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Data Analyst, Growth
Отличная вакансия в топовой криптокомпании с полной удаленкой и сильной инженерной культурой. Высокие требования компенсируются масштабом задач и влиянием на продукт.
Сложность вакансии
Высокая сложность обусловлена требованием 7+ лет опыта, глубоким знанием маркетинговых воронок и мастерским владением SQL и Python. Работа в криптоиндустрии требует высокой скорости адаптации и точности данных.
Анализ зарплаты
Зарплата в объявлении не указана, но для позиции Senior/Lead уровня в США и Европе в сфере Fintech/Crypto рыночные показатели значительно выше средних по индустрии. Ожидаемый диапазон составляет $130k-$180k в год.
Сопроводительное письмо
I am writing to express my strong interest in the Data Analyst, Growth position at Kraken. With over 7 years of experience in data analytics and a deep-seated passion for the crypto industry, I am eager to apply my expertise in SQL, Python, and growth marketing funnels to help accelerate Kraken’s mission of global crypto adoption. My background in building end-to-end data pipelines and designing A/B testing frameworks aligns perfectly with your team's need for actionable insights that drive commercial impact.
In my previous roles, I have specialized in turning complex datasets into scalable data models and intuitive dashboards that empower leadership to make high-stakes decisions. I am particularly drawn to Kraken’s mission-driven culture and your commitment to financial freedom. I am confident that my technical proficiency with dbt and Airflow, combined with my ability to communicate data-driven stories to diverse stakeholders, will make me a valuable asset to your globally distributed team.
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Описание вакансии
Building the Future of Crypto
Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.
What makes us different?
Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.
Before you apply, please read the Kraken Culture page to learn more about our internal culture, values, and mission. We also expect candidates to familiarize themselves with the Kraken app. Learn how to create a Kraken account here.
As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like Kraken Pro, Desktop, Wallet, and Kraken Futures.
Become a Krakenite and build the future of crypto!
Proof of work
The team
At Kraken, data is both a strategic asset and the foundation of trust with our users, partners, and stakeholders and the data team is the backbone of decision-making.
We're looking for a Data Analyst, Growth to join our team remotely! The #1 goal of this role is to turn complex growth marketing data into clear, actionable insights that accelerate client acquisition, support the onboarding of new clients, deepen retention, and support leadership in making high-impact commercial decisions. You'll work at the intersection of data engineering, marketing analytics, and experimentation in a fast-paced, high-growth environment where speed, accuracy, and business impact are non-negotiable.
Beyond technical expertise, success in this role depends on being a true business partner who combines data-driven insights with deep knowledge of growth marketing funnels and performance metrics. You'll own end-to-end data management from building and maintaining datasets and pipelines to designing dashboards and insights for the Growth Product and leadership teams. You will also drive experimentation infrastructure and automate reporting workflows to boost efficiency and accelerate decision-making.
You will be, quite literally and quantitatively, defining success on a daily basis for our Growth Marketing and leadership teams. Join us and be part of a team where data is not just an asset but our language, our tool, and our future!
The opportunity
- Own the design of dashboards, growth marketing metrics, and performance reports, turning data into actionable insights for stakeholders, cross-functional partners, and regional marketing teams
- Automate growth marketing data solutions, reporting workflows, and pipelines to boost efficiency and minimize manual intervention
- Dive into large, complex datasets to turn findings into scalable data models that facilitate full funnel reporting, analytics, and ML models
- Translate growth marketing and business requests into accurate reports and automated data pipelines using Python, SQL, dbt, and Airflow
- Lead cross-functional projects with analysts, engineers, and growth marketing teams to build and maintain high-quality data pipelines and sources
- Drive experimentation infrastructure by leading the design and launch of A/B testing frameworks, testing hypotheses, and translating results into clear growth recommendations
- Support ad-hoc data requests for campaign performance, client onboarding, growth reviews, and day-to-day business needs
- Deliver insights that shape growth direction through clear, data-driven storytelling
Skills you should HODL
- 7+ years of data analysis experience with deep knowledge of growth marketing and product KPIs, full funnel performance, and the ability to connect marketing and product insights to drive business growth. Fintech or crypto background is a plus
- SQL is at the core of everything you do in this role and we expect full mastery of it, including complex joins, CTEs, and analytical functions. Strong hands-on Python proficiency is equally important
- Familiarity with dbt is welcomed and will set you apart, though it is not a strict requirement
- Experience setting up and managing data pipelines with a strong understanding of data workflow orchestration
- Hands-on experience designing and running A/B tests and experimentation frameworks with the ability to translate results into clear growth recommendations
- Capable of creating intuitive dashboards and visualizations to communicate complex insights clearly
- Strong communicator who can simplify complex data ideas for both technical and non-technical audiences
- Aligned with the values outlined in Kraken's Tentaclements document
- A degree in a field emphasizing analytical rigor such as analytics, software engineering, or economics
- Based in the US, Canada, UK, Germany, Spain, Cyprus or Portugal with flexibility on working hours to support a globally distributed team
Nice to haves
- Deep interest in improving user experiences through better product analytics and experimentation
- Passion for continuous learning and approaching problems with a beginner's mindset
- Solid understanding of the cryptocurrency space and how financial markets function
Unless a specific application deadline is stated in the job posting, applications are accepted on an ongoing basis.
Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.
We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.
Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!
We may ask candidates to complete job-related skills or work-style assessments as part of our hiring process. These assessments are designed to evaluate competencies relevant to the role and are applied consistently across candidates for similar positions. Assessment results are considered alongside other relevant information, such as experience and interviews, and are not the sole basis for any employment decision.
As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.
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Навыки
- SQL
- Python
- dbt
- Airflow
- A/B Testing
- Data Visualization
- Data Pipelines
- Growth Marketing Analytics
- Product Analytics
Возможные вопросы на собеседовании
Проверка глубины технических знаний SQL, который является основным инструментом в роли.
Расскажите о самом сложном SQL-запросе, который вы оптимизировали. Какие аналитические функции вы использовали и как это повлияло на производительность?
Оценка опыта в проведении экспериментов, что критично для команды Growth.
Опишите ваш процесс проектирования A/B теста для новой функции онбординга. Как вы определяете размер выборки и интерпретируете неоднозначные результаты?
Проверка навыков построения инфраструктуры данных.
Как бы вы спроектировали автоматизированный пайплайн данных для отслеживания атрибуции маркетинговых кампаний с использованием dbt и Airflow?
Оценка способности переводить технические данные в бизнес-решения.
Приведите пример, когда ваши аналитические выводы напрямую привели к изменению стратегии роста компании. Как вы презентовали эти данные стейкхолдерам?
Проверка понимания специфики крипто-рынка и его метрик.
Какие специфические метрики удержания (retention) вы считаете наиболее важными для криптобиржи и почему?
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