commitment to flexibility and long-term career growth. I am eager to bring my strategic rigor and passion for healthcare to your impressive portfolio of Fortune 500 clients and help drive the next chapter of Golin Health’s success.

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Откликнитесь в golin уже сейчас

Присоединяйтесь к лидеру индустрии Golin Health и создавайте стратегии, которые меняют будущее здравоохранения.

Описание вакансии

About Golin Health

As part of Golin, we are a global public relations agency with a 60+ year history of PR with best-in-class creative that has earned worldwide attention and awards. Representing some of the biggest Fortune 500 brands, we offer a suite of services from content creation and production, diversity equity & inclusion strategy, influencer marketing, corporate strategy, and public affairs to name a few. Our healthcare practice was named the 2023 “Outstanding Agency Practice of the Year” by PRWeek, and we are poised to create the greatest work of our lives moving into 2024.

WHO YOU ARE AND WHAT YOU’LL DO:

Golin Health is seeking an experienced and curious Healthcare Strategy VP to concept solutions across our impressive portfolio of healthcare and pharma clients. As a strategy VP, you enjoy asking questions, solving problems, unearthing audience insights, and writing compelling creative briefs. You’ll collaborate strongly across the analytics, account, and creative teams to bring big ideas to life.

You’ll also have experience building personas across patient, HCP and other audiences as well as orchestrating market research to generate the data you need to understand these stakeholders. You’re able to develop a strong POV using the 4Cs for each client challenge and present that story to both internal teams and clients.

You love partnering with creative teams by actively participating in review sessions and presenting ways to make the work stronger. You’re proactive in spotting cultural and category shifts and bringing those insights to our teams and clients.

You’re a thinker but also a maker — you’ll create frameworks, slide decks, audience journeys, workshops, and more in service of helping our clients find the right problems to solve and how to solve them.

You are able to partner with finance to manage staffing and financials related to strategist work as well as accurately forecast hours and budget.

You get excited about new business and have an appetite to grow our client roster through stellar pitch work.

You know how to lead internal teams and client calls.

GROWTH OPPORTUNITIES:

In this role, you will have direct access to seasoned professionals who will not only help improve your work but also establish a path for you to grow within Golin Health long-term. At Golin, employees stay for both the people and also the agency’s willingness to be flexible with career pivots and explorations.

SKILLS/EXPERIENCE YOU’LL HAVE:

  • Prefer Bachelor’s degree with 10+ years of experience in brand planning or strategy; agency experience preferred
  • Healthcare experience preferred
  • Experience finding the right problems to solve, gathering insights, and crafting strategies
  • Empathy for client stakeholders and their unique experiences
  • Ability to effectively interview and present to C-suite executives
  • Strong verbal and written communication and organization skills
  • Trend identification and supposition of the human factors that account for those trends
  • Enthusiasm, passion, and curiosity for strategy and planning
  • Critical thinking and problem-solving skills
  • Ability to prioritize and be adaptive to change
  • Strong self-motivation and eagerness to learn
  • Experience using Microsoft Office

GOLIN PERKS:

To reward our employees for creating the best work of their lives we offer great perks we strongly urge our employees to utilize:

  • Unlimited time off
  • Extended Leave
  • Monthly wellness stipend
  • Tuition reimbursement
  • 401K matching program
  • Training and career pathing
  • Community service opportunities

Golin is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.

Salary: $125,000-225,000

Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate’s skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations.

#LI-Remote

#LI-JDT

We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.

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Навыки

  • Brand Planning
  • Market Research
  • Creative Strategy
  • Healthcare Marketing
  • Financial Management
  • Microsoft Office
  • Public Relations
  • Stakeholder Management

Возможные вопросы на собеседовании

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Расскажите о вашем опыте разработки карт пути пациента (patient journeys) и того, как они повлияли на коммуникационную стратегию бренда.

Оценка навыков взаимодействия с творческими отделами.

Как вы подходите к написанию креативного брифа, чтобы он не просто информировал, но и вдохновлял команду на создание прорывных идей?

Проверка аналитических способностей и понимания рыночного контекста.

Приведите пример использования фреймворка 4Cs для решения сложной бизнес-задачи клиента в сфере здравоохранения.

Оценка лидерских качеств и навыков развития бизнеса.

Опишите ваш самый успешный опыт участия в тендере (pitch). Какую роль играла стратегия в этой победе?

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Как вы управляете бюджетированием и прогнозированием часов проектной команды при работе над долгосрочными стратегическими задачами?

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golin
Страна
США
Зарплата
125 000 $ – 225 000 $